Reframe vs Lull AI
Price, ratings, monetisation and update history for both apps, side by side ā with what reviewers say about each.
Reframe
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Stop overthinking. Apple Intelligence on your iPhone helps you notice a distorted thought, name the pattern yourself, and see three balanced reframes. Private. No subscription. Reframe is a focused cognitive behavioral therapy (CBT) thought-record app. Whenever a thought loops in your head ā "I bombed that interview," "They must be angry at me," "I'm a terrible parent" ā Reframe walks you through 90 seconds: 1. Describe what happened (one line) 2. Write the thought 3. Tag the feeling and its intensity 4. Pick the thinking pattern behind it, from 10 well-studied options 5. See three alternative perspectives, generated by Apple Intelligence 6. Save, and compare how you feel after THE PRIVACY PROMISE Your thoughts never leave your iPhone. Reframe uses Apple's Foundation Models framework, which runs the AI entirely on your device. No cloud. No account. No tracking. No data collected, even anonymously. THE 10 THINKING PATTERNS Based on Dr. David Burns' cognitive distortions model, Reframe shows you 10 clearly explained patterns with examples ā All-or-Nothing, Always/Never, Blowing It Up, Jumping to Conclusions, Labeling, Should/Must, It Must Be Me, Mental Filter, Feelings as Facts, and Discounting the Positive. You pick the one that fits. Over time, you'll spot them in your own thinking without opening the app. ONE-TIME PURCHASE $14.99 once, lifetime access. No subscription. No in-app purchases. All future updates included. REQUIRES ⢠iPhone 15 Pro or later (Apple Intelligence required) ⢠iOS 26 or later NOT A MEDICAL DEVICE Reframe is a self-reflection tool, not a substitute for therapy or medical treatment. If you are in crisis, please contact a qualified professional. In the U.S., call or text 988. The Samaritans (UK) can be reached at 116 123. Reframe will show you these resources if a thought you write signals something heavier than overthinking. āāā ⢠One-time purchase, no subscription ⢠Entirely on-device, no cloud, no account ⢠Built with Apple Intelligence ⢠Supports Dark Mode, Dynamic Type, VoiceOver ⢠English at launch, more languages coming
Lull AI
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Some nights sleep finds you instantly. Other nights you watch the ceiling at 2 AM, wondering where it went. Lull is the calm companion for the restless nights, and a quiet ritual for every night in between. No accounts, no ads, no judgment, just a gentle path back to deep, beautiful rest. A NIGHTLY RITUAL, ON YOUR TERMS Begin your wind-down with guided 4-2-6 breathing that slows your pulse while a sleep sound of your choosing fades you toward dreams: rain on a tin roof, a distant ocean, a fireplace in an empty room. Wake gently, log how you slept in ten seconds, and watch your trends unfold week after week. WHAT LULL PREMIUM UNLOCKS ⢠On-device Sleep Coach: a warm AI you can talk to about wind-down routines, racing thoughts, and sleep hygiene, powered by Apple Intelligence with an offline open-source backup. Your conversations never leave your phone. ⢠Every sleep sound: rain, ocean, white noise, pink noise, brown noise, forest, fireplace, fan, and distant thunder, played inside the wind-down or solo all night. ⢠Detailed sleep insights: quality and bedtime patterns across Days, Weeks, Months, and All-time in clean, beautiful charts. ⢠Smart bedtime nudges: a gentle reminder before lights out, a soft wake, and a Sunday recap worth opening. ⢠Home Screen widget: tonight's countdown, your bedtime, and your wake time at a glance. PRIVATE BY DESIGN Everything stays on your iPhone. No accounts, no servers, no analytics SDKs, no ads. The Sleep Coach runs locally, so your most personal thoughts about rest stay exactly where they belong: with you. BUILT ON HABITS THAT WORK Lull is grounded in the sleep hygiene experts have agreed on for decades: a consistent bedtime, a calming wind-down, mindful breathing, a screen-free hour, a cool, dark room. It does not diagnose, treat, or cure anything. It is for the person who sleeps fine and wants to sleep beautifully, and for the person finding their way back to a rhythm they lost. CRAFTED FOR THE QUIET MOMENTS Lull loads in a heartbeat, works on a plane, and never begs for attention. It is the app you forget all day, then quietly reach for at 10:47 PM. It just helps you rest. Start your free trial tonight and feel the difference by morning. PRICING Lull is free to download. Lull Premium unlocks the on-device Sleep Coach, every sound, full insights, smart nudges, and the widget. Plans include a 7-day free trial for new subscribers. Subscriptions auto-renew unless canceled at least 24 hours before the period ends; manage anytime in iOS Settings. Privacy Policy: https://gist.github.com/ahmetbostanciklioglu/0126b4601cf9b027e922b9ae08eb5617 Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Sleep is the most private thing you do. Build it on something quiet.
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Verdict
The clearest difference is update cadence: Lull AI at fortnightly against Reframe's every 3 months. Lull AI also leads on iOS requirement (17.0 vs 26.1). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price Ā· Rating Ā· Positive reviews Ā· Number of ratings Ā· Update frequency Ā· Ads Ā· In-app purchases Ā· Monetization Ā· Best chart rank Ā· Devices Ā· Requires iOS
Both are free to download. Reframe sells 1 one-off in-app purchase and Lull AI sells 2 in-app purchases, starting at $7.99 per month. Whichever you choose, the download price is not the number that matters.
Reframe ships an update every 3 months, Lull AI fortnightly. Both last shipped on November 5, 2026.
| Parameter | Reframe | Lull AI |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 3 months | Fortnightly ā better |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone | iPhone, iPad ā better |
| Requires iOS | 26.1 | 17.0 ā better |
| Further details ā not scored | ||
| Size | 1 MB | 7 MB |
| Age rating | 17+ | 4+ |
| Developer | Takumi Kanzaki | Ahmet Bostancklioglu |
In-app purchases
Reframe
- Reframe Lifetime$14.99
Lull AI
- Lull Premium Ā· Monthly7 Days trial$7.991 Month
- Lull Premium Ā· Annual7 Days trial$24.991 Year









