Comparison

CoaCalm vs ASHR

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

CoaCalm

This app guides you through EFT tapping sessions to reduce stress, improve sleep, and enhance focus. It offers over 160 expert-designed audio and visual sessions across 16 categories, with progress tracking and personalized goals. A 7-day free trial is available.

Highlights
  • 160+ guided EFT tapping sessions
  • Audio and visual guidance
  • Progress tracking and analytics
  • Daily streaks and smart goals
  • Breathing exercises
  • Available in 5 languages
Features
Read full description

Meet CoaCalm, the easy way to reset your mind and body through guided EFT tapping. What's Inside: Expert-Designed Sessions • Choose from 160+ Sessions across 16 Categories: Anxiety Relief, Sleep, Morning Energy, Focus, Peace & Calm, Grief, Healing, Fear Release, Money Mindset, and more • Guided Audio: A calm, soothing voice walks you through each tapping point and affirmation for a meditation-like experience • Visual Guidance: Camera overlay with step-by-step tapping point positioning • Professional Techniques: 9 standard EFT tapping points with precise, calming pacing • Breathing Exercises: Gentle guided breathing to center you before and after each session • Available in 5 languages: English, German, Spanish, French, and Chinese Track Your Calm • Progress Insights: Rate how you feel before and after each session and watch your stress ease over time • Daily Streaks: Track consecutive days with a visual streak counter • Smart Goals: Personalized daily, weekly, and monthly goals based on your wellness journey • Detailed Analytics: Monitor total sessions, practice minutes, and your longest streak • Session History & Reflections: Review past sessions and capture how each one made you feel Start Your 7-Day Free Trial Unlock the complete CoaCalm experience with unlimited access to all sessions and premium content. Subscription Details: • 7-day free trial • $9.99/month or $49.99/year after trial • Cancel anytime during the trial — no charges • Auto-renewal unless cancelled at least 24 hours before the period ends With a subscription you get: • The complete library of 160+ guided EFT tapping sessions • Step-by-step Emotional Freedom Technique guidance • Guided breathing exercises • Stress relief and anxiety management sessions • Focus, sleep, and self-confidence programs Start tapping into calm today. MEDICAL DISCLAIMER: This app is not intended to diagnose, treat, cure, or prevent any medical condition. "EFT tapping" is a complementary wellness technique. Always consult with a qualified healthcare professional before making any medical decisions or if you have serious mental health concerns. This app does not replace professional medical advice, diagnosis, or treatment. *THIS APP REQUIRES AN ACTIVE SUBSCRIPTION TO ACCESS ALL CONTENT AND FEATURES. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

About

ASHR

This app uses binaural audio, ASMR visuals, and guided practices to help you achieve calm, focus, or sleep. It's designed for those who struggle to switch off or experience racing thoughts.

Highlights
  • Binaural audio and resonant frequencies
  • Adaptive 3D visual worlds
  • Voice-guided breathwork practices
  • ASMR soundscapes
  • Research-based psychoacoustics and neuroscience
  • No pressure or failure mechanics
Features
Read full description

ASHR blends three sensory layers into one immersive experience that gently transforms your inner state. TUNE Binaural audio, resonant tones, tuned frequencies, and nature soundscapes shift the nervous system into calm, focus, or sleep. IMMERSE ASMR and adaptive 3D visual worlds respond to you, deepening the shift and holding your attention gently in place. GUIDE Voice-guided practices and breathwork are woven into the experience itself, no skills, no discipline, no habit to maintain. Grounded in research in psychoacoustics, neuroscience, and visual perception. Made for anyone who can't switch off after work, loses an hour to the feed, or feels their mind race at night. No streaks. No pressure. No way to fail. Step in. Walk out realigned. Terms of Use (EULA): https://www.apple.com/legal/internetservices/itunes/dev/stdeula/ Privacy Policy: https://privacy.ashr.com/

Screenshots

CoaCalm4 screens
ASHR4 screens

Verdict

The call

CoaCalm and ASHR both sit at 4.4 stars, but that hides the real split: 75% of ASHR's written reviews are positive against 0% of CoaCalm's. ASHR also leads on monetization model (freemium vs subscription) and ads (none vs shown). On price, rating, ratings volume and update cadence there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. CoaCalm sells 2 in-app purchases, starting at $9.99 per month and ASHR sells 2 in-app purchases, starting at $5.99 per month. Whichever you choose, the download price is not the number that matters.

ReceptionRating · Positive reviews · Number of ratings

On the App Store both sit at effectively the same score — 4.4 for CoaCalm against 4.3 for ASHR. Both are backed by a comparable volume of ratings — 5 and 4 respectively. Written reviews are what separate them: 0% of CoaCalm's written reviews are positive against 75% of ASHR's.

UpkeepUpdate frequency

CoaCalm ships an update every 5 days, ASHR weekly. The most recent releases landed on October 21, 2026 and October 20, 2026 respectively.

Scorecard3 real differences · 7 level
CoaCalm versus ASHR: the parameters behind the verdict, then further details
ParameterCoaCalmASHR
PriceFreeFree
Rating4.4 (5 ratings) — better4.3 (4 ratings)
Positive reviews0.0% of reviews75.0% of reviews — better
Number of ratings5 — better4
Update frequencyEvery 5 days — betterWeekly
AdsYesNo — better
In-app purchasesYesYes
MonetizationSubscriptionFreemium — better
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.115.0 — better
Further details — not scored
Size77 MB1.1 GB
Age rating4+4+
DeveloperTIAGO CRUZAuratune

Customer experience

CoaCalm

All ratings3 ratings
Positive66.7%
Neutral0.0%
Negative33.3%
Written reviews1 reviews
Positive0.0%
Neutral0.0%
Negative100.0%

ASHR

All ratings4 ratings
Positive75.0%
Neutral0.0%
Negative25.0%
Written reviews4 reviews
Positive75.0%
Neutral0.0%
Negative25.0%

In-app purchases

2 purchases

CoaCalm

Subscriptions2
  • Monthly$9.991 Month
  • Annual7 Days trial$49.991 Year
2 purchases

ASHR

Subscriptions2
  • Monthly3 Days trial$5.991 Month
  • Yearly3 Days trial$49.991 Year

Questions

Is CoaCalm free?
CoaCalm is free to download, with in-app purchases available.
Is ASHR free?
ASHR is free to download, with in-app purchases available.
Which has better reviews, CoaCalm or ASHR?
CoaCalm is rated higher. CoaCalm averages 4.4 out of 5 from 5 ratings, while ASHR averages 4.3 from 4 ratings.
Do CoaCalm or ASHR have ads?
CoaCalm shows ads; ASHR does not.
Which is updated more often, CoaCalm or ASHR?
CoaCalm ships an update every 5 days, and ASHR weekly. Most recently, CoaCalm was updated on October 21, 2026 and ASHR on October 20, 2026.

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