SubMOA vs Kestrel LiNK Ballistics
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
SubMOA
This app helps shooting sports enthusiasts analyze target pictures to calculate group size and point of impact. It allows users to record shooting conditions, equipment, and manage results for record-keeping and sharing.
- Capture and analyze target pictures
- Calculate group size and point of impact
- Record shooting conditions and equipment
- Manage and share shooting results
- Support MOA or MIL units
- Analyze multiple groups on one target
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SubMOA is a mobile app designed for shooting sports enthusiasts, especially precision rifle shooters. Features: 1. Use phone's back camera capture properly scaled target pictures 2. Allow pick target picture from device library 3. Allow manually set actual size on target picture 4. Allow re-analysis target 5. Calculate group size, point of impact by analyzing target picture 6. Generate analyzed target pictures for record keeping and easy sharing 7. Record equipment setup along with the target pictures 8. Record shooting conditions such as temperature, wind condition 9. Manage the records of shooting results 10. Share the target picture from Camera Roll 11. Allow analyze and record multiple groups on the same target 12. Allow user change font size of labels 13. Support metric system 14. Allow user select MOA or MIL as accuracy unit. 15. Calculate group mean radius 16. Allow user attach equipment picture on target
Kestrel LiNK Ballistics
Manage your connected Kestrel Ballistics device to enhance shooting accuracy. Create and store gun profiles, access extensive bullet libraries, and view shooting solutions remotely. The app also facilitates firmware updates for your device.
- Gun profile management
- Access bullet libraries
- Remote target viewing
- Custom target creation
- Printable range cards
- Firmware updates
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The Kestrel LiNK® Ballistics App gives you the ability to manage key features and functions of your connected Kestrel Ballistics device to maximize convenience and boost your shooting performance. Quickly and easily create, upload, download, and store gun profiles and access the Applied Ballistics and Hornady libraries of lab-tested bullet parameters and profiles for use in your Kestrel Ballistics Meter using the Gun Profile Manager(1). Place your Kestrel in the vane mount on a tripod (sold separately) to view solutions remotely from your shooting position on your mobile device using Single Target Mode. Create and send up to 10 custom targets to your Kestrel or export a printable range card using Target Card Mode(2). The Kestrel LiNK Ballistics app also allows you to easily update the firmware in any LiNK-enabled Kestrel Ballistics meter or HUD so you always have the latest features and improvements. * Kestrel 5700 Elite Weather Meter with Applied Ballistics, Kestrel 5700 with Hornady 4DOF, Kestrel 5700 Ballistics Weather Meter, 2700 Ballistics Weather Meter, and Kestrel HUD Heads Up Display (1) Kestrel 5700 Elite Weather Meters with Applied Ballistics can access Applied Ballistics G1 & G7 BCs and AB Custom Drag Models. Kestrel 5700 and 2700 Ballistics Weather Meters can access Applied Ballistics G1 & G7 BCs. Kestrel 5700 Ballistics Weather Meters with Hornady 4DOF can access Hornady G1 & G7 BCs and Hornady Bullet Files. (2) Target Card Mode available on Kestrel 5700 Elite Models only.
Screenshots
Verdict
The clearest difference is review sentiment: SubMOA at 46% against Kestrel LiNK Ballistics's 24%. SubMOA also leads on rating (3.1 vs 2.9) and update cadence (monthly vs every 3 months). On price, ratings volume, ads and in-app purchases there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
SubMOA holds the better App Store score, 3.1 against 2.9. Both are backed by a comparable volume of ratings — 48 and 65 respectively. Written reviews point the same way: 46% of SubMOA's written reviews are positive against 24% of Kestrel LiNK Ballistics's.
SubMOA ships an update monthly, Kestrel LiNK Ballistics every 3 months. The most recent releases landed on November 1, 2026 and November 6, 2026 respectively.
| Parameter | SubMOA | Kestrel LiNK Ballistics |
|---|---|---|
| Price | Free | Free |
| Rating | 3.1 (48 ratings) — better | 2.9 (65 ratings) |
| Positive reviews | 45.8% of reviews — better | 24.1% of reviews |
| Number of ratings | 48 | 65 — better |
| Update frequency | Monthly — better | Every 3 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 14.0 — better | 15.0 |
| Further details — not scored | ||
| Size | 12 MB | 29 MB |
| Age rating | 12+ | 4+ |
| Developer | Haiyuan Wang | Nielsen-Kellerman Co. |
Customer experience
SubMOA
Kestrel LiNK Ballistics
Bugs and requests
SubMOA
Reported bugs
32 issues- App is very buggy
- App crashes frequently
- App doesn't show the green anchor
- App doesn't work on iPhone (paid version)
- App shows group size 0.0"
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- App is clunky and buggy
- App doesn't allow starting analysis
- App opens but no way to start analysis
- App crashes and sends user back to home screen
- Export to photo roll doesn't work
- Cannot edit groups after saving
- Cursor doesn't line up correctly with POI
- Commands are set up terribly
- X axis is reversed
- Graphics for marked shots get in the way
- Bullet holes don't drop where indicated
- Program is offset from the picture
- UI is not intuitive
- Bug in 2nd group creation
- Ruler Xs don't match green crosshair
- Red X appears lower than intended
- Red circle drops lower than intended
- Cannot cycle through groups and edit
- Paid version doesn't work on iPhone
- Export data unclear
- Export image doesn't work
- Text boxes don't go where expected
- Ads obscure menu on iPhone
- App only works in portrait mode
- Performance degraded after update
- Doesn't show vertical offset after update
- Sometimes doesn't show group size in MOA after update
Requested features
30 requests- Include an Undo button
- Add popup descriptions when hovering over buttons
- Add tutorial showing step-by-step usage
- Add French language option
- Allow editing of groups after saving
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- Add ability to zoom in further
- Fix reversed X axis
- Improve instructions and add sparse details
- Automatically add details when saving group
- Hold off on adding graphics until all shots marked
- Fix cursor alignment issues
- Improve command setup
- Make app more user-friendly
- Add manual to explain icons and usage
- Fix bug with vertical offset after update
- Show group size in MOA after update
- Allow adding target notes after session is saved
- Allow moving group summary sticky notes
- Fix issue with red X appearing lower than intended
- Fix issue with red circle dropping lower than intended
- Fix issue where bullet holes don't drop where indicated
- Fix issue where program is offset from picture
- Fix issue with 2nd group creation displaying points lower
- Fix issue with ruler Xs not matching green crosshair
- Fix issue with portrait mode only
- Fix issue where ads obscure menu
- Fix issue with text boxes not going where expected
- Clarify export data functionality
- Fix export image functionality
- Add option to cycle through groups and edit
Kestrel LiNK Ballistics
Not enough reviews yet to summarise bugs or requests.
In-app purchases
SubMOA
No in-app purchases
Kestrel LiNK Ballistics
No in-app purchases
Questions
Is SubMOA free?
Is Kestrel LiNK Ballistics free?
Which has better reviews, SubMOA or Kestrel LiNK Ballistics?
Do SubMOA or Kestrel LiNK Ballistics have ads?
Which is updated more often, SubMOA or Kestrel LiNK Ballistics?
Other comparisons
