Simple Modern vs Sift
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Simple Modern
Discover and shop a wide range of drinkware, bags, and more. Get exclusive discounts, early access to new collections, and enjoy a seamless shopping experience with quick checkout.
- Exclusive discounts
- Early access to launches
- Easy browsing of new arrivals
- First-to-know notifications
- Secure and fast checkout
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Download the Simple Modern app to access exclusive discounts, early access to collection launches. Everything you love, right at your fingertips. EASY BROWSING Shop the freshest new arrivals across our entire catalog. EXCLUSIVE ACCESS Be first to know about exclusive offers and launches through first-to-know notifications and app-user-only early access. SECURE CHECKOUT IN A FLASH Tap, swipe, shop and secure your new products in an instant with our super easy checkout.
Sift
Discover clothing you'll love through an intuitive swipe interface that learns your personal style. Save items you like and purchase them directly from brands, with an optional subscription for advanced search capabilities.
- Swipe-based clothing discovery
- Personalized style learning
- Save and shop items
- Discover new and known brands
- Direct purchase from brands
- Advanced search with subscription
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Sift is a calmer way to find clothes you'll actually love. Instead of endless grids, you swipe. Keep what catches your eye, pass on what doesn't. Quietly, Sift learns your taste — and the more you swipe, the sharper it gets, until your feed is just… you. WHAT MAKES SIFT DIFFERENT • Real pieces, in stock. Thousands of brands you know and new ones you'll discover — every item shoppable right now. • It learns your eye. Sift reads your taste across silhouette, color, and detail, and scores each piece against it. No two feeds are alike. • Honest by design. Sift tells you why it showed you a piece — and never invents a reason. • Save & shop. Keep everything you love in one place, then buy straight from the brand. SIFT PLUS Go unlimited, and unlock search for something specific — describe exactly what you're after and Sift builds a deck of just that. Your taste stays yours — just clothes worth your time. Sift Plus is an auto-renewable subscription ($4.99/month or $49.99/year after a 7-day free trial for new subscribers). Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://sift.shopping/privacy
Screenshots
Verdict
The clearest difference is in-app purchases: Simple Modern at none against Sift's 2. Simple Modern also leads on ratings volume (1.3K vs 2). Sift's advantage is update cadence (daily vs fortnightly) and device support (3 vs 1). On price, rating and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Sift sells 2 in-app purchases, starting at $4.99 per month. Simple Modern asks for nothing beyond the download.
On the App Store both sit at effectively the same score — 4.9 for Simple Modern against 5.0 for Sift. That said, the two scores are not equally well evidenced: Simple Modern has 1.3K ratings behind it against 2, so its average is the more settled of the two.
Simple Modern ships an update fortnightly, Sift daily. The most recent releases landed on November 7, 2026 and October 31, 2026 respectively.
| Parameter | Simple Modern | Sift |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (1.3K ratings) | 5.0 (2 ratings) — better |
| Positive reviews | 73.7% of reviews | — |
| Number of ratings | 1.3K — better | 2 |
| Update frequency | Fortnightly | Daily — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Freemium |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 18.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 82 MB | 13 MB |
| Age rating | 4+ | 4+ |
| Developer | Simple Modern | Sift Shop LLC |
Customer experience
Simple Modern
Sift
Bugs and requests
Simple Modern
Reported bugs
3 issues- App login not working
- App not loading products
- App not compatible with iPad
Requested features
2 requests- More solid color and holiday ombre tumbler options
- Improved app stability and performance
Sift
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Simple Modern
No in-app purchases
Sift
- Sift Plus$4.991 Month
- Sift Plus$49.991 Year
