Ivy6 vs Primora

SIX PRIORITIES. ONE CLEAR DAY. Long to-do lists create noise. Ivy6 helps you decide what truly matters, work on one task at a time, and end the day knowing you did the important things. Built on the Ivy Lee Method, a 100-year-old productivity ritual, Ivy6 gives you a calm daily planner for iPhone, iPad and Mac: 1. Capture everything in your Inbox. 2. Choose your six most important tasks. 3. Put them in order. 4. Work through them one at a time. 5. Plan tomorrow tonight, and start fresh in the morning. YOUR DAILY 6 Commit to no more than six priorities. The limit makes you choose deliberately instead of carrying an endless list from day to day. CAPTURE NOW, DECIDE LATER Ideas, errands and future tasks wait in your Inbox until they earn a place in your plan. Add estimates, subtasks, tags, snooze and recurring routines when you need them. FOCUS ON ONE TASK Start a distraction-free session for your current priority. Use a stopwatch, a 5-minute sprint, Pomodoro or a countdown, and see how much time you really give to meaningful work. PLAN TOMORROW TONIGHT In the evening, Ivy6 invites you to choose tomorrow's priorities in order. Unfinished tasks return to your Inbox for a conscious decision, so every morning starts clean. MADE FOR APPLE DEVICES • Home Screen and Lock Screen widgets • Live Activities and Dynamic Island during Focus • Siri and Shortcuts for quick capture and your next priority • Read-only calendar context beside your plan • Native layouts for iPhone and iPad • A Mac app with menu bar access and keyboard shortcuts • Morning, evening and weekly review reminders • Break large tasks into smaller steps UNDERSTAND HOW YOU WORK Review completed tasks, focus time, streaks, rollover patterns and stale tasks, so you can plan a realistic day, not just a longer list. IVY6 PRO: ONE PURCHASE, NO SUBSCRIPTION Unlock everything forever with a single purchase: • Private iCloud sync across iPhone, iPad and Mac • Advanced weekly insights and task-level focus analytics • Full task history and a guided Weekly Review • Seasonal themes • Data export • Apple Intelligence task breakdown on supported devices PRIVATE BY DESIGN No ads. No tracking. No account to create. Your tasks stay on your device and, if you choose Pro sync, in your own private iCloud. Choose six. Focus on one. Finish what matters.

Your list tells you what to do. Not what to do first. Primora is a calm, fast iOS planner built around one idea: not every task deserves your time. Some matter today. Some matter tomorrow. Some are just pretending to be urgent. Most to-do apps treat everything the same. Primora doesn't. HOW IT WORKS 1. Brain dump Drop everything in — work, life, ideas, errands. No structure required. Your head's not a to-do list. 2. Sort what matters Move tasks into four quadrants. Two questions decide everything: is it urgent, and does it matter? 3. Do what matters first Your day reorganises around what actually moves you forward. THREE WAYS TO THINK Primora ships with three label styles. Pick the one that matches how you already think: - Critical · Focus · Distraction · Dump - Do It · Schedule It · Delegate It · Delete It - Urgent + Important · Not Urgent + Important · Urgent + Not Important · Not Urgent + Not Important Switch anytime. Your tasks stay where they are. DESIGNED FOR ATTENTION, NOT AGAINST IT - Two home screen widgets, see what matters without opening the app - Smart reminders, six trigger types, off by default - Projects organized by emoji, not folders - Native iOS, built in SwiftUI - No ads, no upsells, no streaks, no engagement traps BUILT FOR Founders, freelancers, designers, PMs, students, parents — anyone who's ever opened their to-do app and felt more overwhelmed than organised. If your day is full of tasks but your priorities are unclear, this is for you. WHAT PRIMORA ISN'T Not another productivity system to learn. Not a habit tracker. Not a calendar. Not a Notion replacement. Not gamified. It's a planner. It helps you decide what to do first. That's the whole app. Made with care. Built for clarity.