What Color Is This?

What Color Is This?

Instant Color ID

33 ratings
60 reviews
Free
In-App Purchases

Details

  • Released
  • Updated
  • April 26, 2013
  • September 18, 2025

Features

What Color Is This? screenshot #1 for iPhone
What Color Is This? screenshot #2 for iPhone
What Color Is This? screenshot #3 for iPhone
What Color Is This? screenshot #4 for iPhone
What Color Is This? screenshot #5 for iPhone
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About

Instantly identify colors by pointing your camera. Get precise color values like HEX, RGB, and HSL, and find matches within extensive libraries. This app also offers tools for designers, students, and those with color vision deficiencies.

Live camera color identification
HEX, RGB, and HSL color codes
25+ color libraries (Pantone, RAL, Crayola)
Closest color match with Delta E
Color vision deficiency simulation
Save palettes and export codes
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What's New in What Color Is This?

4.3.0

September 18, 2025

Bug fixes and performance improvements Improved translations Updated build tools

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In-App Purchases

$1.99

Enable All Libraries

Allow searching within all available color libraries

User reviews

🤔

Does not accurately read the colour at all!!

Good for colorblind, okay for normal people

(My issue was resolved) I am red-green colorblind and have struggled determining colors even after getting CVD lenses for my glasses. This app is a great help for me when no one with normal vision is around, however the colors are more of a ballpark and some patterns can confuse it as it averages colors from a square. This is especially bad with TV or computer screens. It also uses odd words for colors like “tomato” and “burnt sienna” very often.
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Response from developer

Thanks for the review. Give the default "What color" library a try for more common color names

This app has healed.

I used to use this a lot mainly for Crayola, I paid for it. But then it was taken away and locked behind a subscription. I was enraged, furious if you will. Recently I have noticed… CRAYOLA IS FREE! This app is healing! Thank you very much for making the one thing I used it for, and actually paid a one time payment for a long time ago, available free again! Also the web app doesn’t work you should probably look into that… Also please bring back the ability to see more similar colors and how similar (in %) they are. Thanks again!
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Response from developer

Thanks for the review! We will continue to improve the app

Good for colorblind, okay for normal people

I am red-green colorblind and have struggled determining colors even after getting CVD lenses for my glasses. This app is a great help for me when no one with normal vision is around, however the colors are more of a ballpark and some patterns can confuse it as it averages colors from a square. This is especially bad with TV or computer screens. It also uses odd words for colors like “tomato” and “burnt sienna” very often.

All in all it’s useful even if it has its flaws.
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Response from developer

Thanks for the review. Give the default "What color" library a try for more common color names

Still don’t know what color it is

Brilliant. Works great and lots of fun

FAQ

What does the What Color Is This? app do?

This app allows you to instantly identify any color by pointing your camera at it. It provides the color name, HEX, RGB, and HSL values. You can also pick colors from photos, live video, and find the closest matches within over 25 extensive color libraries.

What are the key features of What Color Is This?

Key features include live camera color identification, precise HEX, RGB, and HSL color codes with previews, and the ability to find the closest match using Delta E distance. It also supports over 25 color libraries like Pantone and Crayola, allows saving palettes, and offers color vision deficiency simulation.

How much does What Color Is This? cost?

The app is free to download and offers in-app purchases. While the core functionality is available for free, certain advanced features or library access might require a purchase.

Who would benefit from using What Color Is This?

This app is built for a variety of users, including those with color vision deficiencies who can use the simulation tools, students and creators needing to identify colors for projects, and professional designers who require precise color information and library matching.

Can I use this app to identify colors from my photos?

Yes, you can pick colors not only from your live camera feed but also from existing photos and saved videos. The app will analyze the image and provide you with the color details and potential matches from its extensive libraries.