New character unlocked Special Event – Hosted by

Calling all Instagram fans! Mark your calendars for the eagerly anticipated "New character unlocked" event, running from September 12 to September 25. This special occasion promises to be a delightful treat for users, as the team at Instagram unveils an exciting new twist in the ongoing adventures of Roy, the app's breakout comedic star.

For the past few weeks, Roy has been hinting at a mysterious character hiding behind a closed door in his signature skits. The anticipation has been building, and Instagram users have been flooding the comments section with guesses galore. Well, the wait is finally over! On September 12, Roy will take the virtual stage and reveal the identity of this elusive newcomer, in what's sure to be a hilarious and unforgettable moment.

Don't miss your chance to be part of this exclusive event. Log in to Instagram between September 12 and September 25, and be among the first to witness Roy's big reveal. Who could this new character be, and how will they shake up the dynamic on your "Your friends, your moments" feed? There's only one way to find out - so mark your calendars and get ready for the laughs to commence!

The special event starts September 12, 2024 — ends September 22, 2024.