Trax Retail vs FA Analytics by FieldAssist

Trax Retail Execution is a solution that provides consumer goods manufacturers and retailers with unprecedented control and optimization of their in-store execution. Reduce manual auditing time and maximise your sales at every point of sale. Trax’s breakthrough mobile application is built on cutting edge computer vision algorithms unique to retail. With an advanced camera application, Trax allows the field user to take high quality images of the store shelf, have it sent to our Trax cloud and within minutes the user is sent actionable real-time mobile reports on immediate corrective actions to be taken in the store. The user friendly application delivers a robust range of reporting capabilities such as distribution, share of shelf, out of stocks, promotional presence, planogram compliance and more, with custom reports for both field users and supervisors. Features also include: automated KPI calculations, task prioritization tools, reports highlighting gaps and opportunities, role-based task lists, targeted questionnaires and surveys, geo-located images, historical store data and offline reporting capabilities.

CPG Brands are craving real-time data to get the competitive edge. Real-time data enables them to react to market situations quickly. And, being able to dig into your data at a moment’s notice is vital to make informed decisions faster and to understand what’s happening around you. FA Analytics app is the doorway to your business intelligence. It shortens the distance between the data and decision by making it easy for you to access data in the form you want, anywhere you go, anytime you need. Rooted in our expertise in CPG domain, the analytics engine provides purpose-driven data to improve your team coverage, sales team productivity, SKU performance and market discipline. Based on our experience of working with more than 350+ leading brands, we have learned that every business leader should have access to the business data needed to perform their role. When they are empowered with trusted real-time data, they can make informed decisions and be happy and more committed, therefore unleashing their potential at the same time.