Comparison

PicMagic vs Shrink Video

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

PicMagic

Effortlessly remove and replace photo backgrounds with AI-powered tools. Enhance images, generate custom backgrounds, and remove unwanted objects with ease. Organize your projects and create professional visuals for e-commerce, social media, or personal use.

Highlights
  • AI background removal
  • Diverse background templates
  • AI photo enhancement
  • AI background generator
  • AI object remover
  • Project gallery
Features
Read full description

PicMagic: Background Remover & Photo Editor PicMagic is a simple yet powerful photo editing app, ideal for sellers, creators, freelancers, and casual users. Effortlessly transform your images into stunning visuals within moments! Background Remover & Eraser Instantly remove photo backgrounds with just one tap. Our advanced AI technology automatically detects and isolates your main subject, making editing quick and easy—no special skills required. Diverse Background Templates Choose from an extensive library of professionally designed background templates. PicMagic automatically resizes backgrounds to perfectly fit your needs: - E-commerce: Professional templates designed specifically for commercial purposes. - Social Media: Vibrant backgrounds optimized to enhance your presence on social media. - Seasonal Events: Celebrate every occasion with special templates for Halloween, Christmas, New Year, and other seasonal events. Powerful AI Tools: - AI Photo Enhance: Instantly enhance your photos by improving clarity and sharpness for professional-quality results. - AI Background Generator: Receive AI background recommendations tailored to your images, making perfect backgrounds effortless. - AI Object Remover: Remove unwanted objects using AI detection mode or manual mode. You can let AI detect objects in the photo and choose whether to remove them, or you can manually select the objects you want to delete. Project Gallery Keep all your edited images organized and accessible in your personal project gallery. Easily revisit, edit, or manage your favorite projects anytime, anywhere. Who Loves PicMagic? - Small Business Owners: Quickly create high-quality product photos for online sales. - Content Creators: Craft eye-catching visuals for impactful social media posts. - Freelancers: Customize standout profile pictures and resume photos. - Casual Users: Beautify personal photos for special occasions and personal projects. Say goodbye to expensive studios, complicated software, and professional photographers. PicMagic transforms your smartphone into your own professional photography studio. Ready to Elevate Your Photos? Join millions of happy users already enjoying PicMagic. Download now and start creating exceptional images today! https://sites.google.com/view/pp-picmagic/home https://sites.google.com/view/eula-picmagic/home

About

Shrink Video

Features
Read full description

Every messaging app has a size limit, and a two-minute 4K clip blows through all of them. Shrink Video re-encodes it on your iPhone until it fits. YOU SET THE SIZE, NOT A VAGUE PRESET One slider controls the bitrate, which is what actually decides how big the file ends up. Above the slider is a live estimate of the result — drag it and watch the number move. What you see is what you get, give or take a few percent. IT SHOWS YOU WHAT YOU STARTED WITH Size, resolution, length and bitrate of the original, before you change anything. Then the same numbers for the result, with the percentage saved. REAL CONTROLS • Resolution: keep the original, or drop to 1080p, 720p or 480p. Going from 4K to 1080p roughly quarters the pixel count and is usually invisible on a phone screen. • HEVC or H.264. HEVC is about 30% smaller at the same quality; H.264 offers broad compatibility with older devices and desktop workflows. • Keep or drop the audio track. FAST, BECAUSE IT USES THE HARDWARE Encoding runs on your iPhone's built-in video encoder, not a server queue. There is nothing to upload and nothing to wait in line for. YOUR ORIGINAL IS SAFE Shrink Video always writes a new file. Your original is never touched — deleting it is left to you, once you are happy with the result. Save the compressed copy to Photos or share it straight from the app. NOTHING LEAVES YOUR PHONE No upload, no account, no server. The video is read, re-encoded and written entirely on your device. Free, supported by ads. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

PicMagic4 screens
Shrink Video4 screens

Verdict

The call

The clearest difference is in-app purchases: Shrink Video at none against PicMagic's 2. Shrink Video also leads on update cadence (every 10 days vs every 6 weeks). PicMagic's advantage is iOS requirement (15.0 vs 17.0). On price, ads and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. PicMagic sells 2 in-app purchases, starting at $1.99 per 7 days. Shrink Video asks for nothing beyond the download.

UpkeepUpdate frequency

PicMagic ships an update every 6 weeks, Shrink Video every 10 days. The most recent releases landed on October 9, 2026 and October 4, 2026 respectively.

Scorecard3 real differences · 7 level
PicMagic versus Shrink Video: the parameters behind the verdict, then further details
ParameterPicMagicShrink Video
PriceFreeFree
Rating2.9 (18 ratings) — better—
Positive reviews0.0% of reviews—
Number of ratings18 — better—
Update frequencyEvery 6 weeksEvery 10 days — better
AdsYesYes
In-app purchasesYesNo — better
MonetizationFree with in-app purchases—
DevicesiPhone, iPod — betteriPhone
Requires iOS15.0 — better17.0
Further details — not scored
Size232 MB5 MB
Age rating4+4+
DeveloperAvnTech Inc.enes ozer

In-app purchases

2 purchases

PicMagic

Subscriptions2
  • PicMagic Premium Weekly$1.997 Days
  • PicMagic Premium Yearly$24.991 Year
None

Shrink Video

No in-app purchases

Questions

Is PicMagic free?
PicMagic is free to download, with in-app purchases available.
Is Shrink Video free?
Shrink Video is free to download, with no in-app purchases.
Do PicMagic or Shrink Video have ads?
Both PicMagic and Shrink Video show ads.
Which is updated more often, PicMagic or Shrink Video?
PicMagic ships an update every 6 weeks, and Shrink Video every 10 days. Most recently, PicMagic was updated on October 9, 2026 and Shrink Video on October 4, 2026.

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