Nielsen Mobile App vs iSCOUT Mobile

Nielsen is a global leader in measuring media consumption. The Nielsen App is for individuals who are participating in Nielsen's media research. If you have already joined one of Nielsen's panels (Digital, TV/streaming, Radio) and have been invited to use the app, please continue with downloading the app. Specifically, for panelists in our Digital Panel - participation helps us understand how consumers use the internet and their mobile devices by studying the types of websites and apps people like you use. By installing our app on your smartphone or tablet, you’re contributing to the measurement of the digital landscape and are eligible to earn rewards. Your mobile activity will be anonymized and aggregated along with thousands of other participating panelists before any reports are shared. Before downloading our Nielsen Mobile App, you must first sign up using our registration form (if you were directly invited to participate, use the provided information to register your account). Once your registration is submitted, you can download this app to your smartphone or tablet. If you haven’t completed our registration form, this app will not function and you won’t receive rewards. In addition, if you weren’t directly invited to participate or did not already register, you can sign up online for the Nielsen Computer and Mobile Panel. You can access our Privacy Policy here: https://www.nielsen.com/legal/nielsen-panel-app-privacy-notice/ If you have any questions, follow this link to contact our support team.

The iSCOUT mobile app allows users to analyze and store photos of the sticky plates used for insect monitoring. The user can create and manage virtual traps associated with the manual traps distributed in the fields to collect his photos of the trap glue boards. A detection algorithm applied to the photo identifies, categorizes and counts the insects. Resulting data are visualized in charts and can be exported for further analysis. The app also shows photo and detection results coming from electronic traps iSCOUT. The users can optimize their own insect monitoring and protection strategy, thanks to the combination of remote electronic control and manual, but digitized, experience.