About
This app provides quick calculations for digital advertising metrics like CPM, CPA, and break-even points. It allows users to compare scenarios, save calculation history, and export data to CSV. Designed for privacy, it operates entirely on the device without ads or data collection.
What's New in CPM Calculator
3
April 10, 2026
Welcome to CPM Calc 3.0 - a complete rewrite from the ground up. If you've used CPM Calc before, you're going to feel right at home - just faster, smarter, and a whole lot more capable. NEW CALCULATORS • CPA Calculator - Solve for Cost Per Acquisition from CPM, CTR, and conversion rate, with optional total conversion projection • Break-Even Calculator - Find the maximum profitable CPM with optional target margin NEW: COMPARE MODE Run up to three scenarios side by side and instantly see which option wins. Tag each scenario with a channel for quick reference. NEW: HISTORY Every calculation is now saved automatically. Add Channel and Campaign tags, filter by channel, swipe to delete, or export the whole list as a CSV file. MODERNIZED FROM THE GROUND UP • Rebuilt for the latest iOS while maintaining backwards compatibility • Smarter calculation engine with better error handling • Smart input parsing handles dollar signs, commas, and spaces automatically FRESH NEW LOOK • Modern card-based design with smooth animations • Color-coded calculator modes • Haptic feedback on every successful action • Refreshed app icon • Full Light and Dark mode support • Built-in Help with formulas, tips, and a glossary Thanks for using CPM Calc - we hope you love the new version. If you do, please consider leaving a rating!
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FAQ
What calculations does CPM Calculator offer?
CPM Calculator offers three main calculations: Standard CPM, CPA (Cost Per Acquisition), and Break-Even CPM. It allows you to solve for any two of Cost, CPM, or Impressions instantly.
Can I compare different advertising scenarios with CPM Calculator?
Yes, CPM Calculator allows you to save up to three scenarios (A, B, C) and tag them by channel. It then highlights the best-performing option with a 'BEST' badge.
How does CPM Calculator handle calculation history?
All your calculations are automatically saved in the History tab. You can tag entries by Channel and Campaign name, then filter to easily find past data.
Is CPM Calculator private and secure?
Yes, CPM Calculator is designed for privacy and runs entirely on your device. It does not require accounts, track users, collect data, or display ads.
What devices is CPM Calculator available on?
CPM Calculator is available on iPhone and iPod devices. It features a universal layout for both.
How often is CPM Calculator updated?
The latest version is 3, and the app was last updated on April 10, 2026. This indicates a history of updates, though specific frequency is not detailed.
What is the price of CPM Calculator?
CPM Calculator is a paid app priced at $1.99. There are no in-app purchases or subscriptions mentioned.
Does CPM Calculator have ads?
No, CPM Calculator is ad-free. The app description explicitly states 'no ads' and that it operates privately on your device.



