Comparison

Color Muse vs Witch Diary

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Color Muse

Instantly measure and match colors from any surface with a connected device. Access a vast library of paint colors from leading brands and find coordinating shades. A premium subscription unlocks custom paint formulation and redemption at select stores.

Highlights
  • Wireless color measurement
  • Match colors from over 100K paint options
  • Identify paint and product colors
  • Custom paint formulation (subscription)
  • Sheen and color detection
  • Save and organize color palettes
  • Cross-material color scanning
Features
Read full description

Measure Color. Match with Confidence. Color Match Made Easy® Color Muse® is the ultimate companion app for professionals and DIYers who need fast, reliable, and accurate color matching. Wirelessly pair with any Color Muse device to instantly identify paint and product colors from over 100K colors from leading brands like Sherwin-Williams, Benjamin Moore, Behr, PPG, and many more. After wirelessly connecting your Color Muse, Color Muse SE, Color Muse 2, or Color Muse 3 device, the Color Muse app streamlines your color selection process for a faster and more confident color-matching experience. No more hassling with cumbersome fan decks, paint chips, or color swatches. Scan colors and find products that match, coordinate, and complement. ** Introducing Custom Color Matching with Plus Subscription ** A premium feature that allows you to create custom paint formulations from any scanned color and redeem them at Sherwin-Williams stores. With the Plus Subscription, you can customize color matching and create one-of-a-kind colors exclusively available made through Sherwin-Williams stores in the United States and Canada. Custom Color Matching is only available with the Color Muse 3 device. No more cutting paint samples. No more guesswork. Built for the jobsite and at home • Avoid cutting samples, patching walls, and repainting mistakes • Measure color and sheen directly from a smooth, non-metallic surface • Reduce extra trips to the store • Capture accurate results for interior and exterior surfaces • Ideal for homeowners and Pros who need accurate color measurement Here's how the Plus Subscription works 1. Connect your Color Muse 3 device 2. Scan any surface or inspiration 3. Create a custom paint match 4. Generate a QR Code 5. Redeem at a Sherwin-Williams store Subscription Details • Free through May 31, 2026 (Limited Time Offer) • Monthly: $4.99 • Annual: $49.99 Important Notes • Requires a Color Muse 3 to create custom color matches • Subscriptions are managed through your Apple account and are subject to their Terms • Custom Color Matching and QR Code redemption are available in the United States and Canada at Sherwin-Williams stores What you can do for free in the Color Muse App • Find the closest color from over 100,000 colors – Compare scans to top paint brands and product libraries from around the world. • Sheen + Color Matching (Color Muse 2 and 3 only) – Automatically detect and measure gloss at 60° and differentiate between matte, eg-shell, satin, semi-gloss, and high gloss finishes. • Save and Organize Colors – Create custom folders, share palettes, or export values for seamless integration into manufacturing, design, and QA workflows. • Cross-Material Accuracy – Scan across paint, plastics, fabrics, and even printed materials with industry-leading consistency. • Compact & Portable – All Color Muse devices are pocket-sized and Bluetooth-enabled for on-the-go use. • Project Folders & Notes – Store scanned colors in your folders and record notes or project details for future reference. • Share with Your Network – Easily share your saved colors with your connections through email or text. • Measure Color Instantly – Scan any surface to capture its precise color values in CIE Lab, HEX, RGB, LCH, CMYK, and more. PANTONE® and RAL In-App Purchases Available • Color Muse® + PANTONE® Color Subscription - Users can access more than 16,500 Pantone colors directly through the Color Muse® app when they subscribe to a Pantone Color Subscription. • Color Muse® + RAL Color Subscription - Subscribed users can access up to 1,800+ colors from RAL, including the RAL K5 and D2 collections. Pantone and RAL Subscriptions work with ALL Color Muse devices • Color Muse • Color Muse SE • Color Muse 2 • Color Muse 3

