Pay Less vs Crave Shopper
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Pay Less
Simplify your grocery shopping experience with options for delivery, pickup, or in-store purchases. Access digital coupons, weekly ads, and personalized savings to manage your budget effectively. The app also offers tools for prescription refills and store location services.
- Grocery delivery and pickup
- Digital coupons and weekly ads
- Personalized savings and rewards
- Scan recipes for ingredients
- Pharmacy prescription management
- Store and fuel center locator
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Looking for an easier way to grocery shop, save money and manage your weekly grocery list? The Pay Less app makes grocery shopping simple with Delivery, Pickup and In-store options, digital coupons, weekly ads and personalized savings. Download the Pay Less grocery app to shop groceries online and find the best deals all in one place. Shop Groceries Your Way • Order groceries with Pickup (where available) or Delivery • Scan a recipe to quickly find ingredients and add them to your cart • Shop thousands of additional grocery and household items Save More on Groceries • Browse weekly ads and sales • Clip digital coupons and apply them at checkout • Discover personalized deals, bonus rewards and Cash Back offers • Track and redeem fuel points for gas savings Fast, Convenient Checkout • Use Kroger Pay for fast checkout in-store • Add your Plus Card Card to Apple Wallet • View purchase history and quickly reorder favorite items Helpful Everyday Tools • Refill and track Pay Less Pharmacy prescriptions • Use the store locator to find the nearest Pay Less store or fuel center Improving Your Experience To provide and personalize our offerings, make recommendations, detect and prevent fraud, and improve our services, we use tools that collect and record your data, which may include your searches for and purchases of health and wellness products. We also may share non-sensitive data with third parties, such as advertising and analytics vendors, social networks, technology providers, and research providers. By continuing to use our websites and apps and shop our store, this means you consent to these practices and accept our Terms (https://www.pay-less.com/i/terms/website-and-app) and our Privacy Policy (https://www.pay-less.com/i/privacy-policy). To use the Pay Less app, you need a Pay Less digital account. You can create a digital account and link your Pay Less Rewards ID through the app. Don't have a Rewards ID? You'll get one when you create your digital account and enroll in Pay Less' Rewards Program. You must be 18 to register for an account or join our rewards program (to obtain a Rewards ID). Terms apply: https://www.pay-less.com/i/terms/website-and-app.
Crave Shopper
Enhance your in-store shopping experience with an interactive fitting room. Request products on-demand, receive personalized staff engagement, and get instant recommendations. This app aims to revolutionize how customers try on and discover clothing.
- On-demand product requests
- Omnichannel capabilities
- Personalized staff engagement
- Instant product recommendations
- Interactive fitting room experience
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Welcome to the Crave Retail Shopper app! Are you ready to change the way people shop in your stores? This robust interactive, fitting room will change the way you shop and try on clothes. We listened to the need of your customers and focused on 4 key areas: * On-demand product requests * Omnichannel capabilities * Personalized engagement from store staff * Instant product recommendations
Screenshots
Verdict
The clearest difference is ads: Crave Shopper at none against Pay Less's shown. Crave Shopper also leads on monetization model (free vs free with in-app purchases) and rating (5.0 vs 4.8). Pay Less's advantage is ratings volume (7.8K vs 4) and update cadence (weekly vs monthly). On price, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Crave Shopper holds the better App Store score, 5.0 against 4.8. That said, the two scores are not equally well evidenced: Pay Less has 7.8K ratings behind it against 4, so its average is the more settled of the two.
Pay Less ships an update weekly, Crave Shopper monthly. Both last shipped on September 28, 2026.
| Parameter | Pay Less | Crave Shopper |
|---|---|---|
| Price | Free | Free |
| Rating | 4.8 (7.8K ratings) | 5.0 (4 ratings) — better |
| Positive reviews | 49.0% of reviews | — |
| Number of ratings | 7.8K — better | 4 |
| Update frequency | Weekly — better | Monthly |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Devices | iPhone, iPad — better | iPad |
| Requires iOS | 16.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 243 MB | 139 MB |
| Age rating | 4+ | 4+ |
| Developer | The Kroger Co. | Crave Retail, Inc. |
Customer experience
Pay Less
Crave Shopper
Bugs and requests
Pay Less
Reported bugs
3 issues- Login issues and permission errors
- Disappearing shopping lists
- Inability to use digital coupons in-store
Requested features
5 requests- Ability to manage personal shopping lists
- Easier access to prescription refills
- Integration of paper coupons
- Improved search and filtering options
- More transparency on item locations in stores
Crave Shopper
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Pay Less
No in-app purchases
Crave Shopper
No in-app purchases
