Yandex Direct vs 1С
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Yandex Direct
Manage your advertising campaigns directly from your mobile device. Easily create, launch, and monitor ad performance with intuitive tools, even without prior experience. Stay informed about your budget and receive essential campaign updates.
- Create and launch ad campaigns
- Edit existing campaigns
- Track campaign performance
- Monitor budget and top up balance
- Receive essential notifications
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Create, launch, and manage ad campaigns right from your phone — no experience needed. Already in the app, you can: - Set up campaigns with Easy Start, edit them, and track their performance - Monitor key metrics for campaigns created in Direct Pro - Keep an eye on your budget and top up your balance quickly and easily - Receive only essential notifications about your campaigns — like when they start or stop More features to help grow your business are coming soon. Stay tuned!
1С
Manage your business workflows on the go. Respond to emails, approve documents, and assign tasks to colleagues. Keep track of your calendar and control all ongoing processes, even without an internet connection.
- Work email response
- Document approval
- Task assignment
- Calendar management
- Process control
- Absence recording
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"1C: Workflow" in your pocket Important matters are now always at hand, even when there is no Internet. Wherever you are: • reply to work mail; • coordinate and approve documents; • complete the tasks; • Assign tasks to other employees; • keep a calendar; • control letters, tasks, files and processes; • record your absences. Designed for use with the programs - "1C: Document flow KORP" and "1C: Document flow of public institutions" version 2.1.15 and higher.
Screenshots
Verdict
The clearest difference is review sentiment: Yandex Direct at 48% against 1С's 15%. 1С's advantage is iOS requirement (11.0 vs 16.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Yandex Direct ships an update every 3 weeks, 1С every 6 weeks. The most recent releases landed on October 23, 2026 and October 4, 2026 respectively.
| Parameter | Yandex Direct | 1С |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (193 ratings) — better | — |
| Positive reviews | 48.4% of reviews — better | 15.0% of reviews |
| Number of ratings | 193 — better | — |
| Update frequency | Every 3 weeks — better | Every 6 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 11.0 — better |
| Further details — not scored | ||
| Size | 101 MB | 132 MB |
| Age rating | 4+ | 4+ |
| Developer | Direct Cursus Computer Systems Trading | 1C-SOFT LIMITED LIABILITY COMPANY |
Customer experience
Yandex Direct
1С
In-app purchases
Yandex Direct
No in-app purchases
1С
No in-app purchases
