Sierra Official vs Cabela's
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Sierra Official
Shop top outdoor and active lifestyle brands for less. Access your account, track orders, create wishlists, and discover helpful buying guides and store locations.
- Shop top brands for less
- Exceptional customer service
- Account history and order tracking
- Create wishlists
- Buy gift cards
- Buying guides and tips
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Discover quality gear, apparel, and footwear for everything you’re into. Whether you’re hiking up mountains or strolling down the block, the Sierra app has all the brands you want at prices that let you do it all. From athletic to athletish, Sierra’s got it.
Cabela's
Shop a vast selection of outdoor gear and apparel. Check your loyalty points, redeem them for purchases at affiliated restaurants and resorts, and browse in-store inventory. Discover new features and improvements regularly.
- Shop outdoor products
- Check in-store inventory
- Manage CLUB Points
- Redeem points at restaurants/resorts
- Browse thousands of products
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Maybe it's your kid's first time holding a rod. Maybe deer season's coming and you can feel it. Maybe it's a camping weekend, or just a good excuse to be on the water. Wherever you're headed, the Bass Pro Shops app helps you get ready for it. Shop from wherever you are, see what's in stock at a store near you, and pick how you want it, delivery, pickup, or curbside at participating stores. Earn rewards on the gear you buy, catch offers made just for members, and stay a step ahead of whatever season's coming next. FISHING Start with a rod and reel that feel right in your hands, maybe a Johnny Morris or an Offshore Angler for the salt. Stock up on the tackle you go through most, a fresh spool of line, a new box of soft baits. Found a bait the fish couldn't leave alone last time? Reorder it in a couple taps. Want to find them a little faster? Add a fish finder from Humminbird, Garmin, or Lowrance. From your first bluegill off the dock to tournament morning, we've got you covered on bass, crappie, trout, walleye, and just about anything else with fins. HUNTING, ARCHERY & OPTICS Good hunts start with the boring stuff, weeks before you ever head out. Line up your RedHead camo, your boots, a pair of waders that'll keep you dry. Put a couple pairs of binoculars or rangefinders side by side, and see what other hunters had to say before you decide. When it's time, browse bows and crossbows from names you already trust, RedHead, Vortex, TenPoint. Still not sure it's right for your setup? The specs and Q&A are right there on the page. CAMPING & THE OUTDOORS The trip really starts the night you pack. Grab a tent and a sleeping bag that fit the whole crew, then round it out with a YETI cooler and a couple chairs for the fire. Come suppertime, a good grill or camp stove earns its keep. First family campout or deep in the backcountry, you'll find footwear, rain gear, and layers for everybody, the kids included. BOATING & WATERSPORTS Some of the best days start at the ramp. Keep the rig running with a Minn Kota or MotorGuide trolling motor, a fresh battery, or the marine electronics you've been eyeing from Garmin and Lowrance. Bringing the family? Grab life jackets, an Ascend kayak, or a paddleboard before the weekend gets away from you. APPAREL & FOOTWEAR The right layers make a long day a whole lot better. Pull on a Carhartt jacket that can take a beating, a Columbia shell when the weather turns, or an Under Armour base layer for the cold mornings. Find RedHead and The North Face for the trail, boots that hold up mile after mile, and clothing for the whole family, men, women, and kids. Dressing for the blind, the boat, or the backyard, there's something built for it. FIND WHAT YOU NEED, FAST Not sure what something's called? Scan a barcode in the store to pull it right up on your phone. Hands dirty? Use voice search. Filter for what's in stock, sort by ratings, and read real reviews with real photos before you spend a dime. Keep an eye out for Outfitter Picks, gear our folks stand behind, so you know it'll hold up to however hard you fish, hunt, or camp. MAKE IT GO FURTHER There's always something going on around here, Father's Day deals, the Spring Fishing Classic, the Fall Hunting Classic. Sign up for a CLUB card right in the app and you could start with up to $60 in points, then watch them stack up as you shop. Veterans and service members can verify through Legendary Salute for 10% off, every day. And at checkout, round up for conservation and drop in any promo codes before you pay. THE HARD-TO-SHOP-FOR STUFF Here's the funny thing about getting good at something. Nobody knows what to get you anymore, so they hand you a gift card and call it even. Check your balance right in the app, then finally put it toward that reel, that optic, that thing you've been circling for months. SCAN THE CATALOG Scan the catalog to pull up details and reviews, then tuck it into your wishlist where it'll be waiting for the right moment.
Screenshots
Verdict
The clearest difference is rating: Cabela's at 4.8 against Sierra Official's 2.2. Cabela's also leads on review sentiment (49% vs 10%) and update cadence (fortnightly vs every 4 months). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Cabela's holds the better App Store score, 4.8 against 2.2. That said, the two scores are not equally well evidenced: Cabela's has 30K ratings behind it against 664, so its average is the more settled of the two. Written reviews point the same way: 10% of Sierra Official's written reviews are positive against 49% of Cabela's's.
Sierra Official ships an update every 4 months, Cabela's fortnightly. The most recent releases landed on October 24, 2026 and October 25, 2026 respectively.
| Parameter | Sierra Official | Cabela's |
|---|---|---|
| Price | Free | Free |
| Rating | 2.2 (664 ratings) | 4.8 (30K ratings) — better |
| Positive reviews | 10.2% of reviews | 49.0% of reviews — better |
| Number of ratings | 664 | 30K — better |
| Update frequency | Every 4 months | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Ad-supported — better |
| Devices | iPhone, iPad | iPhone, iPod |
| Requires iOS | 16.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 54 MB | 355 MB |
| Age rating | 4+ | 17+ |
| Developer | Sierra Trading Post Inc. | Bass Pro, Inc. |
Customer experience
Sierra Official
Cabela's
User reviews
Sierra Official
From 664 App Store ratingsWhat we love
- 🚀 Convenient shopping experience
- 👍 Easy to use app
- 💡 Great deals and discounts
Room to improve
- 🐛 Frequent crashes and bugs
- 🔍 Difficult navigation and poor user experience
- 🔒 Login and account issues
- 🔄 Slow performance and loading times
Cabela's
From 30K App Store ratingsWhat we love
- 🚀 Easy to navigate
- 🛒 Convenient shopping experience
- 💳 Integrates well with Cabela's Club membership
- 🛍️ Wide selection of products
- 🏪 Ability to check store availability
Room to improve
- 🐛 Glitchy app performance (crashes, freezes, slow loading)
- 🔍 Ineffective search and filtering functionality
- 💳 Issues with gift card and payment processing
- 📱 Lack of feature parity with website
- 🗺️ Inaccurate store inventory information
Bugs and requests
Sierra Official
Reported bugs
4 issues- App freezes and shows blank screens
- Back button functionality is broken
- Inconsistent behavior when adding items to cart
- Inability to login or access account information
Requested features
4 requests- Improve search and filtering functionality
- Add a 'remove all out of stock items' button
- Optimize app for iPad and tablet devices
- Provide better customer support
Cabela's
Reported bugs
5 issues- Zoom function not working properly
- Inconsistent app behavior when navigating
- Inability to write product reviews
- Incorrect display of product information
- Location tracking issues even after app deletion
Requested features
5 requests- Improved search and filtering options
- Seamless gift card and payment integration
- Ability to view order status and delivery information
- Wishlist/saved items functionality
- Enhanced in-store pickup and inventory visibility
In-app purchases
Sierra Official
No in-app purchases
Cabela's
No in-app purchases








