Format Finder

Format Finder

Viral ideas, scripts & editing

21 ratings
13 reviews
Free

Details

Released
June 22, 2026
Updated
October 22, 2026
Format Finder screenshot #1 for iPhone
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About

This AI-powered tool helps content creators generate viral video ideas and scripts tailored to their niche. It offers one-click editing to transform raw footage into polished, shareable videos and provides analysis to improve future content performance.

✓AI-generated viral content ideas
✓Script and shot list creation
✓One-click video editing
✓Second-by-second retention analysis
✓Cross-niche compatibility
✓AI content generation consent
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What's New in Format Finder

1.0.25

October 22, 2026

Exported videos keep the colour you see while editing, the same as on the web. When Auto Cut copies your clips from Photos or iCloud, you now see its real progress. If a Revise stops before it finishes, your edit goes back to how you saved it. In the voiceover script editor, Save script stays above the keyboard. Adding the same sound many times no longer stops the sound in your preview. On iOS 18, the text style sliders follow your finger. Tapping Comments on a community post always opens its comments.

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User reviews

Love the analyze feature

I actually really like the app, but don’t totally use it as advertised. I love the editing and analyzing features. It auto-edits quickly, making my edits tight and succinct. Then I check it to make sure I like it (it’s easy to change if I don’t), then I can have it analyzed. The feedback it gives me is super helpful, such as that I give away the ending too quickly or that I haven’t hooked them well enough. It’s not perfect, but well worth the monthly fee!
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Helpful and enjoyable

The auto editor alone is worth the price tag. It made me realize I was just bad at writing. I have had some creative ideas and I hope the suggestions improve as some of them do seem a tad canned. But there have been some great ideas also. I wish we could put more of our details in to make the app more personal, like our brand voice. I think that would solve that part and I have confidence it will improve as I’ve seen many aspects of the app improve. Overall I it has helped me grow online and I look forward to the updates as they come!
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Amazing tool with amazing potential

Using the strategies available in this tool, I had my first post edited with it hit 5k views in less than 24 hours, pulling me out of “200 jail” on TikTok. It has now been a month and my accounts have had several viral posts, including one at over a million views! This is generating tangible results for my photography business. I’m actually learning so much that I’m filming with the tools available in mind so that it becomes easier to edit each time.

My only qualm is the lack of editing tools that other apps like CapCut and Edits have. Sometimes I will use format finder as a first cut, then finish my edits in another app with more stylizing capabilities. I’m sure as the app grows, more of those editing features will become available.
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Meh! Save your money.

I hate that I paid for a full year/subscription. It generates interesting ideas but the execution is poor. For example, it gave me an idea, I filmed it and then uploaded it. It gave me a mediocre score which is ironic since I used the script and hook provided. Another video it edited came out with a yellow/vintage tint. I think I’ll just use it for ideas or consider it a costly lesson learned.
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Bad Ethical Ownership

The app does have some fun functions that can be utilized inside the content creation space. That being said there is NO way to pause, cancel, or modify your subscription from the app or website after registration, only through email support. This is unethical and honestly not sure how it passes Apple Store development registration.
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Developer apps

FAQ

What is Format Finder?

Format Finder is an AI tool designed to help creators generate viral video ideas, scripts, and edits. It analyzes successful content to provide proven formats and structures for your niche.

How does Format Finder help with video editing?

Format Finder offers one-click editing, transforming your raw footage into a viral-ready video with cuts and captions in seconds. You can then save it or share it directly.

Can Format Finder help me understand why my videos perform well?

Yes, you can paste any posted video into Format Finder to receive a second-by-second retention breakdown and specific suggestions for improvement, helping each video perform better.

What niches does Format Finder support?

Format Finder works for any niche, including fitness, food, nursing, real estate, comedy, beauty, and finance. It's purpose-built to get views across diverse content areas.

Does Format Finder have ads?

No, Format Finder does not contain advertisements. It is a free application that focuses on providing its core features without interruption.

What devices is Format Finder available on?

Format Finder is currently supported on iPhone devices. It was last updated on July 20, 2026, with version 1.0.9.

How does Format Finder handle AI usage?

Format Finder uses third-party AI and asks for your consent before sending any data to AI providers. You can review or revoke this consent at any time within the app's settings.

What is the age rating for Format Finder?

Format Finder has an age rating of 12+. This indicates it is suitable for users aged 12 and older.