IOA Professional vs ALP
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
IOA Professional
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The ALP - Coaches App. The Institute of Aquaphobia proudly presents a comprehensive mobile app designed to help individuals to learn about and overcome their fear of swimming, and water. Developed by leading experts in aquatics and education, following the Aquaphobia Learning Programme (ALP). This App is designed complement and support lessons in the water with a certified IOA Aquaphobia Coach. This app combines cognitive-behavioural therapy techniques with immersive virtual reality experiences to gradually expose users to swimming environments in a safe and controlled manner. Please visit www.instituteofaquaphobia.com for further information. Or email support@instituteofaquaphobia.com
ALP
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Aquaphobia 12 stage programme by www.instituteofaquaphobia.com. This App product has been created for online learning only. (Please see our disclaimer, when you purchase the App this will be displayed). If you then wish to take these techniques, to a pool or open water, we only recommend you do this with an IOA certified aquaphobia coach. The Aquaphobia Learning Programme (ALP) is a 12-stage step approach to support those with a fear of water, providing them with the confidence, skills and techniques to enjoy the unique freedom that only being in water can give. Distinctive from swimming programmes, ALP focuses on eliminating and desensitising fear, with the physical mechanics of swimming being secondary. The aim of the programme is to teach a participant how to relax, float, feel happy and in control in the water and reduce all stresses in a safe and careful way. Taught by a certified Aquaphobia Coach, each course is tailored to the individual’s personal needs and degree of fear, going at their own preferred pace, so they feel uplifted, encouraged and comfortable to undertake lessons on a regular basis. When a person has achieved a stage, they then progress on to the next one in sequence, with no set timescale or pressures on the individual they will learn key swimming skills that really boost enjoyment and relaxation. By going through the 12 steps, participants will grow in confidence and learn the basic principles of: entering, standing, floating, moving and breathing in water. Creator & author of the course Master Coach Mike Burman LIII said: “As each new swimming action is correctly learned, it is embedded into both the conscious and subconscious mind and also into muscle memory. This increases the skill base, knowledge and self-belief in each individual. “As the skill level goes up, the fear reduces. You will never be rushed into achieving the next stage. We understand that some aquatic skills are easier learnt than others with some aspects of the fear being more entrenched than others.“ Every achievement, however small, is a milestone. Something to be proud of, boost confidence and be happy about”.
Screenshots
Verdict
The clearest difference is price: IOA Professional at Free against ALP's $4.99. IOA Professional also leads on update cadence (every 3 days vs every 2 months). On ads, in-app purchases, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
IOA Professional is free to download; ALP costs $4.99 up front. Neither carries in-app purchases, so what you see is what you pay.
IOA Professional ships an update every 3 days, ALP every 2 months. The most recent releases landed on September 7, 2026 and October 5, 2026 respectively.
| Parameter | IOA Professional | ALP |
|---|---|---|
| Price | Free — better | $4.99 |
| Update frequency | Every 3 days — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No | No |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.1 | 15.1 |
| Further details — not scored | ||
| Size | 60 MB | 52 MB |
| Age rating | 17+ | 17+ |
| Developer | Mike Burman | SARA JANE BURMAN |
In-app purchases
IOA Professional
No in-app purchases
ALP
No in-app purchases









