DriveCentric vs HR4

DriveCentric is the world’s first Augmented Intelligence CRM platform purpose-built for the automotive industry. We fuse advanced AI with intuitive design to help any dealership engage more customers, schedule more appointments, and sell more cars—faster and with less friction. From new leads to final delivery, DriveCentric keeps the entire sales process connected and in motion. Shoot personalized videos, reply to leads instantly, track every conversation, and capture the perfect delivery photo—without ever needing to open a laptop. With DriveCentric, you can: • Manage your sales pipeline in real time • Respond to leads instantly via text, email, or video • Capture and send personalized walkarounds • Schedule and confirm appointments • Add notes and create follow-up tasks • Check customers in and out of the showroom • Scan VINs and driver’s licenses • Snap and share that perfect delivery photo (Facebook integrated) DriveCentric is certified by major OEMs and integrates with all leading DMS providers. We’re proud to support and be trusted by thousands of the most forward-thinking dealerships in the United States and Canada.

HR4™ is a fully integrated, mobile, and connected digital solution specifically designed for the auto industry to address dealers' most critical needs around recruiting, selecting, developing, and retaining their people. For this mobile app, HR4™ has highlighted two specific modules - "Who's Who" and "Thumbs Up!" Increase employee satisfaction and engagement by sending "Thumbs Up"! To reward or motivate fellow employees or staff at a touch of a button from your mobile device. Everyone needs a refresher of Who's Who at the dealership. Allow employees to browse pictures, names, and positions of their colleagues through the Who's Who section of the app.