MAKEUP vs COOSH
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
MAKEUP
Explore the largest beauty retailer with a vast selection of over 186,000 products. This app brings a world of beauty directly to your fingertips, offering an expansive range of cosmetics and beauty essentials.
- Vast product selection
- Over 186,000 beauty items
- Direct delivery to hands
- Boundless beauty world access
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Truly the largest beauty retailer with over 186 thousand products. We deliver beauty into your hands. Install and join the world of boundless beauty.
COOSH
Explore the latest fashion trends and accessories with a minimalist interface. Get personalized notifications for new arrivals, stock updates, and exclusive deals. Shop stylish clothing and footwear conveniently from anywhere.
- Browse new arrivals
- Create user account
- Stock availability notifications
- Exclusive offer alerts
- Minimalist design
- Shop clothing and accessories
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Discover the world of effortless style with the COOSH app. • Explore new arrivals and the latest collections. • Create your account in just a few taps. • Get instant back-in-stock notifications. • Save your favorite pieces to your wishlist. • Unlock 10% off your first in-app purchase, plus access to exclusive app-only offers. Our intuitive interface makes it easy to discover timeless clothing, shoes, bags, and accessories. Enjoy a seamless shopping experience with COOSH wherever you are.
Screenshots
Verdict
The clearest difference is rating: MAKEUP at 4.7 against COOSH's 2.3. MAKEUP also leads on ratings volume (157 vs 3). COOSH's advantage is update cadence (fortnightly vs every 6 weeks) and review sentiment (50% vs 38%). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
MAKEUP holds the better App Store score, 4.7 against 2.3. That said, the two scores are not equally well evidenced: MAKEUP has 157 ratings behind it against 3, so its average is the more settled of the two. Written reviews complicate that: 38% of MAKEUP's written reviews are positive against 50% of COOSH's, so the app with the better star average is not the one people write more warmly about.
MAKEUP ships an update every 6 weeks, COOSH fortnightly. The most recent releases landed on September 26, 2026 and August 29, 2026 respectively.
| Parameter | MAKEUP | COOSH |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (157 ratings) — better | 2.3 (3 ratings) |
| Positive reviews | 37.5% of reviews | 50.0% of reviews — better |
| Number of ratings | 157 — better | 3 |
| Update frequency | Every 6 weeks | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Ad-supported | Ad-supported |
| Devices | iPhone, iPod — better | iPhone |
| Requires iOS | 15.1 — better | 16.4 |
| Further details — not scored | ||
| Size | 48 MB | 52 MB |
| Age rating | 4+ | 4+ |
| Developer | MAKEUP | Alina Zastavna |
Customer experience
MAKEUP
COOSH
In-app purchases
MAKEUP
No in-app purchases
COOSH
No in-app purchases
