EasyMerch vs Зоркий
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
EasyMerch
Automate merchandising tasks for FMCG companies with this mobile app. It helps manage daily plans, routes, field reports, and employee performance. Advanced features include training materials and communication tools.
- Daily visit plan and route optimization
- Customizable field reports (availability, promotions, etc.)
- Employee location tracking and time monitoring
- Security features against fake GPS and date manipulation
- Supervisor dashboard for team control and analytics
- Self-learning materials and tests
- Built-in team chat and online conferences
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Mobile app for merchandising automation in FMCG companies. Basic features: View a visit plan for the day, create the best route to a store; Set special tasks to yourself or your subordinates; Select from a wide range of field reports customized to meet your company’s needs. Available reports include on-shelf availability, photo report, as well as reports on problems, promotions, sales equipment, and more; Control field execution, monitor employees’ locations, check when they start and finish work, how much time they spend on each visit; Restrict installing malicious software (fake GPS) and resetting system date and time; Access the mobile cabinet of a supervisor to control your team and check analytics. Advanced features*: Distribute self-learning materials across your team; Assign tests to check the results; Communicate in the built-in chat; Hold online conferences with colleagues. *Provided upon company’s request. Management staff may also access a web interface, which enables you: To upload the preliminary data which is necessary to start working; To check consolidated analytical reports on visits, and more.
Зоркий
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"Зоркий" это сервис для управления сотрудниками, которые работают вне офиса. "Зорким" удобно контролировать задания по выкладке товара, мойке и ремонту оборудования, проверке цен, визитам на охраняемые объекты, доставке товаров курьером. С "Зорким" сотрудники вносят нужную информацию быстро и без ошибок, а начать работу можно даже без интернета - всё загрузится на сервер, когда связь появится.
Screenshots
Verdict
The clearest difference is update cadence: Зоркий at every 3 weeks against EasyMerch's every 4 months. Зоркий also leads on iOS requirement (9.0 vs 15.0). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
EasyMerch ships an update every 4 months, Зоркий every 3 weeks. Both last shipped on November 2, 2026.
| Parameter | EasyMerch | Зоркий |
|---|---|---|
| Price | Free | Free |
| Rating | 2.2 (9 ratings) — better | — |
| Positive reviews | 18.3% of reviews | — |
| Number of ratings | 9 — better | — |
| Update frequency | Every 4 months | Every 3 weeks — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Freemium | — |
| Devices | iPhone, iPad, iPod | iPhone, iPad, iPod |
| Requires iOS | 15.0 | 9.0 — better |
| Further details — not scored | ||
| Size | 53 MB | 8 MB |
| Age rating | 4+ | 4+ |
| Developer | PRONETCOM | Sequenia OOO |
In-app purchases
EasyMerch
No in-app purchases
Зоркий
No in-app purchases
