SnapHatch vs Mad Thinker, Inc

SnapHatch – AI-Powered Fly Fishing Guide (Offline Functional!) Match the hatch, catch more fish and simplify your time on the water with SnapHatch—an AI-powered fly fishing guide built for both new and experienced anglers. Whether you’re fishing local streams or exploring remote waters, SnapHatch helps you confidently identify aquatic insects, select the right fly, and fine-tune your fishing strategy using real-time data—even without an internet connection. - INSECT IDENTIFICATION (WORKS OFFLINE!) Snap a picture of any aquatic insect—SnapHatch instantly identifies it and recommends the best fly imitation and presentation based on how fish are feeding (Reading the Rise). If you don’t have a photo, use Manual Selection to choose from a list of common insects and their life stages. Insects & Fly Matching Covered: • Mayflies: Nymphs, Emergers, Duns, Spinners • Caddisflies: Larvae, Emergers, Adults • Midges & Mosquitoes: Larvae, Emergers, Adults • Stoneflies: Nymphs, Adults • Damselflies & Dragonflies: Nymphs, Adults • Other: Scuds, Sowbugs, Annelids, Water Boatmen, Egg Patterns - DIGITAL FLY BOX (OFFLINE!) Pair SnapHatch with our premium Fly Kit for a seamless on-the-water experience. Every fly in the kit is digitally mapped inside the app to its exact location in your fly box. Tap any fly icon to view fly name, pattern description, and ideal presentation technique. No more guessing what to tie on—everything is organized for quick access! • Scan a bug → Get a match → Find the right fly instantly. • Tap any fly to see matching conditions, rigging tips, and presentation styles. • Fly Kit includes: 200 premium guide-selected flies (120 nymphs, 80 dries) • Each Fly Kit comes with a FREE 1-year SnapHatch App subscription! - HATCH LOG (OFFLINE!) Keep track of every hatch you encounter. • Log the date, time, and GPS location of each hatch • View detailed match results and recommended imitations • Revisit hatches anytime to create new Matches using updated fish activity data - HATCH MAP See where the bugs are hatching and where the fish are biting. SnapHatch's interactive Hatch Map logs hatch data across multiple layers: • Guide’s Hatch Layer – View real-time hatch reports submitted by fly fishing guides and fly shops across the country. • My Catch Layer – Overlay your catch data on top of hatch locations to reveal the most productive waters. • Flow Stations Layer – Access real-time water flow and temperature readings to plan trips based on the best fishing conditions. - CATCH LOG Log every fish you catch and analyze what led to your success. Track key metrics automatically or manually: • Date, time, and GPS location • Fish weight and length • Fly imitation and presentation used • Water temperature, flow rate, barometric pressure • Moon phase, weather, and more Build your personal fishing history and spot patterns that help you fish smarter. - FISHING TIPS & TUTORIALS Learn how to rig your flies with animated knot diagrams, detailed rigging instructions, and seasonal tips on how fish behave. Whether you’re learning the basics or refining your technique, SnapHatch helps you stay sharp and prepared. - SNAPHATCH SUBSCRIPTION FEATURES Subscribe to unlock unlimited access to: • Insect Identification (Photo + Manual Selection) • Hatch Log + Match Review • Guide’s Hatch Layer • Full Catch Log with advanced analytics • Digital Fly Box Fly Match Integration • Fishing tutorials and tips Subscription Pricing: • $5.99/month (auto-renews monthly) • $34.99/year (auto-renews annually) Subscriptions auto-renew unless canceled at least 24 hours before the end of the current period. Manage your subscription anytime in your device settings. Privacy Policy: https://snaphatch.app/privacy-policy Terms of Use: https://snaphatch.app/terms-and-conditions

Mad Thinker turns every fishing trip into fisheries data. Wild fisheries are under pressure — and anglers, guides, and field researchers see things scientists rarely do. Mad Thinker captures what they see, with the rigor needed to actually use it. AI-verified catch records One photo identifies the species, estimates fork length, and logs environmental conditions. Every record is geotagged, timestamped, and researcher-reviewed before entering the dataset. Research-grade data, captured in seconds. Beyond the catch Record wildlife sightings, habitat conditions, water quality notes, and operational incidents — so the full picture of a fishery lives in one place, not scattered across notebooks and group chats. Built for the backcountry Works offline — no signal required for water-body and station lookups Tides, weather, and moon data for every river and shoreline you cover On-device photo analysis for privacy and reliability in remote areas A platform for fisheries partnerships Used research programs to standardize catch and observation data across watersheds. Configurable to your rivers, your species, and your reporting requirements.