Comparison

Sugar vs Column Social

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Sugar

Express yourself beyond standard chat bubbles with a unique canvas for text, images, GIFs, and drawings. Personalize your conversations with custom text styles or traditional bubbles. Turn your messages into art with this innovative social experience.

Highlights
  • Unlimited canvas for messages
  • Add text, images, GIFs, and videos
  • Freehand drawing tools
  • Customizable text styles
  • Traditional chat bubble option
Features
Read full description

Why are our messages with friends constrained to generic green and blue chat bubbles? It’s time to add some color (and chaos) to your conversations with Sugar. On Sugar, chat outside the box by dropping text, images, GIFs, videos, and drawings anywhere on the unlimited canvas. Pick a text style as unique as your own voice (or keep it old school with a green or blue bubble). On Sugar, conversation is art.

About

Column Social

Read full description

Column is a network of private communities that host the most important conversations in the world. Some of the most important conversations in the world are happening in group chats. Column is an app for your group chats so people can subscribe and the chats can go viral to include everyone in the world that should be in the chat. On Column, you can: - Create and join private, paid groups for communities of practice - Post new content in real time in private groups, or publicly - Stay up to date in your field and communities of interest - Upload photos and share links with previews - Chat one-on-one with others from your gropus via DMs Privacy Policy: https://www.joincolumn.com/legal/privacy Terms of Service: https://stage.joincolumn.com/legal/terms-of-service

Screenshots

Sugar4 screens
Column Social4 screens

Verdict

The call

The clearest difference is in-app purchases: Sugar at none against Column Social's 10. Sugar also leads on ads (none vs shown) and update cadence (every 2 days vs every 3 weeks). Column Social's advantage is device support (3 vs 1) and iOS requirement (13.0 vs 16.0). On price there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Column Social sells 10 in-app purchases, starting at $1.00 per month. Sugar asks for nothing beyond the download.

UpkeepUpdate frequency

Sugar ships an update every 2 days, Column Social every 3 weeks. Both last shipped on November 4, 2026.

Scorecard5 real differences · 5 level
Sugar versus Column Social: the parameters behind the verdict, then further details
ParameterSugarColumn Social
PriceFreeFree
Rating2.4 (10 ratings) — better—
Positive reviews31.6% of reviews—
Number of ratings10 — better—
Update frequencyEvery 2 days — betterEvery 3 weeks
AdsNo — betterYes
In-app purchasesNo — betterYes
MonetizationFree—
DevicesiPhoneiPhone, iPad, iPod — better
Requires iOS16.013.0 — better
Further details — not scored
Size283 MB31 MB
Age rating12+17+
DeveloperamoColumn Inc

Bugs and requests

Sugar

Reported bugs

4 issues
  • Login issues
  • Crashes and freezes
  • Disappearing content
  • Unresponsive controls

Requested features

4 requests
  • Add ability to delete content
  • Improve navigation and UI
  • Expand customization options
  • Allow sign-up without inviting friends

Column Social

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Sugar

No in-app purchases

10 purchases

Column Social

Subscriptions10
  • Medical Insights Hub$1.001 Month
  • Design Inspiration$1.001 Month
  • Future of Water$1.001 Month
Show 7 more
  • Future of Concrete$1.001 Month
  • Studio Visit$1.001 Month
  • Future of Katerva$1.001 Month
  • Oceans & Reefs$1.001 Month
  • Fun Learning$5.001 Month
  • Market Megatrends$5.001 Month
  • Eternal September$19.991 Month

Questions

Is Sugar free?
Sugar is free to download, with no in-app purchases.
Is Column Social free?
Column Social is free to download, with in-app purchases available.
Do Sugar or Column Social have ads?
Column Social shows ads; Sugar does not.
Which is updated more often, Sugar or Column Social?
Sugar ships an update every 2 days, and Column Social every 3 weeks. Most recently, Sugar was updated on November 4, 2026 and Column Social on November 4, 2026.

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