About

Witch Diary

Features
Read full description

Witch Diary is a focused workspace for cosmetic and skincare makers who need to move from formula idea to repeatable production record. Witch Diary brings your formulations, calculations, ingredient inventory, and production records together in one professional workspace. Plan recipes, scale batches, track what was made, and keep a clear history of every change and run. Plan formulations - Create products and versioned formulas - Group ingredients into production phases - Store procedures and reusable production note templates - Compare formulation versions while refining a product Run production - Prepare a batch from a ready formula version - Select target batch size in mass units - Confirm labels, serial numbers, and measured ingredient amounts - Capture structured production notes, checklists, metrics, and yield - Review past production runs and generate production reports Manage ingredient inventory - Keep an ingredient library with notes - Track stored ingredient batches by serial number - Record batch quantities and expiration dates - See expiration warnings before production Export and backup - Export ingredient data to CSV - Generate PDF production reports - Back up and restore your database - Use iCloud sync to keep your data available across your devices Witch Diary is built for independent formulators, small cosmetics teams, skincare studios, and makers who want clearer records without forcing their work into a generic notes app or spreadsheet. Note: Witch Diary helps organize formulation and production records. It does not certify regulatory compliance, validate product safety, or replace professional cosmetic testing, manufacturing, or legal advice. Terms of Use: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Screenshots

Color Muse4 screens
Witch Diary4 screens

Verdict

The call

The clearest difference is iOS requirement: Color Muse at 13.4 against Witch Diary's 18.2. On price, update cadence, ads and in-app purchases there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Color Muse sells 6 in-app purchases, starting at $4.99 per month and Witch Diary sells 1 in-app purchase, starting at $5.99 per month. Whichever you choose, the download price is not the number that matters.

UpkeepUpdate frequency

Color Muse ships an update every 2 months, Witch Diary monthly. The most recent releases landed on October 16, 2026 and October 17, 2026 respectively.

Scorecard1 real difference · 9 level
Color Muse versus Witch Diary: the parameters behind the verdict, then further details
ParameterColor MuseWitch Diary
PriceFreeFree
Rating4.8 (1.5K ratings) — better—
Positive reviews38.5% of reviews—
Number of ratings1.5K — better—
Update frequencyEvery 2 monthsMonthly — better
AdsNoNo
In-app purchasesYesYes
MonetizationFreemium—
DevicesiPhone, iPad, iPodiPhone, iPad, Mac
Requires iOS13.4 — better18.2
Further details — not scored
Size96 MB48 MB
Age rating4+4+
DeveloperVariable Technologies LLCMatic Oblak

Bugs and requests

Color Muse

Reported bugs

3 issues
  • Inability to load catalog colors
  • Scanning issues and force closes
  • Comparison mode not working as expected

Requested features

3 requests
  • Ability to save scanned colors
  • Integration with Pantone color system
  • Apple Watch app for on-the-go use

Witch Diary

Not enough reviews yet to summarise bugs or requests.

In-app purchases

6 purchases

Color Muse

Subscriptions6
  • Monthly$4.991 Month
  • Plus (Sherwin-Williams)7 Days trial$4.991 Month
  • Monthly$9.991 Month
Show 3 more
  • Plus (Sherwin-Williams)7 Days trial$47.991 Year
  • Annual$49.991 Year
  • Annual$99.991 Year
1 purchases

Witch Diary

Subscriptions1
  • Witch Diary Pro Monthly$5.991 Month

Questions

Is Color Muse free?
Color Muse is free to download, with in-app purchases available.
Is Witch Diary free?
Witch Diary is free to download, with in-app purchases available.
Do Color Muse or Witch Diary have ads?
Neither Color Muse nor Witch Diary shows ads.
Which is updated more often, Color Muse or Witch Diary?
Color Muse ships an update every 2 months, and Witch Diary monthly. Most recently, Color Muse was updated on October 16, 2026 and Witch Diary on October 17, 2026.

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