Comparison

BESTSECRET vs Müller

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

BESTSECRET

Access exclusive, members-only deals on premium and luxury fashion brands. Discover curated edits from top designers and manage your orders, wish list, and favorite items securely on the go.

Highlights
  • Members-only access
  • Exclusive prices on luxury brands
  • Curated designer edits
  • Order management
  • Wish list functionality
  • Secure shopping experience
Features
Read full description

BESTSECRET is Europe’s members-only online destination for premium and luxury fashion brands at exclusive prices. By invite only, the BESTSECRET platform gives members unlimited access to curated edits from the world’s most established brands and in-demand designer labels. In the app, BESTSECRET members can manage orders, add to their wish list, and shop their favourites anytime, anywhere, for a secure and seamless shopping experience. www.bestsecret.com

About

Müller

This app offers a digital customer card to collect loyalty points, access exclusive coupons, and enter sweepstakes. It also features a store locator, digital brochures, and receipts for a convenient shopping experience.

Highlights
  • Digital customer card
  • Collect loyalty points (Blossoms)
  • Exclusive coupons
  • Sweepstakes entry
  • Store finder with opening hours
  • Digital brochures and magazines
  • Digital receipts
  • Automatic Wi-Fi login
Features
Read full description

Collect, shop, save, and win! The Müller App offers many benefits, such as a digital customer card, coupons, sweepstakes, and more. Take advantage of these benefits! Here is how it works: 1. Download the free Müller App. 2. Register for the Müller customer card using your email address and password. 3. To take advantage of the many benefits of the app, you need to provide some personal information. Then, you decide which information you want to provide and can choose to activate our notifications. The benefits and features of the Müller App: Digital customer card We reward your loyalty! You collect Müller Blossoms on your customer card by making purchases and referrals. You can redeem these for future purchases and save money. In addition, receive a welcome bonus for your first purchase by simply scanning the app at the cash register. The app is always at your fingertips and is a digital customer card on your mobile device. Check the balance of Blossoms on your customer card at any time and get an overview of your past purchases in your “Blossom account”. Coupons & Sweepstakes In the app, you can see an overview of current coupons from our drugstore and other departments. Activate the coupons, scan your customer card at the cash register, and save money. Additionally, you benefit from exclusive sweepstakes. Other features Store finder: In our store finder, you can find your nearest Müller store, opening hours, and other information about Müller stores. Brochures & Magazines: In the brochure overview, you can find and browse the current Müller brochures and our regular drugstore offers. You can also find our customer magazines and get inspired! Digital receipt: After your purchase, you receive your receipt in the app. This ensures sustainability and is also practical since you won’t lose it. Automatic Wi-Fi login: You have the option to agree to use the customer Wi-Fi conveniently from home. Once you agree, your device will automatically connect to the Müller free Wi-Fi network every time you visit our shops. Cross-border use: Use the Müller App in several countries – Germany, Austria, Switzerland, Slovenia, Spain, Croatia and Hungary. You now have the option to change the country in the app. After changing the country, the app content will be available in the corresponding local language. Your opinion matters! We appreciate your feedback so we can improve our Müller App. Use the contact form within the app or write to our app customer service. Germany: service@app.de.mueller.eu Austria: service@app.at.mueller.eu Switzerland: service@app.ch.mueller.eu Slovenia: aplikacija@app.si.mueller.eu Spain: service@app.es.mueller.eu Croatia: aplikacija@app.hr.mueller.eu Hungary: kapcsolat@app.hu.mueller.eu

Screenshots

BESTSECRET4 screens
Müller4 screens

Verdict

The call

The clearest difference is update cadence: BESTSECRET at weekly against Müller's every 5 weeks. Müller's advantage is ratings volume (120K vs 3.3K). On price, rating, review sentiment and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

BESTSECRET holds the better App Store score, 4.9 against 4.8. That said, the two scores are not equally well evidenced: Müller has 120K ratings behind it against 3.3K, so its average is the more settled of the two. Written reviews point the same way: 89% of BESTSECRET's written reviews are positive against 82% of Müller's.

