iSellBeer/CPG Data vs Trax Retail

CPG Data, LLC is the industry leader in connecting beer, wine, and spirits sales reps to execution results. The CPG Data™ app is home to the iSellBeer™ and iSellW&S™ platforms, which allow sales reps to connect and compete in various on and off premise execution metrics. Having tracked over 100 million cases on display, the iSellBeer™ and iSellW&S™ platforms have proven to be a valuable investment to distributors across the United States. CPG Data™ creates sales rep software for distributors who want to sell more and delight suppliers who partner with distributors using our services.

Trax Retail Execution is a solution that provides consumer goods manufacturers and retailers with unprecedented control and optimization of their in-store execution. Reduce manual auditing time and maximise your sales at every point of sale. Trax’s breakthrough mobile application is built on cutting edge computer vision algorithms unique to retail. With an advanced camera application, Trax allows the field user to take high quality images of the store shelf, have it sent to our Trax cloud and within minutes the user is sent actionable real-time mobile reports on immediate corrective actions to be taken in the store. The user friendly application delivers a robust range of reporting capabilities such as distribution, share of shelf, out of stocks, promotional presence, planogram compliance and more, with custom reports for both field users and supervisors. Features also include: automated KPI calculations, task prioritization tools, reports highlighting gaps and opportunities, role-based task lists, targeted questionnaires and surveys, geo-located images, historical store data and offline reporting capabilities.