Trax Retail vs Diver Gateway
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Trax Retail
This app empowers consumer goods manufacturers and retailers to optimize in-store execution. It uses advanced computer vision to analyze store shelves from photos, providing real-time reports on shelf conditions and actionable insights for immediate improvements.
- Real-time mobile reports
- Shelf analysis with computer vision
- Distribution and share of shelf reporting
- Out-of-stock detection
- Planogram compliance checks
- Automated KPI calculations
- Offline reporting
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Trax Retail Execution is a solution that provides consumer goods manufacturers and retailers with unprecedented control and optimization of their in-store execution. Reduce manual auditing time and maximise your sales at every point of sale. Trax’s breakthrough mobile application is built on cutting edge computer vision algorithms unique to retail. With an advanced camera application, Trax allows the field user to take high quality images of the store shelf, have it sent to our Trax cloud and within minutes the user is sent actionable real-time mobile reports on immediate corrective actions to be taken in the store. The user friendly application delivers a robust range of reporting capabilities such as distribution, share of shelf, out of stocks, promotional presence, planogram compliance and more, with custom reports for both field users and supervisors. Features also include: automated KPI calculations, task prioritization tools, reports highlighting gaps and opportunities, role-based task lists, targeted questionnaires and surveys, geo-located images, historical store data and offline reporting capabilities.
Diver Gateway
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DIVERGateway by Dimensional Insight is an integrated data and analytics solution for beverage alcohol wholesalers and suppliers, including wineries and distilleries. It provides access to all your business data and analytics from your iPad or iPhone so you can make decisions wherever and whenever you want. Dimensional Insight has built DIVERGateway to meet the unique requirements of customers and allow them to unlock the insights that will transform their business. With DIVERGateway, beverage alcohol companies can: • Improve productivity: have easy access to current information • Manage programs: one customer tracks close to 1,000 programs per month with real-time updates • Manage inventory: use live data to get better inventory cost control and stocking levels • Improve profitability: discover opportunities for margin and profitability improvements • Conduct surveys: access survey tool with embedded analytics and reporting capabilities • Generate finance reports: minimize your reliance on IT support for data extraction and report generation Some additional benefits of DIVERGateway include: • Is available as a hosted service, freeing up the time of your IT staff • Is fully customizable so that all users, from the sales analyst to the executive to the sales team can view essential data in a way that allows them to excel at their job • Ensures that everyone in the organization is viewing data in the same format, providing consistency across departments and functions • Provides access to data via either a connected or disconnected mode using displays (dashboards) that provide top-level information but can also easily allow access to even the most specific information • Future enhancements will include access to notes, a calendar, and alerts Why current customers should use DIVERGateway: • Streamlines your user experience by integrating all your analytics previously available in Distributor Advisor or Supplier Advisor with applications data from Program Advisor, Inventory Advisor, Survey Advisor, and Inventory Advisor Requirements: • iPhones – works best on iOS version 10 and up • iPads – works on both iPad mini and regular iPad (64 bit) With Dimensional Insight’s DIVERGateway, your team will gain the right insight to turbocharge sales and democratize data throughout your enterprise. Questions about DIVERGateway? Visit our website at https://www.beverage.dimins.com or email info@dimins.com.
Screenshots
Verdict
The clearest difference is update cadence: Trax Retail at every 10 days against Diver Gateway's every 6 weeks. On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Trax Retail ships an update every 10 days, Diver Gateway every 6 weeks. The most recent releases landed on October 24, 2026 and October 2, 2026 respectively.
| Parameter | Trax Retail | Diver Gateway |
|---|---|---|
| Price | Free | Free |
| Rating | 4.3 (2.1K ratings) — better | — |
| Positive reviews | 26.9% of reviews | — |
| Number of ratings | 2.1K — better | — |
| Update frequency | Every 10 days — better | Every 6 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Freemium | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 — better | 15.6 |
| Further details — not scored | ||
| Size | 68 MB | 54 MB |
| Age rating | 4+ | 12+ |
| Developer | Trax Image Recognition | Dimensional Insight, Inc |
Bugs and requests
Trax Retail
Reported bugs
3 issues- Capture button not working
- Pictures not downloading properly
- App crashing after updates
Requested features
3 requests- Front-facing camera support
- Better organization and navigation
- Improved reliability and stability
Diver Gateway
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Trax Retail
No in-app purchases
Diver Gateway
No in-app purchases









