Comparison

Birdeye vs Barcode Lite

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

Birdeye

This platform helps multi-location businesses grow by automating customer acquisition. It offers tools for collecting reviews, managing leads, sending surveys, and texting customers, all from a single interface. Enhance your customer journey from initial contact to repeat business.

Highlights
  • Collect reviews from customers
  • Convert leads and manage inquiries
  • Run customer surveys
  • Text customers directly
  • Manage referrals
  • Unified inbox for messages
  • Analyze business insights
Read full description

Birdeye is the place for multi-location businesses to acquire customers on autopilot. Collect reviews, convert leads, run surveys, text customers, get referrals and much more -- all in one place. It’s time for a single-stack approach to business growth. Birdeye delivers winning experiences for every step of your customer journey. From search to sold, and repeat at scale with the all-in-one Experience Marketing platform. Connect with your customers at every touchpoint, whether you have 10 or 10,000 locations. The intuitive Birdeye app is your on-the-go means to leverage the convenience of sending new review requests, responding to messages from different channels and being available for all your customers. With effortless navigation and design along with instant notifications, the app ensures your customers are always a priority. * Send text or email review requests to your customers, making it effortless to get new reviews on Google, Facebook or 200+ other review sources supported by Birdeye. * Respond to all your reviews from one place and ensure your customers feel valued. Promote authentic reviews across the web to reach more prospective customers and drive more traffic. * Use Birdeye Unified Inbox to view and respond to messages from customers through Webchat, text messages and Facebook Messenger -- from a single place. * Add internal notes, then assign messages within a team to better collaborate and get the best answer for the customer, easier & faster. * Analyze reports, gain actionable insights to make significant improvements where it counts. * Receive instant alerts and stay connected to your customers. About Birdeye: Birdeye is an all-in-one Experience Marketing platform for multi-location businesses. More than 60,000 businesses of all sizes use Birdeye every day to be found online and chosen through listings, reviews and referrals; be connected with leads and customers on the channels of their choice, and deliver the best customer experience with survey, ticketing and insights tools. Any questions? Please contact support@birdeye.com.

About

Barcode Lite

This app integrates barcode scanning directly into web pages, allowing businesses to easily retrieve product information or stock data. It supports a wide range of barcode types and can send scanned data to specific fields or trigger JavaScript functions on a web page.

Highlights
  • Direct barcode scanning to web pages
  • Supports numerous barcode formats
  • Data retrieval for product info and stock
  • Trigger JavaScript functions
  • Manual barcode data entry
  • Scan history list
Features
Read full description

Mocha Barcode is a standard web browser with barcode support. It makes it easy to build web applications for company use. Scan barcodes direct to your web page, and request the company server to return data online, such as product information and goods in stock. Scan barcodes with the iPhone/iPad camera direct to your Web application. No need for special designed Apps. Any app or web page can easily request Mocha Barcode to read a barcode and return the data. This Lite version includes an extra dialog after 5 scans. - Supports EAN-13 ,UPC-A,EAN-8, UPC-E,Code 39,Code 39 mod 43 codes,Code 93,Code 128,PDF417 codes, QR codes,Aztec codes,Interleaved 2 of 5 codes ,ITF14 codes, DataMatrix codes. - Can return data to a field. - Supports SocketMobile S700 and Series 7 hardware scanners. - Can handle many fields on a single web page. - Can call a Javascript function on the Web page after a scan. - Has keypad for manual barcode data typing. - History list with the last 20 scans. - Can remove first and/or last digit from a scan. - Buttons can be configured. - Supports callback URL. - Install preferences with an email.

Screenshots

Birdeye4 screens
Barcode Lite4 screens

Verdict

The call

The clearest difference is update cadence: Birdeye at weekly against Barcode Lite's every 9 months. Birdeye also leads on ratings volume (510 vs 6). Barcode Lite's advantage is monetization model (free vs freemium) and rating (4.7 vs 4.3). On price, ads, in-app purchases and device support there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. Neither carries in-app purchases, so what you see is what you pay.

ReceptionRating · Positive reviews · Number of ratings

Barcode Lite holds the better App Store score, 4.7 against 4.3. That said, the two scores are not equally well evidenced: Birdeye has 510 ratings behind it against 6, so its average is the more settled of the two. Written reviews point the same way: 52% of Birdeye's written reviews are positive against 67% of Barcode Lite's.

UpkeepUpdate frequency

Birdeye ships an update weekly, Barcode Lite every 9 months. Both last shipped on October 24, 2026.

Scorecard6 real differences · 4 level
Birdeye versus Barcode Lite: the parameters behind the verdict, then further details
ParameterBirdeyeBarcode Lite
PriceFreeFree
Rating4.3 (510 ratings)4.7 (6 ratings) — better
Positive reviews52.0% of reviews66.7% of reviews — better
Number of ratings510 — better6
Update frequencyWeekly — betterEvery 9 months
AdsNoNo
In-app purchasesNoNo
MonetizationFreemiumFree — better
DevicesiPhone, iPad, iPodiPhone, iPad, iPod
Requires iOS15.610.0 — better
Further details — not scored
Size147 MB1 MB
Age rating4+17+
DeveloperBirdeye Inc.MochaSoft

Customer experience

Birdeye

All ratings509 ratings
Positive81.9%
Neutral1.6%
Negative16.5%
Written reviews150 reviews
Positive52.0%
Neutral3.3%
Negative44.7%

Barcode Lite

All ratings6 ratings
Positive83.3%
Neutral16.7%
Negative0.0%
Written reviews3 reviews
Positive66.7%
Neutral33.3%
Negative0.0%

Bugs and requests

Birdeye

Reported bugs

3 issues
  • Mobile app crashes on login
  • Syncing issues between mobile and web platforms
  • Inaccurate review tracking and reporting

Requested features

4 requests
  • Improve mobile app functionality and stability
  • Allow users to easily cancel subscriptions
  • Offer more affordable pricing options
  • Improve customer service and communication

Barcode Lite

Not enough reviews yet to summarise bugs or requests.

In-app purchases

None

Birdeye

No in-app purchases

None

Barcode Lite

No in-app purchases

Questions

Is Birdeye free?
Birdeye is free to download, with no in-app purchases.
Is Barcode Lite free?
Barcode Lite is free to download, with no in-app purchases.
Which has better reviews, Birdeye or Barcode Lite?
Barcode Lite is rated higher. Birdeye averages 4.3 out of 5 from 510 ratings, while Barcode Lite averages 4.7 from 6 ratings.
Do Birdeye or Barcode Lite have ads?
Neither Birdeye nor Barcode Lite shows ads.
Which is updated more often, Birdeye or Barcode Lite?
Birdeye ships an update weekly, and Barcode Lite every 9 months. Most recently, Birdeye was updated on October 24, 2026 and Barcode Lite on October 24, 2026.

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