UpkeepUpdate frequency

BESTSECRET ships an update weekly, Müller every 5 weeks. The most recent releases landed on October 26, 2026 and October 28, 2026 respectively.

Scorecard2 real differences · 8 level
BESTSECRET versus Müller: the parameters behind the verdict, then further details
ParameterBESTSECRETMüller
PriceFreeFree
Rating4.9 (3.3K ratings) — better4.8 (120K ratings)
Positive reviews89.1% of reviews — better82.2% of reviews
Number of ratings3.3K120K — better
Update frequencyWeekly — betterEvery 5 weeks
AdsYesYes
In-app purchasesNoNo
MonetizationFree with in-app purchasesFree with in-app purchases
DevicesiPhone, iPad, iPod — betteriPhone, iPod
Requires iOS15.0 — better15.1
Further details — not scored
Size115 MB83 MB
Age rating4+4+
DeveloperBest Secret GmbHMueller Handels GmbH & Co. KG

Customer experience

BESTSECRET

All ratings3,262 ratings
Positive98.3%
Neutral0.9%
Negative0.7%
Written reviews156 reviews
Positive89.1%
Neutral1.3%
Negative9.6%

Müller

All ratings255 ratings
Positive96.9%
Neutral2.4%
Negative0.8%
Written reviews45 reviews
Positive82.2%
Neutral8.9%
Negative8.9%

User reviews

BESTSECRET

From 3.3K App Store ratings

What we love

  • 👍 Great deals
  • 🚀 Smooth shopping experience
  • 💎 Impressive selection
  • 🤝 Reliable and convenient
  • 💳 Good prices and discounts

Room to improve

  • 🕰️ Longer than expected shipping times
  • 💰 Prices not always discounted as advertised
  • 📦 Quality issues with some products
  • 🔍 Sizing information could be improved
  • 🤖 Buggy app performance

Müller

From 120K App Store ratings

What we love

  • 👍 Easy to use and navigate
  • ✨ Great offers and discounts
  • 🛒 Convenient online shopping
  • 💰 Good value for money
  • 💳 Easy payment options

Room to improve

  • 🐌 Slow loading times
  • ❌ Account creation issues
  • 🌐 Language limitations
  • 📉 Fewer coupons compared to competitors
  • 🤔 Points deduction on returns

Bugs and requests

BESTSECRET

Reported bugs

4 issues
  • App freezes or crashes frequently
  • Login issues and inability to create accounts
  • Incorrect product sizes/descriptions sent
  • Delayed or missing refunds for returns

Requested features

5 requests
  • Add more advanced search and filter options
  • Provide clearer size guides and fit information
  • Improve order tracking and status updates
  • Offer more payment options like buy-now-pay-later
  • Enhance mobile app stability and responsiveness

Müller

Reported bugs

8 issues
  • Login issues on app vs. browser
  • App loses internet connection after switching apps
  • Cannot log in to baby section with existing credentials
  • Account creation fails with existing email/password
  • App prevents new account creation on device with previous attempt
Show 3 more
  • Points not accumulating
  • Tickets not accumulating
  • Error adding children to club

Requested features

7 requests
  • Dark mode
  • Apple Watch app
  • More coupons like DM and Rossmann
  • Option to disable offer notifications
  • Ability to add more items after activating a checkout process
Show 2 more
  • MüllerPay in Spain
  • Direct ordering via the app

In-app purchases

None

BESTSECRET

No in-app purchases

None

Müller

No in-app purchases

Questions

Is BESTSECRET free?
BESTSECRET is free to download, with no in-app purchases.
Is Müller free?
Müller is free to download, with no in-app purchases.
Which has better reviews, BESTSECRET or Müller?
BESTSECRET is rated higher. BESTSECRET averages 4.9 out of 5 from 3.3K ratings, while Müller averages 4.8 from 120K ratings.
Do BESTSECRET or Müller have ads?
Both BESTSECRET and Müller show ads.
Which is updated more often, BESTSECRET or Müller?
BESTSECRET ships an update weekly, and Müller every 5 weeks. Most recently, BESTSECRET was updated on October 26, 2026 and Müller on October 28, 2026.

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