itracks Board vs Ipsos AppLife
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
itracks Board
Share your opinions on brands, products, and advertisements through video feedback. Participate in research studies directly from your mobile device and earn rewards for your insights. This app is designed for easy and engaging user participation.
- Video feedback submission
- Participate in research studies
- Earn rewards and incentives
- Feedback on brands and products
- Mobile device compatibility
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itracks Mobile allows you to share your opinion and be rewarded! Download the free itracks mobile app to participate in research studies from your mobile device. It is easy and fun to post videos and provide feedback on brands, new products, ads and more all from your smartphone or tablet. Qualitative research participants typically receive rewards and incentives to participate in research studies. Refer to your study invitation for more details. The App has been tested and works on the following devices: iOS 4.3 and higher Terms of use http://www.itracks.com/terms-of-use/
Ipsos AppLife
This app facilitates qualitative research by connecting researchers with participants. It allows for direct communication, task assignment, and various response formats like text, photos, videos, and audio. Participation requires an invitation with login credentials.
- Direct researcher-participant chat
- Task assignment and completion
- Text, photo, video, and audio responses
- Community interaction with reactions
- Offline project participation
- Moderator communication tools
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Ipsos AppLife is a research app that allows us to connect with you! Our researchers will be able to chat with you directly, post questions, send out tasks and respond to your answers. To participate you need to receive an invite from us that will contain a login and password. The Ipsos AppLife app allows us to conduct qualitative research. The app is connected to a closed web environment, where projects can be created, participants and observers can be invited and where Ipsos can view and download the results. Participants can post different types of responses in a research. For example, text messages, photos with a subtext, videos and audio messages with or without a subtext. A research community is possible. In a community, participants can react to each other’s posts. Reactions placed by a moderator are shown in a different color. The moderator can communicate with the participants through the app or through the closed web environment. Researchers can create a project online and can ask participants to fulfil a couple of tasks. You can, for instance, give participants one general assignment: ‘Keep track of what you cook for dinner for the next couple of weeks’, but you can also choose to let participants post one photo about a certain topic each week. To take part in a research, you simply sign in with your email address and received password. You can, for example, receive a password through a market research company or recruitment agency. This app also works without an internet connection (after downloading the project). This means that participants can, where and whenever they like, take part in a research.
Screenshots
Verdict
The clearest difference is rating: itracks Board at 2.0 against Ipsos AppLife's 1.5. itracks Board also leads on ratings volume (10 vs 2). Ipsos AppLife's advantage is review sentiment (60% vs 38%). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
itracks Board holds the better App Store score, 2.0 against 1.5. That said, the two scores are not equally well evidenced: itracks Board has 10 ratings behind it against 2, so its average is the more settled of the two. Written reviews complicate that: 38% of itracks Board's written reviews are positive against 60% of Ipsos AppLife's, so the app with the better star average is not the one people write more warmly about.
itracks Board ships an update every 2 months, Ipsos AppLife every 3 weeks. The most recent releases landed on October 10, 2026 and October 14, 2026 respectively.
| Parameter | itracks Board | Ipsos AppLife |
|---|---|---|
| Price | Free | Free |
| Rating | 2.0 (10 ratings) — better | 1.5 (2 ratings) |
| Positive reviews | 38.5% of reviews | 60.0% of reviews — better |
| Number of ratings | 10 — better | 2 |
| Update frequency | Every 2 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 18 MB | 66 MB |
| Age rating | 4+ | 4+ |
| Developer | Interactive Tracking Systems Inc. | MobileMarketResearch |
Customer experience
itracks Board
Ipsos AppLife
In-app purchases
itracks Board
No in-app purchases
Ipsos AppLife
No in-app purchases
Questions
Is itracks Board free?
Is Ipsos AppLife free?
Which has better reviews, itracks Board or Ipsos AppLife?
Do itracks Board or Ipsos AppLife have ads?
Which is updated more often, itracks Board or Ipsos AppLife?
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