Comparison

Concepts vs Architects Norms

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Concepts

This flexible vector-based sketchbook offers an infinite canvas for ideation and design. Easily sketch, take notes, and create detailed designs with editable strokes and powerful tools. Share your work in various formats for seamless collaboration and professional output.

Highlights
  • Infinite canvas
  • Vector-based sketching
  • Realistic pens, pencils, and brushes
  • Editable vector elements
  • Unlimited layers
  • Scale and measurement tools
  • Object libraries
Features
Read full description

Think, plan & create – Concepts is a flexible vector-based sketchbook where you can take your ideas from concept to reality. Concepts reimagines the ideation process – offering a safe and dynamic workspace to iterate and explore your ideas, organize your thoughts, and experiment with designs. With our infinite canvas, you can: • Sketch plans and whiteboard ideas • Make notes, doodles, and mindmaps • Draw storyboards, product sketches and designs Concepts is vector-based, making every stroke editable and scalable. With our Nudge, Slice and Select tools, you can easily change any element of your sketch without redrawing it. Talented creators at Disney, Playstation, Philips, HP, Apple, Google, Unity and Illumination Entertainment use Concepts to develop and realize extraordinary ideas. Join us! Concepts has: • An infinite canvas with optional paper types and grids • Realistic pens, pencils and brushes that flow with pressure, tilt and velocity or create your own • A tool wheel or bar you can personalize • HSL, RGB and COPIC color wheels • Editable vector-based sketching – move, organize and edit the tool, color, size, scale, smoothing, opacity; transform or nudge lines to shape them • Unlimited layers • Scale and measurement tools that calculate real-world dimensions With Concepts, you can: • Drag + drop images + PDF files • Create, store and share vector Object libraries • Export images, vector SVG + PDFs to scale for printing or efficient flow between apps (including Procreate, Sketchbook, AutoCAD and Adobe) • Share directly to email, text, Files, cloud, photos, or your favorite social apps and present with AirPlay or a second screen • Store your work safely in your personal iCloud Drive FREE FEATURES • Infinite canvas • A selection of paper, grid types & tools to get you started • The full COPIC color spectrum, RGB and HSL color wheels • Five layers • Unlimited drawings • JPG exports PAID FEATURES Subscription: • 200+ brush and Object libraries, features, and services • Enjoy Team Sharing for smooth collaboration, including live-sharing of object libraries, color palettes & brushes, with new updates arriving all the time • Unlocks everything across platforms • TRY PREMIUM FREE FOR 7 DAYS One-time-purchases: • Buy the Essentials for life and unlock selection & editing tools, infinite layers, shape guides, custom brushes, custom grids, and exports to PNG / PSD / SVG / DXF. • Pay for advanced features as you need them – object packs & professional brushes are sold separately • Limited to the platform you purchase on Terms & Conditions: • Monthly and yearly subscription payments are charged to your iTunes account at the time of purchase. • Your plan will renew automatically at the end of the billing period unless canceled 24 hours before the billing period ends. • You can cancel or make changes to your subscription at any time in your iTunes Account settings. • Unused portions of any free trial period are forfeited if you make changes to your subscription. We’re dedicated to quality and update frequently based on your feedback. Your experience matters to us. Chat with us in-app via Ask Us Anything, email us at concepts@tophatch.com, or find us anywhere with @ConceptsApp. COPIC is the trademark of Too Corporation. Many thanks to Lasse Pekkala and Osama Elfar for the cover art!

About

Architects Norms

This app offers a focused architectural and engineering service, emphasizing dedication, professionalism, and customer service. It aims to provide accessible information for colleagues seeking professional insights.

Highlights
  • Responsible Architecture & Engineering Practice
  • Professionalism and Dedication
  • Outstanding Customer Service
  • Accessible Information for Colleagues
  • Striving for Excellence
Features
Read full description

In Architects’ Norms we provide clients with a focused service through our responsible practice of Architecture & Engineering . Our tradition of dedication, professionalism and outstanding customer service is a testament to that mission as we strive each day for excellence in bringing our valued colleagues seeking for information accessible.

