Comparison

Flip Thoughts vs Reframe

Price, ratings, monetisation and update history for both apps, side by side β€” with what reviewers say about each.

Head to head
About

Flip Thoughts

Features
Read full description

Welcome to Flip! No one should be held back from their true potential. Flip helps you break free from negative thought loops and build a daily habit of clear, kind, and positive thinking that actually makes a difference as you move forward. With Flip, you can: β€’ Explore a growing library of examples showing how negative thoughts can be reframed β€’ Write what’s on your mind, and Flip transforms it into a balanced, empowering perspective that helps you see yourself and your challenges in a new light β€’ Save the ones that resonate β€” and revisit them anytime you need perspective or encouragement β€’ Share the love β€” send a flip to someone who needs it *All features listed are available with a premium subscription. *Flip isn’t a form of therapy or a substitute for professional mental health care. Please seek help from a qualified professional when you need mental health support. Apple licensed application end user license agreement (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula

About

Reframe

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Stop overthinking. Apple Intelligence on your iPhone helps you notice a distorted thought, name the pattern yourself, and see three balanced reframes. Private. No subscription. Reframe is a focused cognitive behavioral therapy (CBT) thought-record app. Whenever a thought loops in your head β€” "I bombed that interview," "They must be angry at me," "I'm a terrible parent" β€” Reframe walks you through 90 seconds: 1. Describe what happened (one line) 2. Write the thought 3. Tag the feeling and its intensity 4. Pick the thinking pattern behind it, from 10 well-studied options 5. See three alternative perspectives, generated by Apple Intelligence 6. Save, and compare how you feel after THE PRIVACY PROMISE Your thoughts never leave your iPhone. Reframe uses Apple's Foundation Models framework, which runs the AI entirely on your device. No cloud. No account. No tracking. No data collected, even anonymously. THE 10 THINKING PATTERNS Based on Dr. David Burns' cognitive distortions model, Reframe shows you 10 clearly explained patterns with examples β€” All-or-Nothing, Always/Never, Blowing It Up, Jumping to Conclusions, Labeling, Should/Must, It Must Be Me, Mental Filter, Feelings as Facts, and Discounting the Positive. You pick the one that fits. Over time, you'll spot them in your own thinking without opening the app. ONE-TIME PURCHASE $14.99 once, lifetime access. No subscription. No in-app purchases. All future updates included. REQUIRES β€’ iPhone 15 Pro or later (Apple Intelligence required) β€’ iOS 26 or later NOT A MEDICAL DEVICE Reframe is a self-reflection tool, not a substitute for therapy or medical treatment. If you are in crisis, please contact a qualified professional. In the U.S., call or text 988. The Samaritans (UK) can be reached at 116 123. Reframe will show you these resources if a thought you write signals something heavier than overthinking. β€”β€”β€” β€’ One-time purchase, no subscription β€’ Entirely on-device, no cloud, no account β€’ Built with Apple Intelligence β€’ Supports Dark Mode, Dynamic Type, VoiceOver β€’ English at launch, more languages coming

Screenshots

Flip Thoughts4 screens
Reframe4 screens

Verdict

The call

The clearest difference is update cadence: Flip Thoughts at every 9 days against Reframe's every 4 months. Flip Thoughts also leads on iOS requirement (15.6 vs 26.1). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS

CostPrice Β· In-app purchases Β· Ads Β· Monetization

Both are free to download. Flip Thoughts sells 2 in-app purchases, starting at $7.99 per month and Reframe sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Flip Thoughts ships an update every 9 days, Reframe every 4 months. The most recent releases landed on September 12, 2026 and September 21, 2026 respectively.

Scorecard2 real differences Β· 4 level
Flip Thoughts versus Reframe: the parameters behind the verdict, then further details
ParameterFlip ThoughtsReframe
PriceFreeFree
Update frequencyEvery 9 days β€” betterEvery 4 months
AdsNoNo
In-app purchasesYesYes
DevicesiPhone, iPod β€” betteriPhone
Requires iOS15.6 β€” better26.1
Further details β€” not scored
Size29 MB1 MB
Age rating4+17+
Developerwave function xTakumi Kanzaki

In-app purchases

2 purchases

Flip Thoughts

Subscriptions2
  • monthly subscription3 Days trial$7.991 Month
  • Yearly Subscription3 Days trial$19.991 Year
1 purchases

Reframe

One-time1
  • Reframe Lifetime$14.99

Questions

Is Flip Thoughts free?
Flip Thoughts is free to download, with in-app purchases available.
Is Reframe free?
Reframe is free to download, with in-app purchases available.
Do Flip Thoughts or Reframe have ads?
Neither Flip Thoughts nor Reframe shows ads.
Which is updated more often, Flip Thoughts or Reframe?
Flip Thoughts ships an update every 9 days, and Reframe every 4 months. Most recently, Flip Thoughts was updated on September 12, 2026 and Reframe on September 21, 2026.

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