Nielsen Pulse

Nielsen Pulse

by The Nielsen Company

113 ratings
47 reviews
Free

Details

  • Released
  • Updated
  • April 22, 2026
  • August 22, 2026
Nielsen Pulse screenshot #1 for iPhone
Nielsen Pulse screenshot #2 for iPhone
Nielsen Pulse screenshot #3 for iPhone
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About

Earn daily rewards and unlock bonuses by sharing your mobile device and streaming platform usage. Help shape the future of the internet and guide brands by providing valuable consumer insights. Redeem earned points for vouchers from top brands.

Earn daily rewards
Unlock bonuses
Share mobile usage
Connect streaming platforms
Redeem points for vouchers
Guide brand development
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What's New in Nielsen Pulse

2.1.1

August 22, 2026

We update our app regularly to make it even better for you. This latest version includes general performance improvements and bug fixes for a smoother, more reliable experience. Thank you for using our app!

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User reviews

Great app but support needs review

Nielsen Pulse is a really useful app, and I honestly think it deserves more recognition. After installing it, I discovered several things on my phone that had been changed or altered without my knowledge—things I may never have noticed without this app.

My only reason for giving it four stars instead of five is the lack of response from customer support. I need to make some changes that can only be done through support, but I haven’t been able to get a response despite reaching out multiple times. I’ve even removed and reinstalled the app while trying to resolve the issue myself.

Aside from the support problem, I really like the app and find it valuable. If they improved their customer support response time, I’d happily give Nielsen Pulse five stars.
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Response from developer

Please allow us the opportunity to resolve your concern by contacting our helpdesk at uspulsesupport@nielsen.com.

Support will not Help you

I have an existing Nielsen Pulse account, but the app stopped sending the one-time password (OTP) needed to log in, leaving me locked out.

The bigger problem has been customer support. After multiple emails over several weeks, I either received automated acknowledgments or responses that completely misunderstood my issue, treating it as a new registration problem instead of a login/OTP failure. Despite clearly explaining that I already have an account, my actual problem has still not been addressed.

An app that requires OTP to access your account needs responsive support when that system fails. Unfortunately, that has not been my experience.
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Response from developer

Please allow us the opportunity to resolve your concern by contacting our helpdesk at uspulsesupport@nielsen.com.

Not a very good app to use!!

The VPN is hard to use on my iPhone, plus this app promises instant rewards and I haven’t gotten a single one, plus this app is kind of weird. It doesn’t really explain how it works or how to use it!! Don’t bother wasting your time using this app!!! Plus I didn’t get any help from their customer support team!! 😡👎🏾
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Response from developer

Thank you for sharing your VPN concern with us. Reinstalling the app can often correct this issue, and our helpdesk can help you with this if needed. They can be reached here: uspulsesupport@nielsen.com

This app is awful.

The VPN makes my phone so slow and this has been extremely frustrating. I’m waiting to get my gift card and then deleting the app because shutting my phone off multiple times a day to get a better connection when I’m sitting in my house is annoying. Worst app I’ve ever downloaded. Would give 0 stars if I could.
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Response from developer

Thank you for sharing your VPN concern with us. Reinstalling the app can often correct this issue, and our helpdesk can help you with this if needed. They can be reached here: uspulsesupport@nielsen.com

YA’LL DARE ASK CONSENT FOR MY HEALTH DATA?

I don’t care how my health information is anonymized before being applied to national statistical models: I SHOULD NOT HAVE TO SIGN OFF RIGHTS TO MY PERSONAL HEALTH INFORMATION FOR THE MODERN VERSION OF THE NIELSEN BOX. IT IS ONE THING TO SHARE WHAT YOU WATCH. IT IS ANOTHER TO SHARE YOUR HEALTH ISSUES. I don’t like to be reminded of my disabilities and I know all this would do is aggressively benefit market research firms that provide targeting ads on people’s phones. No thanks, and [redacted]!
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Response from developer

We value your privacy, and we are committed to protecting your personal identifying info. We will NOT use your info to advertise, promote or sell goods/services to you nor our clients. For even more info about how we protect the data you share with us visit https://nielsenpulse.com/privacy

Developer apps

FAQ

How does Nielsen Pulse work?

Nielsen Pulse works by having you sign up, check eligibility, and then activate research permissions on your device. You can also connect streaming platforms to earn bonuses and redeem points for brand vouchers.

What kind of rewards can I get with Nielsen Pulse?

You can redeem your earned points for vouchers from top brands. The app emphasizes that these are real rewards, not useless points.

Is Nielsen Pulse free to use?

Yes, Nielsen Pulse is free to download and use. It is listed as a free application with no mention of in-app purchases or subscriptions.

What data does Nielsen Pulse collect?

Nielsen Pulse collects data on how you use your mobile device and streaming platforms. This includes granting permissions for Location, Notification, and a secure Research VPN.

How often is Nielsen Pulse updated?

The latest version of Nielsen Pulse is 1.1.1, and it was last updated on May 29, 2026. This indicates regular updates to improve functionality and security.

What devices is Nielsen Pulse available on?

Nielsen Pulse is available on iPhone and iPad devices. It is designed for users of Apple's mobile operating systems.

What is the age rating for Nielsen Pulse?

Nielsen Pulse has an age rating of 4+. This suggests it is suitable for a wide range of users, including children, with minimal content restrictions.

What do users think of Nielsen Pulse?

Nielsen Pulse has a rating of 3.2 stars from 17 ratings. While this indicates a mixed reception, the app aims to provide value through rewards for data sharing.