SA Group Text Lite vs SendPulse
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SA Group Text Lite
Efficiently send personalized group text messages by importing recipient data from Excel files. Create custom messages with dynamic fields for a personal touch. Supports various Excel formats and offers options for managing contacts and sending messages.
- Import group SMS from Excel
- Personalized messages with tags
- Create custom Excel templates
- Send messages to unlimited recipients
- Split large messages into multiple parts
- Preview messages before sending
- Supports Twilio and Nexmo for online SMS
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SA Group Text is the most efficient way to send group messages. You can add recipient names and phone numbers in an Excel file. You can enter static or personalized text messages right in the Excel spreadsheet. For example, if you enter “Hi {first name}, ...” in a message, the app will take the first name of the recipients and personalize the message, generating text such as “Hi David, …” , “Hi Michael, …”… You can use an Excel spreadsheet again without editing the spreadsheet on your computer. You can just pick an Excel file, type in a quick message and send it. It is similar to sending a message to a group. SA Group Text is also an easy way to send text messages to the contacts on your iPhone. Just pick groups or individual contacts, type in a static or personalized message and send it. Who uses SA Group Text ? 1) Small Businesses 2) Religious Groups 3) Retail 4) Nightlife - Bars & Nightclubs 5) Restaurants 6) Banks/Financial Institutions 7) Insurance Companies 8) Event Marketers (With hundreds (or even thousands) of people attending your events) 9) Traditional Media 10) Schools 11) Social Groups 12) Real Estate With SA Group Text you can : 1. Import group SMS from an Excel file via USB/WiFi/Email. 2. Create your own groups in an Excel spreadsheet and send messages to them. 3. Send unsent messages . If the app is terminated while sending group SMS, the sending task will be continued next time you launch the app.. 4. Insert tags ({nickname},{firstname},{lastname},{nickname},{company} etc) in your text message in order to create personalized messages. When you use this function, each message has a personal touch. For example: Dear {firstname}, Welcome to our dinner party. 5. Use MS Excel 2003 / 2007 / 2010 , OpenOffice.org , Apple Numbers or any other Excel-compatible applications to create your group text messages. Be sure to save as an Excel 97-2003 Workbook. 6. Export an Excel template , and use it to create your own Excel file. 7. Send SMS to as many recipients as you need within your Excel file 8. Limit the number of recipients per message. The app will split a large message into multiple separate messages. 9. Create a formatted Excel file easily. The file can contain only two columns : Mobile and Message. You can find more example spreadsheets on the app’s website. 10. Create flexible group SMS in your spreadsheet. For example “{family} Family – Practice Tomorrow at 5pm for little {kidname}!” becomes “David Family – Practice Tomorrow at 5pm for little Johnny!”. The names change over and over again. 11. Create contact groups, you can create in-app groups for Exchange contacts. 12. Choose contacts organized in groups, companies, job titles and cities. 13. Preview messages before sending them out. 14. Skip duplicated phone numbers and messages. 15. The lite version has ads. 16. Send online sms, supporting Twilio and Nexmo. IMPORTANT NOTE : Please check the setting of "Group Messaging" on the iPhone settings. If the option is available, set it to OFF (yes OFF) to be able to send to large groups. If it's on, the iPhone will try to send MMS instead of SMS and will fail to send to large groups. More detail and up-to-date help guides are available in samapp.com.
SendPulse
Manage marketing campaigns, track sales deals, and automate customer interactions from your mobile device. This app provides tools for creating and scheduling email, SMS, and Viber campaigns, managing CRM pipelines, and monitoring automation flows. Stay on top of customer data and sales performance on the go.
- Create and schedule email, SMS, and Viber campaigns
- Manage CRM deals, tasks, and pipelines
- Track automation flow performance
- Monitor pop-up effectiveness
- Add and manage subscribers
- Analyze campaign performance
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With the SendPulse app, you can send campaigns, track CRM deals and tasks, monitor performance, and update customer data whether you are on a business trip, between meetings, or on your way to work. Access SendPulse’s core tools right in the app: Campaigns • Create email, SMS, and Viber campaigns and send them instantly or schedule them for the perfect time. • Add new mailing lists and explore existing ones. • View subscribers and check their activity metrics, including total sends, opens, clicks, and unread messages. • Add new subscribers by hand or pull them directly from your phone contacts. • Measure campaign performance with in-depth analytics. CRM system • Craft new pipelines, deals, contacts, tasks, and team task boards with ease. • Track statistics across all pipelines or drill down into individual ones to stay on top of your sales performance. • Edit deal and task details, update statuses, and assign responsible team members. • View contact cards with full interaction history, linked deals, and payments. • Refresh customer data in just a few taps. Automation • Keep track of your automated flows and their performance metrics, including opens, clicks, unsubscribes, and errors. Pop-ups • Manage display limits and keep tabs on clicks, closes, leads, and form submissions to fine-tune your pop-ups on the fly.
Screenshots
Verdict
The clearest difference is rating: SendPulse at 4.4 against SA Group Text Lite's 3.5. SendPulse also leads on ads (none vs shown) and monetization model (free vs ad-supported). SA Group Text Lite's advantage is review sentiment (66% vs 48%). On price, update cadence, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
SendPulse holds the better App Store score, 4.4 against 3.5. That said, the two scores are not equally well evidenced: SendPulse has 73 ratings behind it against 11, so its average is the more settled of the two. Written reviews complicate that: 66% of SA Group Text Lite's written reviews are positive against 48% of SendPulse's, so the app with the better star average is not the one people write more warmly about.
Both ship on a similar rhythm, roughly every 2 months. Both last shipped on November 13, 2026.
| Parameter | SA Group Text Lite | SendPulse |
|---|---|---|
| Price | Free | Free |
| Rating | 3.5 (11 ratings) | 4.4 (73 ratings) — better |
| Positive reviews | 65.6% of reviews — better | 48.4% of reviews |
| Number of ratings | 11 | 73 — better |
| Update frequency | Every 2 months | Every 2 months |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Ad-supported | Free — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 8 MB | 50 MB |
| Age rating | 4+ | 4+ |
| Developer | ShenZhen SamApp Technology Development Co., Ltd | SendPulse Inc |
Customer experience
SA Group Text Lite
SendPulse
In-app purchases
SA Group Text Lite
No in-app purchases
SendPulse
No in-app purchases
Questions
Is SA Group Text Lite free?
Is SendPulse free?
Which has better reviews, SA Group Text Lite or SendPulse?
Do SA Group Text Lite or SendPulse have ads?
Which is updated more often, SA Group Text Lite or SendPulse?
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