Holman Insights vs Forward Ten4
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Holman Insights
Manage your fleet and vehicle needs on the go. Access fleet activity, approve actions, and monitor vehicle details like mileage and fuel. Request services and report usage from your mobile device.
- AI-powered Fleet Activity feed
- Mobile Dashboard experience
- Action item approvals (PO, stock, PriceNet)
- Support Center for questions and requests
- Vehicle monitoring (mileage, maintenance, fuel)
- Service requests (roadside, fuel cards, plates)
- Critical alert notifications
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Fleet Manager Capabilities: • Stay up-to-date with events in your fleet and industry news through use of the AI-powered Fleet Activity feed. • Leverage the same Dashboard experience found in Holman Insights today, now on your phone. • Take care of action items from anywhere, including Maintenance PO approval, stock purchase approval, and PriceNet order approval. • Get answers to your questions and route requests through the Support Center. Driver Capabilities: • Monitor vehicle mileage, maintenance, licensing, fuel, accidents, recalls and order status, and access fuel PINs and insurance cards. • Request roadside assistance, glass repair, fuel cards and replacement license plates or registration. • Receive notifications for critical alerts for maintaining your vehicle with Holman. • Find gas stations and maintenance vendors. Schedule service for repairs. • Report mileage for personal and business usage and enter inspection reports.
Forward Ten4
This app allows drivers to manage their schedules, view load details, and report safety incidents. Fleet owners can oversee driver activities, track loads, and manage settlements.
- Schedule availability
- View load assignments and details
- Submit safety reports
- Manage unavailability notices
- Track fleet status
- Access settlement information
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Login required. Forward Drivers can schedule availability, view current and past activities, manage safety reporting and contact support. Drivers have access to: ● Dashboard by Week (this week, last week) or month including o Loads o Miles o All include detail by day or week o All include drilldown by unit o Visibility to active load status ● Load Assignments, including active and planned, with load details ● Safety Reporting - a Driver can report a breakdown or an accident providing full details including GPS location and photos. ● Unavailability Notice o Submission o Calendar ● Driver referral program ● Forward Air company news ● Quick Contact to: o Dispatch o Safety o Contractor Relations A Fleet Owner / Owner-Operator additionally has access to: ● Dashboard by Week (this week, last week, previous pay period), or month including o Loads o Miles o Fuel (Forward Air fuel card) o Settlements o Visibility to status of all active loads ● Load Assignments, including active and planned, with load details ● Safety Reporting - a view of Accidents/Breakdowns submitted by all Drivers in your fleet ● Unavailability Notice - calendar view of all Drivers in your fleet ● Fleet Tracker ● Settlement search by month with detail
Screenshots
Verdict
The clearest difference is review sentiment: Holman Insights at 45% against Forward Ten4's 0%. Holman Insights also leads on rating (4.7 vs 2.4) and ratings volume (30K vs 18). Forward Ten4's advantage is device support (3 vs 1). On price, ads, in-app purchases and monetization model there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Holman Insights holds the better App Store score, 4.7 against 2.4. That said, the two scores are not equally well evidenced: Holman Insights has 30K ratings behind it against 18, so its average is the more settled of the two. Written reviews point the same way: 45% of Holman Insights's written reviews are positive against 0% of Forward Ten4's.
Holman Insights ships an update fortnightly, Forward Ten4 every 2 months. Both last shipped on October 24, 2026.
| Parameter | Holman Insights | Forward Ten4 |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (30K ratings) — better | 2.4 (18 ratings) |
| Positive reviews | 45.2% of reviews — better | 0.0% of reviews |
| Number of ratings | 30K — better | 18 |
| Update frequency | Fortnightly — better | Every 2 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | Free |
| Devices | iPhone | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 15.0 — better |
| Further details — not scored | ||
| Size | 66 MB | 108 MB |
| Age rating | 4+ | 4+ |
| Developer | ARI - Automotive Resources International | Forward Air Inc. |
Customer experience
Holman Insights
Forward Ten4
Bugs and requests
Holman Insights
Reported bugs
8 issues- Monthly mileage basic math
- Many times after I enter my monthly mileage and it confirms report. I'll get a notification my mileage is still needed
- Can't submit a mileage log from my desktop, but more convenient to enter all my trips from the desktop
- I received an email stating I have not been entering my mileage, but neither the app or website have a place for me to enter my personal mileage
- The maintenance/vendor section needs to be fixed and updated
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- The app keeps changing and updating. Keep getting locked out with correct password
- This app keeps changing and updating. Keep getting locked out with correct password
- For some reason e-ticket tab will not open. It just spins trying to load
Requested features
3 requests- Vendor list needs to be updated. Types of service
- Include more information in the app
- Improve customer service
Forward Ten4
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Holman Insights
No in-app purchases
Forward Ten4
No in-app purchases
Questions
Is Holman Insights free?
Is Forward Ten4 free?
Which has better reviews, Holman Insights or Forward Ten4?
Do Holman Insights or Forward Ten4 have ads?
Which is updated more often, Holman Insights or Forward Ten4?
Other comparisons
