itel NOW vs GAF QuickMeasure
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
itel NOW
This app streamlines the process of submitting photos and measurements for lab analysis of flooring and building materials. It offers video guidance, progress feedback, and the ability to test materials directly within the app.
- Streamlined claims workflow
- Video guidance for photo and measurement submission
- Checklist and icons for photo review
- Progress feedback on test submissions
- Intuitive navigation
- In-app material testing (carpet, wood, vinyl, siding, roofing)
- Option to send physical samples
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itel NOW takes the feedback received from users of the original itel NOW and integrates it into a more intuitive and responsive user interface. The new UI is combined with the same back-end software systems and accurate lab analysis process, so you’ll still receive lab reports in under 30 minutes. We’re confident you’ll find itel NOW a progressive step forward in claims app technology. itel NOW guides you through taking the necessary photos and measurements for upload to our lab, where every test is performed by an analyst. New features include: • Streamlined claims workflow • Video help to show you how to perform each step • Checklist and at-a-glance icons to help you review your photos • More feedback on the progress of your test submission • More intuitive navigation • Test carpet, wood, laminate, vinyl flooring, siding, and roofing in the app and skip sending the sample • You can also send a sample using the app If you have any feedback or encounter issues, we can help you immediately! Call 800-890-4835 or support@itelinc.com. Live support is available Monday-Friday, 8AM-9PM Eastern Time.
GAF QuickMeasure
Generate comprehensive roof measurement reports quickly and accurately. Ideal for single-family homes with reports in under an hour, and commercial/multifamily properties within 24 hours. Reports include detailed measurements of roof area, pitch, and various components.
- Fast roof reports
- Accurate measurements
- Roof area calculation
- Pitch and component details
- Under 1-hour turnaround (single-family)
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GAF QuickMeasure™ delivers a complete roof measurement report guaranteed in under 1 hour for single family homes and in under 24 hours for commercial and multifamily properties! Starting at only $18 a report. Roof area, pitch, ridges, eaves, rakes, valleys, hips, flashing - all in under 1 hour.
Screenshots
Verdict
The clearest difference is review sentiment: GAF QuickMeasure at 83% against itel NOW's 18%. GAF QuickMeasure also leads on rating (4.9 vs 4.1). itel NOW's advantage is monetization model (free vs paid). On price, ratings volume, update cadence and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
GAF QuickMeasure holds the better App Store score, 4.9 against 4.1. Both are backed by a comparable volume of ratings — 2K and 1K respectively. Written reviews point the same way: 18% of itel NOW's written reviews are positive against 83% of GAF QuickMeasure's.
itel NOW ships an update every 6 weeks, GAF QuickMeasure monthly. The most recent releases landed on October 29, 2026 and October 30, 2026 respectively.
| Parameter | itel NOW | GAF QuickMeasure |
|---|---|---|
| Price | Free | Free |
| Rating | 4.1 (2K ratings) | 4.9 (1K ratings) — better |
| Positive reviews | 17.6% of reviews | 83.3% of reviews — better |
| Number of ratings | 2K — better | 1K |
| Update frequency | Every 6 weeks | Monthly — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free — better | Paid |
| Devices | iPhone, iPad | iPhone, iPad |
| Requires iOS | 17.0 | 16.0 — better |
| Further details — not scored | ||
| Size | 149 MB | 5 MB |
| Age rating | 4+ | 4+ |
| Developer | ITEL Laboratories, Inc. | GAF Corp. |
Customer experience
itel NOW
GAF QuickMeasure
Bugs and requests
itel NOW
Not enough reviews yet to summarise bugs or requests.
GAF QuickMeasure
Reported bugs
4 issues- Message code authentication not sending or timing out
- Order list error - 'orders not found' message causing app crashes
- App does not properly adjust layout for iPad and iPhone orientations
- App boots users out when encountering errors
Requested features
3 requests- Improved responsive design for tablets and mobile devices
- Better orientation handling for iPad and iPhone use
- Clearer disclosure of pricing and data collection policies during registration
In-app purchases
itel NOW
No in-app purchases
GAF QuickMeasure
No in-app purchases
