Do Instead vs Urgent or Important
Price, ratings, monetisation and update history for both apps, side by side β with what reviewers say about each.
Do Instead
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Block distracting apps. Make room for what you'd rather do. You open a social app to check one thing. Half an hour later, you're still scrolling. Do Instead helps you set a boundary and bring your real tasks back into view. CHOOSE YOUR BOUNDARIES In Custom mode, give Social and Work their own apps, websites and allowed times. Add optional reminders before your windows open or close. Turning off protection or widening allowed times takes ten minutes; tightening protection applies immediately. Or start a digital detox: 14 days with a daily 30-minute window, or 21 days without regular windows. Choose your apps and review the editable website list. New programs pause Custom protection while keeping your saved setup. Track program days, streaks and milestones, then continue with your own rhythm when the program ends. TEMPORARY ACCESS WITH A PURPOSE In Custom mode, link a protected app to its English name, then say something like "Unblock Instagram for five minutes." Voice access pauses protection for that one app for 1-30 minutes, without a ten-minute wait. Switch to the app yourself; protection returns when time is up. Each session needs a fresh spoken request. Voice access is unavailable during digital detox or a protected focus session and requires microphone permission and on-device English speech recognition. You can also choose one app or website, a purpose, and 5 or 10 minutes of access. This option has a ten-minute daily budget and a ten-minute pause between sessions. Digital detox uses its own temporary-access rules. DO SOMETHING INSTEAD Bring tasks from Apple Reminders into view, or connect Todoist with Pro. Keep your next task nearby with Home and Lock Screen widgets. Start a 25-minute focus session around a task, take a guided breathing break, or try a short desk workout with a 3D coach. Complete tasks and watch your oak grow from an acorn into a tree. Quiet days don't erase its growth. With Pro and Screen Time permission, focus sessions can keep selected apps and sites blocked even during allowed windows. Completing a task does not unlock blocked apps. FREE AND PRO Free: Apple Reminders, widgets, focus timers, oak growth, breathing, desk workouts and the gentler Shortcuts route. Shortcuts needs an automation that opens Do Instead when you open a chosen app. Pro: Screen Time blocking, separate Social and Work schedules, digital detox programs, temporary access, protection during focus sessions and Todoist integration. Subscription prices and eligible trials are shown before purchase. HOW PROTECTION WORKS Blocking requires Screen Time permission. Website coverage varies by browser and iOS version. You can add domains or import a browser history export; imported domains stay on your device. Added websites may show Apple's restriction page instead of the task shield. With Pro, the Safari extension defers to Screen Time; without Pro, it uses its own website list. On iOS 26.5 and later, open your task manager from the shield through Do Instead. Earlier versions offer a notification shortcut when enabled. Screen Time permission can be revoked, and uninstalling removes protection. PRIVATE BY DESIGN No Do Instead account, ads, analytics or tracking. Task integrations connect to the services you choose. Voice recognition runs on your iPhone; audio and transcripts are not saved. Program progress and access reasons stay on your device. Privacy Policy: https://groei.dev/do-instead/privacy/ Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Urgent or Important
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Write it down, tap Urgent or Important, and it lands in the right square. No account, no ads, no setup β one matrix and three widgets. Urgent or Important is an Eisenhower matrix: every to-do is sorted by two questions, is it urgent, is it important. You never pick a square yourself. Flip the Important and Urgent switches and the task drops into the square where it belongs. No tab bar, no calendar, no timer: open the app and the four squares are right there. β Urgent work is the first thing you see β the top-left "Do now" square catches your eye first with its red dot β Two switches put it in its place β Important and Urgent decide the square, and when something stops being urgent, one switch moves it next door β Start typing the moment it opens β no walkthrough, no sample tasks, just an empty matrix β Write weekly chores once β repeat daily, on weekdays or on one weekday, and finishing one creates the next β Never miss a due date β one reminder at the time you choose for everything due today β See it without opening the app β the medium Home Screen widget shows all four squares; the small and Lock Screen widgets show the "Do now" square Free - The matrix, unlimited tasks, both switches and drag between squares - Repeats (daily, weekdays, one weekday) and due-date reminders - Medium Home Screen widget (four squares), small and Lock Screen widgets ("Do now" square) - Undo right after deleting or completing a task - CSV export, dark mode, 5 languages - The same matrix on every iPhone signed in to your Apple Account, through iCloud (no login) Premium (monthly or yearly subscription, or a one-time lifetime unlock) - Several matrices β keep work, home and study apart - Tasks move to urgent on their own as the due date nears, and you see how often you put one off - Done archive β finished tasks stay for 90 days and can be brought back - Restore deleted tasks from Trash for 30 days - 4 app icons Β· 4 color themes About subscriptions: Premium is available as a monthly subscription, a yearly subscription, or a one-time lifetime purchase. There is no free trial that starts on its own, and the price and billing period are shown on screen before you pay. Subscriptions renew automatically unless canceled at least 24 hours before the end of the period, and payment is charged to your Apple ID account. Manage or cancel in your App Store account settings. The lifetime purchase is a single payment and never renews. No account, no server. Your tasks live only on your iPhone, and keeping your iPhones matched goes through your own iCloud and nowhere else. Version 1.0 is iPhone only (iPad comes in a later version). Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://aside.ai.kr/en/apps/eisenhower/privacy
Screenshots
Verdict
Do Instead and Urgent or Important are too close to call on the numbers: across 5 compared parameters β price, ads, in-app purchases and device support among them β neither pulls far enough ahead to decide it. What separates them is feature set and interface, not measurable difference.
Scored on Price Β· Rating Β· Positive reviews Β· Number of ratings Β· Update frequency Β· Ads Β· In-app purchases Β· Monetization Β· Best chart rank Β· Devices Β· Requires iOS
Both are free to download. Do Instead sells 2 in-app purchases, starting at $1.99 per 7 days and Urgent or Important sells 3 in-app purchases, starting at $2.99 per month. Whichever you choose, the download price is not the number that matters.
| Parameter | Do Instead | Urgent or Important |
|---|---|---|
| Price | Free | Free |
| Update frequency | Every 5 days | β |
| Ads | No | No |
| In-app purchases | Yes | Yes |
| Devices | iPhone | iPhone |
| Requires iOS | 17.0 | 17.0 |
| Further details β not scored | ||
| Size | 19 MB | 19 MB |
| Age rating | 4+ | 4+ |
| Developer | Groei BV | Yunseong Jung |
In-app purchases
Do Instead
- Pro Weekly$1.997 Days
- Pro7 Days trial$19.991 Year
Urgent or Important
- Premium Monthly$2.991 Month
- Premium Yearly$17.991 Year
- Premium Lifetime$24.99









