iSellBeer/CPG Data vs PA Merch
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
iSellBeer/CPG Data
This app connects sales representatives in the beer, wine, and spirits industry to their execution results. It allows reps to track and compete on various on and off-premise display metrics, helping distributors sell more and delight suppliers.
- Connect sales reps to execution results
- Track on and off-premise display metrics
- Compete on execution performance
- Monitor sales data for distributors
- Delight suppliers with performance insights
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CPG Data, LLC is the industry leader in connecting beer, wine, and spirits sales reps to execution results. The CPG Data™ app is home to the iSellBeer™ and iSellW&S™ platforms, which allow sales reps to connect and compete in various on and off premise execution metrics. Having tracked over 100 million cases on display, the iSellBeer™ and iSellW&S™ platforms have proven to be a valuable investment to distributors across the United States. CPG Data™ creates sales rep software for distributors who want to sell more and delight suppliers who partner with distributors using our services.
PA Merch
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PocketAdvantage Merchandiser (PA Merch) is designed for wholesale merchandiser reps to use when performing shelf resets, setting up store displays, filling out surveys, and other post delivery functions.
Screenshots
Verdict
The clearest difference is update cadence: iSellBeer/CPG Data at every 2 weeks against PA Merch's every 4 months. On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
iSellBeer/CPG Data ships an update every 2 weeks, PA Merch every 4 months. The most recent releases landed on September 17, 2026 and September 13, 2026 respectively.
| Parameter | iSellBeer/CPG Data | PA Merch |
|---|---|---|
| Price | Free | Free |
| Rating | 2.8 (34 ratings) — better | — |
| Positive reviews | 20.0% of reviews | — |
| Number of ratings | 34 — better | — |
| Update frequency | Every 2 weeks — better | Every 4 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 | 15.0 |
| Further details — not scored | ||
| Size | 227 MB | 43 MB |
| Age rating | 17+ | 17+ |
| Developer | Tracy Neal | Inventiv Software |
In-app purchases
iSellBeer/CPG Data
No in-app purchases
PA Merch
No in-app purchases
