Memo AI vs Marc.
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Memo AI
Effortlessly capture and transcribe spoken ideas on the go. This app automatically structures your recordings into key points, action items, and formatted notes, with an AI chat feature to query your content.
- One-tap background recording
- Transcription in 12+ languages
- Customizable AI note formatting
- AI chat for note querying
- Action item extraction
- Export to Markdown and PDF
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You're walking and ideas start coming. Stop and type each one? That's annoying. Keep walking and hope you remember? Good luck with that. Memo fixes this. Hit record, talk, keep moving. The app handles the rest—transcription, formatting, even pulling out the important bits. No typing, no lost thoughts. WORKS EVERYWHERE Walking to work? Record. In a meeting? Put your phone on the table. At the doctor? Keep it in your pocket. Memo runs in the background and catches everything. You just talk. ACTUALLY UNDERSTANDS YOU The transcription is scary good. 12+ languages, and you can add your own words—client names, medical terms, that weird project acronym nobody can spell. It learns. TURNS RAMBLING INTO REAL NOTES Here's where it gets interesting. You talk for 20 minutes about three different things. Memo figures out what matters: • The key points (not everything you said) • Action items and deadlines • Important dates you mentioned • Formatted in clean markdown CHAT WITH YOUR NOTES "What did I say about the marketing budget?" Just ask. Memo searches your recordings, finds connections between notes, can even look things up online. The more you use it, the more context it has. MAKE IT YOURS Tell the AI how you like your notes. Short bullet points? Detailed summaries? Focus on action items? Set it once, or change it per recording. Your call. ABOUT PRIVACY Notes stay on your phone. Audio gets deleted after transcription (we don't want it either). Only the AI processing touches the cloud. We're not building a data business here. WHAT'S INCLUDED • One-tap recording, works in background • Transcription in 12+ languages • Custom dictionary for tricky words • Auto-formatting and structure • Action items synced to Reminders • AI chat that actually remembers • Search that understands meaning, not just keywords • Export to Markdown, PDF, NotePlan • Offline mode when you need it PEOPLE USE THIS FOR • Quick thoughts on the go • Meeting notes (finally, good ones) • Lectures and classes • Interviews and research • Doctor appointments (so you don't forget what they said) • Lawyer and accountant meetings • Therapy sessions • Journaling without the typing Try it. Your future self will thank you. Terms of use: https://noteplan.co/memo/terms Privacy Policy: https://noteplan.co/memo/privacy
Marc.
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Every idea sounds good in your own head. Marc is where you find out whether it holds up. The book you've wanted to write for years. A year in Lisbon. The podcast with your best friend. The little café. Marc is a thinking board for ideas of every kind – built for iPad, iPhone and Apple Pencil. You say one sentence, Marc asks two questions and builds your first board from it: clusters for the big themes, thoughts hanging off them, open questions as sticky notes beside them. Then comes the part no blank page gives you: pushback. AN AI THAT DOESN'T APPLAUD Marc is an otter with opinions. He listens, digs deeper and looks at every thought from four angles: • Thinking further – opens directions you wouldn't have reached alone. • The investor's view – what carries, what costs, what scales. • The customer's view – honest objections from the person who's meant to use it. • The sceptic – finds the unchecked assumptions. Kind, but incorruptible. Plus your own thinking styles: the CFO, operations, your toughest friend – as many as you like. Suggestions appear as dashed cards at the edge of a thought. Accept or dismiss is always your call – nothing lands on your board unasked. ASK YOUR BOARD A conversation about everything on it. Marc answers from what's actually on your board – and says so when something is missing. FROM SCATTERED THOUGHTS TO A PLAN • Coverage check – where your board is still thin. • Decision log – what you accepted, explored or dropped, and when. • Plan draft – the whole board distilled into a text you can show someone. Honest gaps included. YOUR BOARD, YOUR RULES • Categories that fit the board – rename, recolour, add your own. • Checklists, sticky notes, photos and shapes right on the canvas. • Apple Pencil sketches where words don't reach. • A calm paper-and-ink design that stays out of your way. THINK TOGETHER Share a board by invitation or link. Editors work live on the same sheet – cursors, movements, even pencil strokes in real time. Reactions and comments live on the thought, not in a chat beside it. MARC STAYS WITH IT If you like, Marc reminds you – never with a slogan, always with something from your board. And if you don't come back, he goes quiet. START FOR FREE Marc drafts your first board for free, and the first questions and suggestions are on the house. Boards, sketches, sharing and collaboration stay free. Marc+ unlocks the part that thinks with you: unlimited perspectives, unlimited chat, the plan draft. Marc+ is available monthly or yearly. Payment is charged to your Apple ID and renews automatically unless cancelled at least 24 hours before the period ends. Manage or cancel anytime in your App Store settings. Terms: https://www.marc-ai.app/terms Privacy: https://www.marc-ai.app/privacy
Screenshots
Verdict
The clearest difference is update cadence: Marc. at every 5 days against Memo AI's monthly. On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Memo AI sells 3 in-app purchases, starting at $5.99 per 7 days and Marc. sells 2 in-app purchases, starting at $8.99 per month. Whichever you choose, the download price is not the number that matters.
Memo AI ships an update monthly, Marc. every 5 days. The most recent releases landed on October 31, 2026 and October 25, 2026 respectively.
| Parameter | Memo AI | Marc. |
|---|---|---|
| Price | Free | Free |
| Rating | 4.9 (70 ratings) — better | — |
| Positive reviews | 89.5% of reviews | — |
| Number of ratings | 70 — better | — |
| Update frequency | Monthly | Every 5 days — better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Monetization | Freemium | — |
| Devices | iPhone, Mac, Apple Watch — better | iPhone, iPad |
| Requires iOS | 18.3 | 18.0 — better |
| Further details — not scored | ||
| Size | 71 MB | 25 MB |
| Age rating | 4+ | 4+ |
| Developer | NotePlan LLC | Julian Hobmeier |
In-app purchases
Memo AI
- Weekly Premium$5.997 Days
- Monthly Premium3 Days trial$12.991 Month
- Annual Premium3 Days trial$79.991 Year
Marc.
- Marc Plus Monthly$8.991 Month
- Marc Plus Yearly$59.991 Year









