iSellBeer/CPG Data vs VIP
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
iSellBeer/CPG Data
This app connects sales representatives in the beer, wine, and spirits industry to their execution results. It allows reps to track and compete on various on and off-premise display metrics, helping distributors sell more and delight suppliers.
- Connect sales reps to execution results
- Track on and off-premise display metrics
- Compete on execution performance
- Monitor sales data for distributors
- Delight suppliers with performance insights
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CPG Data, LLC is the industry leader in connecting beer, wine, and spirits sales reps to execution results. The CPG Data™ app is home to the iSellBeer™ and iSellW&S™ platforms, which allow sales reps to connect and compete in various on and off premise execution metrics. Having tracked over 100 million cases on display, the iSellBeer™ and iSellW&S™ platforms have proven to be a valuable investment to distributors across the United States. CPG Data™ creates sales rep software for distributors who want to sell more and delight suppliers who partner with distributors using our services.
VIP
This business application enables beverage companies to manage orders, request signatures, conduct surveys, and access sales reports. It requires integration with VIP Route Accounting Software or VIP Supplier Reporting Services.
- Enter orders
- Add sign requests
- Take surveys
- View sales reports
- Requires VIP software integration
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****Requires a minimum VIP Beverage version of 13.14**** VIP - Sales is an application for beverage companies that allows you to enter orders, add sign requests, take surveys, and view sales reports. You must be using the VIP Route Accounting Software or VIP Supplier Reporting Services to use VIP Mobile.
Screenshots
Verdict
The clearest difference is rating: VIP at 5.0 against iSellBeer/CPG Data's 2.8. VIP also leads on review sentiment (38% vs 20%). iSellBeer/CPG Data's advantage is ratings volume (34 vs 1) and iOS requirement (15.0 vs 17.0). On price, update cadence, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
VIP holds the better App Store score, 5.0 against 2.8. That said, the two scores are not equally well evidenced: iSellBeer/CPG Data has 34 ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 20% of iSellBeer/CPG Data's written reviews are positive against 38% of VIP's.
iSellBeer/CPG Data ships an update every 2 weeks, VIP every 3 weeks. The most recent releases landed on September 17, 2026 and September 16, 2026 respectively.
| Parameter | iSellBeer/CPG Data | VIP |
|---|---|---|
| Price | Free | Free |
| Rating | 2.8 (34 ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 20.0% of reviews | 37.5% of reviews — better |
| Number of ratings | 34 — better | 1 |
| Update frequency | Every 2 weeks — better | Every 3 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod — better | iPhone, iPad |
| Requires iOS | 15.0 — better | 17.0 |
| Further details — not scored | ||
| Size | 227 MB | 85 MB |
| Age rating | 17+ | 17+ |
| Developer | Tracy Neal | Vermont Information Processing |
Customer experience
iSellBeer/CPG Data
VIP
In-app purchases
iSellBeer/CPG Data
No in-app purchases
VIP
No in-app purchases








