Flip Thoughts vs Reframe
Price, ratings, monetisation and update history for both apps, side by side β with what reviewers say about each.
Flip Thoughts
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Welcome to Flip! No one should be held back from their true potential. Flip helps you break free from negative thought loops and build a daily habit of clear, kind, and positive thinking that actually makes a difference as you move forward. With Flip, you can: β’ Explore a growing library of examples showing how negative thoughts can be reframed β’ Write whatβs on your mind, and Flip transforms it into a balanced, empowering perspective that helps you see yourself and your challenges in a new light β’ Save the ones that resonate β and revisit them anytime you need perspective or encouragement β’ Share the love β send a flip to someone who needs it *All features listed are available with a premium subscription. *Flip isnβt a form of therapy or a substitute for professional mental health care. Please seek help from a qualified professional when you need mental health support. Apple licensed application end user license agreement (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula
Reframe
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Stop overthinking. Apple Intelligence on your iPhone helps you notice a distorted thought, name the pattern yourself, and see three balanced reframes. Private. No subscription. Reframe is a focused cognitive behavioral therapy (CBT) thought-record app. Whenever a thought loops in your head β "I bombed that interview," "They must be angry at me," "I'm a terrible parent" β Reframe walks you through 90 seconds: 1. Describe what happened (one line) 2. Write the thought 3. Tag the feeling and its intensity 4. Pick the thinking pattern behind it, from 10 well-studied options 5. See three alternative perspectives, generated by Apple Intelligence 6. Save, and compare how you feel after THE PRIVACY PROMISE Your thoughts never leave your iPhone. Reframe uses Apple's Foundation Models framework, which runs the AI entirely on your device. No cloud. No account. No tracking. No data collected, even anonymously. THE 10 THINKING PATTERNS Based on Dr. David Burns' cognitive distortions model, Reframe shows you 10 clearly explained patterns with examples β All-or-Nothing, Always/Never, Blowing It Up, Jumping to Conclusions, Labeling, Should/Must, It Must Be Me, Mental Filter, Feelings as Facts, and Discounting the Positive. You pick the one that fits. Over time, you'll spot them in your own thinking without opening the app. ONE-TIME PURCHASE $14.99 once, lifetime access. No subscription. No in-app purchases. All future updates included. REQUIRES β’ iPhone 15 Pro or later (Apple Intelligence required) β’ iOS 26 or later NOT A MEDICAL DEVICE Reframe is a self-reflection tool, not a substitute for therapy or medical treatment. If you are in crisis, please contact a qualified professional. In the U.S., call or text 988. The Samaritans (UK) can be reached at 116 123. Reframe will show you these resources if a thought you write signals something heavier than overthinking. βββ β’ One-time purchase, no subscription β’ Entirely on-device, no cloud, no account β’ Built with Apple Intelligence β’ Supports Dark Mode, Dynamic Type, VoiceOver β’ English at launch, more languages coming
Screenshots
Verdict
The clearest difference is update cadence: Flip Thoughts at every 9 days against Reframe's every 4 months. Flip Thoughts also leads on iOS requirement (15.6 vs 26.1). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS
Both are free to download. Flip Thoughts sells 2 in-app purchases, starting at $7.99 per month and Reframe sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
Flip Thoughts ships an update every 9 days, Reframe every 4 months. The most recent releases landed on September 12, 2026 and September 21, 2026 respectively.
| Parameter | Flip Thoughts | Reframe |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 9 days β better | Every 4 months |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone, iPod β better | iPhone |
| Requires iOS | 15.6 β better | 26.1 |
| Further details β not scored | ||
| Size | 29 MB | 1 MB |
| Age rating | 4+ | 17+ |
| Developer | wave function x | Takumi Kanzaki |
In-app purchases
Flip Thoughts
- monthly subscription3 Days trial$7.991 Month
- Yearly Subscription3 Days trial$19.991 Year
Reframe
- Reframe Lifetime$14.99









