Ruler® vs Tape Measure™
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Ruler®
This app provides a versatile toolkit for all your measurement needs. It includes a classic ruler, a tape measure, and a camera ruler for precise measurements. Easily switch between units and document your findings by adding measurements directly to photos.
- Classic ruler and tape measure
- Camera ruler mode
- Photo measures mode
- Dual unit support (inches/cm)
- Precision sliders for small objects
- Elegant and user-friendly interface
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Your Comprehensive Ruler Solution for Your Phone! Experience the ultimate ruler toolkit on your phone, featuring a classic ruler, a tape measure, and a camera ruler. Key Features: - Elegant Design: Enjoy a stylish and user-friendly interface for all your measurement needs. - Dual Units: Easily switch between inches and centimeters for versatile measuring. - Precision Sliders: Accurately measure small objects with intuitive sliders. - Camera Ruler Mode: Utilize your phone's camera to measure objects seamlessly. - Photo Measures Mode: Add measurement data directly to your photos for organized documentation. Make every measurement a breeze with our complete ruler solution! Download now for a sleek and efficient measuring experience. Terms Of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Tape Measure™
Transform your device into a versatile digital toolkit for precise measurements. Create floor plans, scan objects in 3D, and measure distances with advanced AI and computer vision. Offers a wide array of tools for various measuring tasks.
- Tape Measure
- Ruler
- Height Tool
- 2D & 3D Floor Plans
- 3D Scanner
- Area Tool
- Imperial and Metric support
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Join 10M+ people using our tools to get the job done. Tools and Features: • Tape Measure • Ruler • Height Tool • Bubble Level • 2D Floor Plans • 3D Floor Plans • 3D Scanner • Area Tool • TV Sizer • Surface Level • Flashlight • Screenshots • Snap & Chain measurements • Imperial and Metric • Much more Measure anything with precision & accuracy. Advanced AI and computer vision transform your iPhone into a digital toolset that's always on hand. - New - Tape Measure is available on Apple Vision Pro! Note: - The Level Tool & Flashlight are currently not available on iPad devices. - The 3D Floor Plan tool requires a Lidar enabled iPhone or iPad. Get the job done with Tape Measure Pro: Subscribing to Tape Measure Pro gives you access to all Tools & Features within the app plus an ad free experience while you are an active subscriber: • You can subscribe to a weekly, monthly or yearly plan that comes with a free 3 day trial. • The payment will be charged to your iTunes Account at confirmation of purchase. • Subscription automatically renews unless auto-renew is turned off at least 24-hours before the end of the current period. • Account will be charged for renewal within 24-hours prior to the end of the current period, and identify the cost of the renewal. • Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase. • You may turn off the auto-renewal of your subscription via iTunes Account Settings. • Any unused portion of a free trial period will be forfeited when the user purchases our subscriptions. Terms: tapemeasure.app/terms Privacy: tapemeasure.app/privacy Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Screenshots
Verdict
The clearest difference is update cadence: Tape Measure™ at every 5 days against Ruler®'s every 2 months. Tape Measure™ also leads on review sentiment (38% vs 22%) and chart position (#60 vs unranked). On price, rating, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Ruler® sells 2 in-app purchases, starting at $1.99 per 7 days and Tape Measure™ sells 4 in-app purchases, starting at $9.99 per 7 days. Whichever you choose, the download price is not the number that matters.
On the App Store both sit at effectively the same score — 4.3 for Ruler® against 4.4 for Tape Measure™. Both are backed by a comparable volume of ratings — 35K and 90K respectively. Written reviews are what separate them: 22% of Ruler®'s written reviews are positive against 38% of Tape Measure™'s.
Ruler® ships an update every 2 months, Tape Measure™ every 5 days. The most recent releases landed on November 6, 2026 and November 7, 2026 respectively.
| Parameter | Ruler® | Tape Measure™ |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (35K ratings) | 4.4 (90K ratings) — better |
| Positive reviews | 21.9% of reviews | 38.0% of reviews — better |
| Number of ratings | 35K | 90K — better |
| Update frequency | Every 2 months | Every 5 days — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Free with in-app purchases | Freemium |
| Best chart rank | — | #60 — better |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod, Vision Pro — better |
| Requires iOS | 15.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 22 MB | 26 MB |
| Age rating | 4+ | 4+ |
| Developer | Tue Nguyen Minh | Level Labs, LLC |
Customer experience
Ruler®
Tape Measure™
User reviews
Ruler®
From 35K App Store ratingsWhat we love
- 🚀 Accurate measurements
- 👍 Easy to use
- 🔍 Convenient for small items
- 📏 Useful ruler tool
Room to improve
- 💰 Paywall for basic features
- ⏱️ Limited free usage time
- 🔍 Inaccurate for larger objects
- 🙅♀️ Aggressive monetization tactics
Tape Measure™
From 90K App Store ratingsWhat we love
- 🚀 Accurate measurements
- 🔍 Useful measuring tools
- 👍 Easy to use
Room to improve
- 🐛 Inaccurate measurements
- 💰 Expensive subscription
- 🔒 Locked features behind paywall
- 🤔 Confusing UI and navigation
- 🙅♀️ Difficult to cancel subscription
Bugs and requests
Ruler®
Reported bugs
2 issues- Inconsistent measurements
- Compatibility issues with newer devices
Requested features
3 requests- Ability to switch between metric and imperial units without paying
- Improved accuracy for larger measurements
- Removal of time limits on free usage
Tape Measure™
Reported bugs
3 issues- Measurements randomly shift or disappear
- App crashes or freezes frequently
- Flashlight feature not working as expected
Requested features
4 requests- Allow customization of measurement units
- Improve accuracy of measurements
- Provide more free tools without subscription
- Make subscription pricing more reasonable
In-app purchases
Ruler®
- Ruler Pro (Weekly)3 Days trial$1.997 Days
- Pro Features$1.99
Tape Measure™
- Tape Measure Pro3 Days trial$9.997 Days
- Tape Measure Pro3 Days trial$14.991 Month
- Tape Measure Pro3 Days trial$29.991 Year
- Tape Measure Pro$49.99
Questions
Is Ruler® free?
Is Tape Measure™ free?
Which has better reviews, Ruler® or Tape Measure™?
Do Ruler® or Tape Measure™ have ads?
Which is updated more often, Ruler® or Tape Measure™?
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