BNTouch vs PrettySimple
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
BNTouch
Manage your mortgage business on the go with a comprehensive CRM and marketing suite. Automate outreach, track leads, and communicate with clients and partners efficiently from any device.
- Mortgage AI Assistant
- Searchable borrower and partner database
- Send emails, calls, texts, postcards, and video messages
- Contact management across pipelines
- Instant alerts for leads and tasks
- Marketing campaign management
- Business card scanning for quick contact addition
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Your Mortgage CRM & Marketing Tools Anywhere. Automate your marketing, convert more leads, stay top of mind and recruit new partners from anywhere on any device. See why BNTouch's Mortgage CRM & Mobile App have over 250 five star reviews. Features Include: - Interact with your CRM, borrowers and partners using the world's first Mortgage AI Assistant. - Get quick access to your database via a searchable list of your borrowers & partners. - Send emails, calls, texts, postcards and video messages on the go. - Create, manage & edit contacts in any of your pipelines & databases. - Setup & receive instant alerts for new leads, birthday, tasks, etc. - Schedule tasks, create notes and manage your calendar. - Check your loan conversion, closed and top lead source stats anytime. - Start, stop and view any of your current/past marketing campaigns. - Track marketing success, make notes and latest calls with the events tracker. - Add contacts quickly by scanning business cards. - Accept newly assigned leads into your pipeline and view your lead history. - Be automatically notified of new refinance opportunities. - Upload and view documents to be shared with your office or your borrowers.
PrettySimple
This app helps solopreneurs track sales leads and manage their sales pipeline. It provides follow-up reminders and visualizes potential revenue, designed for simplicity and affordability.
- Track sales leads
- Follow-up reminders
- Visualize pipeline value
- Categorize leads (cold, warm, hot)
- Custom referral sources
- Simple setup
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See exactly how much money is in your sales pipeline! Track leads, get follow-up reminders, and stop leaving money on the table! Built by a solopreneur for solopreneurs, this app removes the headache of bloated CRMs. We intentionally skipped the messy, automated integrations so you can keep your list of potential clients clean, focused, and entirely in your control. Why Solopreneurs Love Pretty Simple: • No steep learning curve • Access and manage your leads seamlessly between the web platform and this mobile companion app. • Affordable for any size of business • Categorize leads by cold, warm, or hot • Create custom referral sources for tracking • Get automated reminders to follow up • See exactly how much money is on the table • Generate clear reports for powerful decision-making • No broken integrations or stressful setup. Just type in your notes and go! Who is using Pretty Simple? Solopreneurs across dozens of industries are tracking potential sales right now, including: consultants, coaches, boutique realtors, freelancers, speakers, bookkeepers, website designers, personal fitness trainers, yard care services, solar professionals, and more! This app is the mobile companion to the Pretty Simple App web platform. An existing Pretty Simple account is required to log in and use this app. Never lose another sale. You are busy providing the services your clients need, but with leads coming in from emails, texts, and social media, it is too easy for things to slip through the cracks. Stop trying to run your sales pipeline on scattered sticky notes, endless spreadsheets, and pure chaos. Ditch the overwhelm and finally take control of your revenue with Pretty Simple: The #1 Affordable Sales Tracking App! Terms Of Use: http://www.PrettySimple.App/Terms/
Screenshots
Verdict
The clearest difference is review sentiment: PrettySimple at 100% against BNTouch's 33%. PrettySimple also leads on rating (5.0 vs 4.7). BNTouch's advantage is in-app purchases (none vs 2) and ratings volume (416 vs 53). On price, update cadence, ads and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. PrettySimple sells 2 in-app purchases, starting at $4.99 per month. BNTouch asks for nothing beyond the download.
PrettySimple holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: BNTouch has 416 ratings behind it against 53, so its average is the more settled of the two. Written reviews point the same way: 33% of BNTouch's written reviews are positive against 100% of PrettySimple's.
BNTouch ships an update every 6 weeks, PrettySimple every 2 months. The most recent releases landed on October 12, 2026 and October 8, 2026 respectively.
| Parameter | BNTouch | PrettySimple |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (416 ratings) | 5.0 (53 ratings) — better |
| Positive reviews | 33.3% of reviews | 100.0% of reviews — better |
| Number of ratings | 416 — better | 53 |
| Update frequency | Every 6 weeks — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 15.0 | 15.0 |
| Further details — not scored | ||
| Size | 72 MB | 11 MB |
| Age rating | 4+ | 4+ |
| Developer | BNTouch Inc | Pretty Simple Tech LLC |
Customer experience
BNTouch
PrettySimple
Bugs and requests
BNTouch
Reported bugs
5 issues- Text is difficult to read
- Errors and glitches when accessing client info
- App hasn't worked
- Crashes immediately upon login
- Card scanner doesn't work
Requested features
2 requests- iPad integration/version
- iPad friendly version
PrettySimple
Not enough reviews yet to summarise bugs or requests.
In-app purchases
BNTouch
No in-app purchases
PrettySimple
- Monthly Subscription14 Days trial$4.991 Month
- Yearly Subscription14 Days trial$49.991 Year









