Yandex Direct vs KORM
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Yandex Direct
Manage your advertising campaigns directly from your mobile device. Easily create, launch, and monitor ad performance with intuitive tools, even without prior experience. Stay informed about your budget and receive essential campaign updates.
- Create and launch ad campaigns
- Edit existing campaigns
- Track campaign performance
- Monitor budget and top up balance
- Receive essential notifications
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Create, launch, and manage ad campaigns right from your phone — no experience needed. Already in the app, you can: - Set up campaigns with Easy Start, edit them, and track their performance - Monitor key metrics for campaigns created in Direct Pro - Keep an eye on your budget and top up your balance quickly and easily - Receive only essential notifications about your campaigns — like when they start or stop More features to help grow your business are coming soon. Stay tuned!
KORM
This is a business application designed for Kari store employees. It helps in comprehensively evaluating store operations, ensuring compliance with visual merchandising and service standards.
- Comprehensive store performance evaluation
- Compliance with visual merchandising standards
- Assessment of customer service standards
- Designed for Kari company employees
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Служебное приложение для магазинов сети Кари. Данное приложение позволяет производить комплексную оценку работы магазина, соответствию стандартам оформления и обслуживания. Данное приложение предназначено для сотрудников компании Кари.
Screenshots
Verdict
The clearest difference is rating: Yandex Direct at 4.6 against KORM's 2.0. Yandex Direct also leads on review sentiment (48% vs 10%) and ratings volume (165 vs 5). KORM's advantage is iOS requirement (7.1 vs 16.0). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Yandex Direct holds the better App Store score, 4.6 against 2.0. That said, the two scores are not equally well evidenced: Yandex Direct has 165 ratings behind it against 5, so its average is the more settled of the two. Written reviews point the same way: 48% of Yandex Direct's written reviews are positive against 10% of KORM's.
Yandex Direct ships an update every 3 weeks, KORM every 2 months. The most recent releases landed on October 15, 2026 and October 5, 2026 respectively.
| Parameter | Yandex Direct | KORM |
|---|---|---|
| Price | Free | Free |
| Rating | 4.6 (165 ratings) — better | 2.0 (5 ratings) |
| Positive reviews | 48.4% of reviews — better | 10.0% of reviews |
| Number of ratings | 165 — better | 5 |
| Update frequency | Every 3 weeks — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 7.1 — better |
| Further details — not scored | ||
| Size | 101 MB | 5 MB |
| Age rating | 4+ | 4+ |
| Developer | Direct Cursus Computer Systems Trading | KARI OOO |
Customer experience
Yandex Direct
KORM
In-app purchases
Yandex Direct
No in-app purchases
KORM
No in-app purchases







