BasicPlate vs CalFem

Track a meal in less than 10 seconds, then get back to your day. BasicPlate is a calorie and macro tracker for people who've downloaded every other calorie counter, used it for a week, and deleted it. The problem was never willpower — it's that logging food is tedious. So we made it simpler. BasicPlate is the calorie tracking app that includes everything you need and nothing you don't. Building mindful eating habits shouldn't be frustrating. Your tools should help you get the job done without getting in the way, and that's why we built BasicPlate. Snap a photo, leave a voice note, or type a quick line — "about two cups, cooked in olive oil" — and combine any of them before the AI estimates your meal. A photo alone can't tell you how something was cooked or how big that serving actually was. That context is what makes the number accurate, and it's the part most AI food trackers skip. --- What's Inside: - AI food logging by photo, voice, or text, in any combination - Barcode scanner for packaged foods - Daily calorie and macro tracking — protein, carbs, fat, against your targets - Custom recipes: describe them out loud, build them by hand, or paste a URL to import the whole thing in a few seconds - Recipes remember their serving size, so logging a half portion is one tap - Workout logging that turns a description of your session into a calorie-burn estimate - Apple Health sync to track your activity data against your goals - One-tap water tracking - Weight, measurements, and progress photos, so you're watching a trend, not just today's number Whether you're cutting, building muscle, holding steady, or just trying to eat with a little more awareness, BasicPlate is built to be the food diary you're still using in six months — not the one buried on page three of your home screen. Free to download, with a free trial included. After the trial, a subscription unlocks unlimited AI logging, unlimited recipes, and full progress history. Monthly and annual plans available. Terms: https://basicplate.com/terms Privacy: https://basicplate.com/privacy Questions or ideas? support@basicplate.com — a real person reads every message. Barcode Scanning Powered by fatsecret nutrition API (www.fatsecret.com) BasicPlate does not provide medical advice. Talk to a qualified professional before starting any nutrition or exercise program.

CalFem is a calorie tracker built for the female body, which changes week to week. Snap a photo of your meal and CalFem's AI estimates the calories, protein, carbs, and fats in seconds. No barcode hunts, no endless food database. Your daily target then adjusts with your menstrual cycle, so you fuel your body based on the phase you are actually in. WHY CALFEM IS DIFFERENT Most calorie apps were built around a fixed 24-hour metabolism. Yours is not fixed. Estrogen and progesterone shift your energy, your cravings, and how your body uses food across four cycle phases. CalFem treats that as a core feature. Menstrual phase: softer targets and warmer meals. Rest is productive. Follicular phase: energy climbs and carbs work harder for you. Ovulation: your strength peak, so you can fuel the hardest sessions. Luteal phase: a slightly higher target, because your body burns more. Cravings get met, not shamed. SNAP IT. DONE. Point your camera at the plate. CalFem's AI reads the food, the portion, and the ingredients, then returns a complete log: calories, protein, carbs, fats, and a meal type (breakfast, lunch, dinner, or snack). Edit anything before saving. No bar codes and no database deep dives. Most logs take under 10 seconds. EVERYTHING IN ONE DASHBOARD Calorie ring and macro breakdown for today. Water tracker. Steps and active calories from Apple Health. Exercise log with MET based calorie burn. Weekly view of your last 7 days. Cycle ring with your current day, current phase, and a prediction of your next period. Weight progress chart with a 12 week projection toward your goal. PERSONALIZED FOR YOU Onboarding builds your plan with the Mifflin St Jeor equation tuned for female metabolism: BMR multiplied by activity factor, adjusted by your goal (lose, maintain, or gain), then split into macro targets. The result respects your cycle, your activity, and your pace. DESIGNED FOR HOW WOMEN EAT Diet preferences: everything, vegan, vegetarian, pescatarian, or low carb. A daily reminder at a time you set, on the weekdays you pick. Streaks and gentle badges that celebrate showing up, not perfection. YOUR DATA, YOUR CONTROL Logs live on your device first, then sync to your private, protected account so you can switch phones and keep your streak. Export everything as a file anytime. Delete it all in one tap. We never sell your data. APPLE HEALTH An optional, two tap connection reads steps, active calories, and workouts so your daily target stays accurate without logging cardio twice. CalFem never writes to Health. SUBSCRIPTION AND PRICING CalFem is free to download. AI meal scanning requires a CalFem Premium subscription. Pricing: Annual plan: 59.99 USD per year. Weekly plan: 4.99 USD per week. Payment is charged to your Apple Account at confirmation of purchase. Subscriptions renew automatically unless cancelled at least 24 hours before the end of the current period. Manage or cancel anytime in your App Store account settings. Prices may vary by region. MEDICAL DISCLAIMER CalFem provides general nutrition and wellness information for educational purposes only. It is not a medical device and does not provide medical advice, diagnosis, or treatment. Calorie, macro, and cycle predictions are estimates and may not fit your individual situation. Always seek the advice of your physician or another qualified health provider in addition to using this app, and before making any medical decisions or changes to your diet, exercise, or health routine, especially if you are pregnant, breastfeeding, under 18, or have a medical condition. Sources for CalFem's calculations are cited in the app under Profile > Scientific sources. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://calfem.app/privacy