Comparison

My vs Fortitude Direct

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

My

This financial companion helps you plan, track, and achieve your budgeting and spending goals. It offers automated tools, daily insights, and flexible budgeting plans to build better money habits. Visualize your financial health with smart analytics and secure, encrypted data protection.

Highlights
  • Flexible budgeting plans
  • Force withdrawal option
  • Spending & earnings overview
  • Secure & encrypted data
  • Biometric login
  • Scheduled withdrawals
Features
Read full description

Lantern is your intelligent financial companion designed to help you plan, track, and achieve your budgeting and spending goals. Whether you're budgeting for an emergency fund, a big purchase, or just building better money habits, Lantern empowers you with automated tools and daily insights. Key Features: Flexible Budgeting Plans: Set your goals, choose your timeline, and let Lantern guide your journey of financial discipline. Force Withdrawal Option: Access your funds before the maturity date with clearly defined terms. Spending & Earnings Overview: Visualize your financial health with smart analytics. Secure & Encrypted: Your data is protected using bank-level encryption and secure authentication. User-Centric Experience: Intuitive design that adapts to your needs, with features like biometric login, transaction PINs, and scheduled withdrawals. Why Choose Lantern? Lantern is built for people who want control over their money without the complexity. Whether you're just getting started or you're a financial pro, Lantern simplifies budgeting, saving, spending and helps you build strong money habits with consistency. Start building your financial future with Lantern today.

About

Fortitude Direct

Features
Read full description

DescriptionFortitude Direct is an all-in-one shopping, payments and retail marketplace app that helps consumers and businesses buy products, pay bills, send money, and manage transactions securely — all from one fast and reliable mobile platform. Designed for everyday life and growing businesses, Fortitude Direct combines e-commerce, digital payments, wallet services, and wholesale supply into one seamless experience. For Consumers Shop smarter and manage your money with ease. Browse products, buy essentials, pay bills, send and receive money, track orders, access exclusive discounts, and view your wallet and purchase history — all in one secure app. From daily shopping to travel bookings and quick payments, Fortitude Direct makes every transaction simple, safe and convenient. Perfect for: online shopping, airtime & bill payments, money transfers, deals & promos, and everyday spending. For Retailers & SMEs Restock faster. Sell more. Grow your business. Access wholesale prices, place bulk orders, reorder inventory instantly, track deliveries, manage invoices, unlock trade promotions, and gain simple sales insights. Fortitude Direct helps retailers reduce stock-outs, improve margins, and maintain predictable supply with a dependable B2B marketplace built for business efficiency. Perfect for: bulk buying, wholesale sourcing, inventory restocking, retailer tools, and trade support

Screenshots

My4 screens
Fortitude Direct4 screens

Verdict

The call

The clearest difference is update cadence: My at every 6 days against Fortitude Direct's every 3 weeks. On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

UpkeepUpdate frequency

My ships an update every 6 days, Fortitude Direct every 3 weeks. The most recent releases landed on October 9, 2026 and October 24, 2026 respectively.

Scorecard1 real difference · 9 level
My versus Fortitude Direct: the parameters behind the verdict, then further details
ParameterMyFortitude Direct
PriceFreeFree
Rating4.0 (1 ratings) — better—
Positive reviews100.0% of reviews—
Number of ratings1 — better—
Update frequencyEvery 6 days — betterEvery 3 weeks
AdsYesYes
In-app purchasesNoNo
MonetizationAd-supported—
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.1 — better15.5
Further details — not scored
Size41 MB103 MB
Age rating9+17+
DeveloperZit Technology Services LimitedFortitude Iot

In-app purchases

None

My

No in-app purchases

None

Fortitude Direct

No in-app purchases

Questions

Is My free?
My is free to download, with no in-app purchases.
Is Fortitude Direct free?
Fortitude Direct is free to download, with no in-app purchases.
Do My or Fortitude Direct have ads?
Both My and Fortitude Direct show ads.
Which is updated more often, My or Fortitude Direct?
My ships an update every 6 days, and Fortitude Direct every 3 weeks. Most recently, My was updated on October 9, 2026 and Fortitude Direct on October 24, 2026.

Other comparisons