Screenshots

Concepts4 screens
Architects Norms3 screens

Verdict

The call

The clearest difference is in-app purchases: Architects Norms at none against Concepts's 13. Architects Norms also leads on update cadence (every 2 days vs fortnightly) and rating (5.0 vs 4.7). Concepts's advantage is ratings volume (27K vs 1) and chart position (#196 vs unranked). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Concepts sells 13 in-app purchases, starting at $4.99 per month. Architects Norms asks for nothing beyond the download.

ReceptionRating · Positive reviews · Number of ratings

Architects Norms holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: Concepts has 27K ratings behind it against 1, so its average is the more settled of the two.

UpkeepUpdate frequency

Concepts ships an update fortnightly, Architects Norms every 2 days. The most recent releases landed on October 19, 2026 and October 9, 2026 respectively.

Scorecard7 real differences · 4 level
Concepts versus Architects Norms: the parameters behind the verdict, then further details
ParameterConceptsArchitects Norms
PriceFreeFree
Rating4.7 (27K ratings)5.0 (1 ratings) — better
Positive reviews77.0% of reviews—
Number of ratings27K — better1
Update frequencyFortnightlyEvery 2 days — better
AdsNoNo
In-app purchasesYesNo — better
MonetizationFree with in-app purchasesFree — better
Best chart rank#196 — better—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.012.0 — better
Further details — not scored
Size267 MB49 MB
Age rating4+17+
DeveloperTopHatch, Inc.The Web Addicts

Customer experience

Concepts

All ratings26,540 ratings
Positive94.3%
Neutral3.0%
Negative2.8%
Written reviews1,918 reviews
Positive77.0%
Neutral8.9%
Negative14.1%

Architects Norms

All ratings1 ratings
Positive100.0%
Neutral0.0%
Negative0.0%

Bugs and requests

Concepts

Reported bugs

4 issues
  • Memory issues when working with large, complex drawings
  • Inconsistent behavior of the eraser tool
  • Inaccuracies in the snap-to-grid and measurement tools
  • Exporting issues, such as loss of data or poor quality

Requested features

5 requests
  • Improved text editing and formatting options
  • Better color selection and customization tools
  • Collaboration and real-time sharing features
  • Seamless integration with other design/productivity apps
  • Syncing and backup capabilities across devices

Architects Norms

Not enough reviews yet to summarise bugs or requests.

In-app purchases

13 purchases

Concepts

Subscriptions4
  • Everything Monthly$4.991 Month
  • Everything Monthly + Trial7 Days trial$4.991 Month
  • Everything Yearly$29.991 Year
Show 1 more
  • Everything Yearly + Trial7 Days trial$29.991 Year
One-time9
  • Shape Library$1.99
  • Pen Brush Pack$1.99
  • Body Forms$1.99
Show 6 more
  • Make Your Own Objects$3.99
  • Essentials (iPhone Only)$4.99
  • PDF Essentials$4.99
  • Pro Pack [Legacy]$7.99
  • 10 Object Packs$14.99
  • Essentials$39.99
None

Architects Norms

No in-app purchases

Questions

Is Concepts free?
Concepts is free to download, with in-app purchases available.
Is Architects Norms free?
Architects Norms is free to download, with no in-app purchases.
Which has better reviews, Concepts or Architects Norms?
Architects Norms is rated higher. Concepts averages 4.7 out of 5 from 27K ratings, while Architects Norms averages 5.0 from 1 ratings.
Do Concepts or Architects Norms have ads?
Neither Concepts nor Architects Norms shows ads.
Which is updated more often, Concepts or Architects Norms?
Concepts ships an update fortnightly, and Architects Norms every 2 days. Most recently, Concepts was updated on October 19, 2026 and Architects Norms on October 9, 2026.

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