Comparison

Reframe vs Hale

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Reframe

Read full description

Stop overthinking. Apple Intelligence on your iPhone helps you notice a distorted thought, name the pattern yourself, and see three balanced reframes. Private. No subscription. Reframe is a focused cognitive behavioral therapy (CBT) thought-record app. Whenever a thought loops in your head — "I bombed that interview," "They must be angry at me," "I'm a terrible parent" — Reframe walks you through 90 seconds: 1. Describe what happened (one line) 2. Write the thought 3. Tag the feeling and its intensity 4. Pick the thinking pattern behind it, from 10 well-studied options 5. See three alternative perspectives, generated by Apple Intelligence 6. Save, and compare how you feel after THE PRIVACY PROMISE Your thoughts never leave your iPhone. Reframe uses Apple's Foundation Models framework, which runs the AI entirely on your device. No cloud. No account. No tracking. No data collected, even anonymously. THE 10 THINKING PATTERNS Based on Dr. David Burns' cognitive distortions model, Reframe shows you 10 clearly explained patterns with examples — All-or-Nothing, Always/Never, Blowing It Up, Jumping to Conclusions, Labeling, Should/Must, It Must Be Me, Mental Filter, Feelings as Facts, and Discounting the Positive. You pick the one that fits. Over time, you'll spot them in your own thinking without opening the app. ONE-TIME PURCHASE $14.99 once, lifetime access. No subscription. No in-app purchases. All future updates included. REQUIRES • iPhone 15 Pro or later (Apple Intelligence required) • iOS 26 or later NOT A MEDICAL DEVICE Reframe is a self-reflection tool, not a substitute for therapy or medical treatment. If you are in crisis, please contact a qualified professional. In the U.S., call or text 988. The Samaritans (UK) can be reached at 116 123. Reframe will show you these resources if a thought you write signals something heavier than overthinking. ——— • One-time purchase, no subscription • Entirely on-device, no cloud, no account • Built with Apple Intelligence • Supports Dark Mode, Dynamic Type, VoiceOver • English at launch, more languages coming

About

Hale

Features
Read full description

Feel different in a few intentional breaths. Hale is a guided breathwork app for calm, focus, sleep, and energy. Follow a living pacing orb, choose a technique, and let clear visual, sound, and vibration cues guide each inhale, hold, and exhale. WHY HALE • 13 guided techniques, including Box Breathing, 4-7-8, physiological sigh, coherent breathing, and more • Goal-based sessions for calm, focus, sleep, and energy • Shift Score check-ins to compare how you feel before and after • Guided Journeys that make a regular practice easier to sustain • Studio tools to adjust timing and create a personal technique • Streaks, recent sessions, widgets, and Siri Shortcuts • Apple Watch support with haptic guidance • iPhone, iPad, and Apple Vision Pro experiences • Optional anonymous Together sessions with a friend • No account required; works offline with optional iCloud sync START FREE Box Breathing and core practice tools are free. Preview every Pro technique once. Hale Pro unlocks the full technique library, Journeys, Studio, deeper insights, and more. Hale is a wellness tool, not a medical device. It does not diagnose, treat, or cure any condition. Terms: https://www.apple.com/legal/internet-services/itunes/dev/stdeula Privacy: https://lunza.co/hale/privacy

Screenshots

Reframe4 screens
Hale4 screens

Verdict

The call

The clearest difference is update cadence: Hale at every 3 weeks against Reframe's every 4 months. Hale also leads on device support (4 vs 1) and iOS requirement (18.0 vs 26.1). On price, ads and in-app purchases there is nothing between them.

Scored on Price Ā· Rating Ā· Positive reviews Ā· Number of ratings Ā· Update frequency Ā· Ads Ā· In-app purchases Ā· Monetization Ā· Best chart rank Ā· Devices Ā· Requires iOS

CostPrice Ā· In-app purchases Ā· Ads Ā· Monetization

Both are free to download. Reframe sells 1 one-off in-app purchase and Hale sells 3 in-app purchases, starting at $4.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Reframe ships an update every 4 months, Hale every 3 weeks. The most recent releases landed on October 8, 2026 and October 11, 2026 respectively.

Scorecard3 real differences Ā· 3 level
Reframe versus Hale: the parameters behind the verdict, then further details
ParameterReframeHale
PriceFreeFree
Update frequencyEvery 4 monthsEvery 3 weeks — better
AdsNoNo
In-app purchasesYesYes
DevicesiPhoneiPhone, iPad, Apple Watch, Vision Pro — better
Requires iOS26.118.0 — better
Further details — not scored
Size1 MB29 MB
Age rating17+4+
DeveloperTakumi KanzakiBilol Mamadjanov

In-app purchases

1 purchases

Reframe

One-time1
  • Reframe Lifetime$14.99
3 purchases

Hale

Subscriptions2
  • Hale Pro Monthly$4.991 Month
  • Hale Pro Annual7 Days trial$29.991 Year
One-time1
  • Hale Lifetime$79.99

Questions

Is Reframe free?
Reframe is free to download, with in-app purchases available.
Is Hale free?
Hale is free to download, with in-app purchases available.
Do Reframe or Hale have ads?
Neither Reframe nor Hale shows ads.
Which is updated more often, Reframe or Hale?
Reframe ships an update every 4 months, and Hale every 3 weeks. Most recently, Reframe was updated on October 8, 2026 and Hale on October 11, 2026.

Other comparisons