Breathe It vs Reframe
Price, ratings, monetisation and update history for both apps, side by side β with what reviewers say about each.
Breathe It
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Breathe It β Simple Breathing for Calm & Relaxation Breathe It helps you slow down, relax, and reconnect with your breath. Through simple guided breathing sessions, the app supports moments of calm, focus, and relaxation throughout your day. Whether youβre feeling stressed, overwhelmed, or simply need a quiet moment, Breathe It makes it easy to practice mindful breathing anywhere. Breathing is one of the easiest ways to calm the body and mind. With Breathe It, you can breathe with intention at home, at work, or before sleep. Features: Guided breathing exercises with visual and audio guidance, customizable durations, and the ability to save your favorite sessions β all presented in a clean, minimal interface with no distractions. Optional premium access is available for extended features. Why breathing? Slow, intentional breathing can support relaxation and improve awareness of your body and breath. Regular practice may help you feel calmer and more centered throughout the day. Designed for everyday calm: Whether you take a short pause during the day or unwind in the evening, Breathe It is here to help you slow down and breathe with intention. Your data, your control: You are always in control of your data. You can delete your account and associated data at any time directly from the app or by contacting support. Disclaimer: Breathe It is a wellness app designed to support relaxation and mindful breathing. It does not provide medical advice and is not intended to diagnose or treat any medical condition. Privacy Policy: https://buildit.studio/breatheit/privacy-policy Terms of Use: https://buildit.studio/breatheit/terms-of-use
Reframe
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Stop overthinking. Apple Intelligence on your iPhone helps you notice a distorted thought, name the pattern yourself, and see three balanced reframes. Private. No subscription. Reframe is a focused cognitive behavioral therapy (CBT) thought-record app. Whenever a thought loops in your head β "I bombed that interview," "They must be angry at me," "I'm a terrible parent" β Reframe walks you through 90 seconds: 1. Describe what happened (one line) 2. Write the thought 3. Tag the feeling and its intensity 4. Pick the thinking pattern behind it, from 10 well-studied options 5. See three alternative perspectives, generated by Apple Intelligence 6. Save, and compare how you feel after THE PRIVACY PROMISE Your thoughts never leave your iPhone. Reframe uses Apple's Foundation Models framework, which runs the AI entirely on your device. No cloud. No account. No tracking. No data collected, even anonymously. THE 10 THINKING PATTERNS Based on Dr. David Burns' cognitive distortions model, Reframe shows you 10 clearly explained patterns with examples β All-or-Nothing, Always/Never, Blowing It Up, Jumping to Conclusions, Labeling, Should/Must, It Must Be Me, Mental Filter, Feelings as Facts, and Discounting the Positive. You pick the one that fits. Over time, you'll spot them in your own thinking without opening the app. ONE-TIME PURCHASE $14.99 once, lifetime access. No subscription. No in-app purchases. All future updates included. REQUIRES β’ iPhone 15 Pro or later (Apple Intelligence required) β’ iOS 26 or later NOT A MEDICAL DEVICE Reframe is a self-reflection tool, not a substitute for therapy or medical treatment. If you are in crisis, please contact a qualified professional. In the U.S., call or text 988. The Samaritans (UK) can be reached at 116 123. Reframe will show you these resources if a thought you write signals something heavier than overthinking. βββ β’ One-time purchase, no subscription β’ Entirely on-device, no cloud, no account β’ Built with Apple Intelligence β’ Supports Dark Mode, Dynamic Type, VoiceOver β’ English at launch, more languages coming
Screenshots
Verdict
The clearest difference is update cadence: Breathe It at every 3 weeks against Reframe's every 4 months. Breathe It also leads on iOS requirement (16.0 vs 26.1). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS
Both are free to download. Breathe It sells 7 in-app purchases, starting at $4.99 per month and Reframe sells 1 one-off in-app purchase. Whichever you choose, the download price is not the number that matters.
Breathe It ships an update every 3 weeks, Reframe every 4 months. The most recent releases landed on October 14, 2026 and October 8, 2026 respectively.
| Parameter | Breathe It | Reframe |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 3 weeks β better | Every 4 months |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone, iPad β better | iPhone |
| Requires iOS | 16.0 β better | 26.1 |
| Further details β not scored | ||
| Size | 54 MB | 1 MB |
| Age rating | 4+ | 17+ |
| Developer | Marek Smatana | Takumi Kanzaki |
In-app purchases
Breathe It
- Breathe It Premium β Monthly$4.991 Month
- Breathe It Premium β Yearly$39.991 Year
- Coins Pile$1.99
- Coins Pouch$4.99
- Coins Crate$9.99
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- Coins Chest$19.99
- Breathe It Premium β Lifetime$69.99
Reframe
- Reframe Lifetime$14.99









