BNTouch vs PrettySimple
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
BNTouch
Manage your mortgage business on the go with a comprehensive CRM and marketing suite. Automate outreach, track leads, and communicate with clients and partners efficiently from any device.
- Mortgage AI Assistant
- Searchable borrower and partner database
- Send emails, calls, texts, postcards, and video messages
- Contact management across pipelines
- Instant alerts for leads and tasks
- Marketing campaign management
- Business card scanning for quick contact addition
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Your Mortgage CRM & Marketing Tools Anywhere. Automate your marketing, convert more leads, stay top of mind and recruit new partners from anywhere on any device. See why BNTouch's Mortgage CRM & Mobile App have over 250 five star reviews. Features Include: - Interact with your CRM, borrowers and partners using the world's first Mortgage AI Assistant. - Get quick access to your database via a searchable list of your borrowers & partners. - Send emails, calls, texts, postcards and video messages on the go. - Create, manage & edit contacts in any of your pipelines & databases. - Setup & receive instant alerts for new leads, birthday, tasks, etc. - Schedule tasks, create notes and manage your calendar. - Check your loan conversion, closed and top lead source stats anytime. - Start, stop and view any of your current/past marketing campaigns. - Track marketing success, make notes and latest calls with the events tracker. - Add contacts quickly by scanning business cards. - Accept newly assigned leads into your pipeline and view your lead history. - Be automatically notified of new refinance opportunities. - Upload and view documents to be shared with your office or your borrowers.
PrettySimple
This app helps solopreneurs track sales leads and manage their sales pipeline. It provides follow-up reminders and visualizes potential revenue, designed for simplicity and affordability.
- Track sales leads
- Follow-up reminders
- Visualize pipeline value
- Categorize leads (cold, warm, hot)
- Custom referral sources
- Simple setup
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See how much money is in your sales pipeline! Track leads, get follow up reminder and see how much money you have on the table! Pretty Simple is a sales and leads tracker app that motivates! Built by solopreneurs for solopreneurs, this app is not only pretty to look at, but simple to use. 14-day free trial and then $4.99 per month or $49.99 per year. - No complicated integrations of set up - No steep learning curve - Affordable for any size of business - Track leads - Categorize by cold, warm or hot - Create custom referral sources for tracking - Get reminders to follow up - See how much money is on the table The following industries are tracking potential sales with Pretty Simple: Solar, boutique realtors, consultants, speakers, bookkeepers, website designers, personal fitness trainers, freelancers, yard care services, coaches and more! Never lose another sale. You are probably leaving money on the table by forgetting to follow up. You are busy running your business and providing the services your clients need because that’s why you got in business! You love what you do, but today we get leads from dozens of places: email, multiple social media accounts and even texts. Keep track with Pretty Simple: The #1 Affordable Sales Tracking App! Terms Of Use: http://www.PrettySimple.App/Terms/
Screenshots
Verdict
The clearest difference is review sentiment: PrettySimple at 100% against BNTouch's 33%. PrettySimple also leads on rating (5.0 vs 4.7) and update cadence (fortnightly vs every 6 weeks). BNTouch's advantage is in-app purchases (none vs 2) and ratings volume (411 vs 53). On price, ads, device support and iOS requirement there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. PrettySimple sells 2 in-app purchases, starting at $4.99 per month. BNTouch asks for nothing beyond the download.
PrettySimple holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: BNTouch has 411 ratings behind it against 53, so its average is the more settled of the two. Written reviews point the same way: 33% of BNTouch's written reviews are positive against 100% of PrettySimple's.
BNTouch ships an update every 6 weeks, PrettySimple fortnightly. The most recent releases landed on September 29, 2026 and August 1, 2026 respectively.
| Parameter | BNTouch | PrettySimple |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (411 ratings) | 5.0 (53 ratings) — better |
| Positive reviews | 33.3% of reviews | 100.0% of reviews — better |
| Number of ratings | 411 — better | 53 |
| Update frequency | Every 6 weeks | Fortnightly — better |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Free with in-app purchases |
| Devices | iPhone, iPod | iPhone, iPod |
| Requires iOS | 15.0 — better | 15.2 |
| Further details — not scored | ||
| Size | 67 MB | 14 MB |
| Age rating | 4+ | 4+ |
| Developer | BNTouch Inc | Pretty Simple Tech LLC |
Customer experience
BNTouch
PrettySimple
Bugs and requests
BNTouch
Reported bugs
5 issues- Text is difficult to read
- Errors and glitches when accessing client info
- App hasn't worked
- Crashes immediately upon login
- Card scanner doesn't work
Requested features
2 requests- iPad integration/version
- iPad friendly version
PrettySimple
Not enough reviews yet to summarise bugs or requests.
In-app purchases
BNTouch
No in-app purchases
PrettySimple
- Monthly Subscription14 Days trial$4.991 Month
- Yearly Subscription14 Days trial$49.991 Year
