itel NOW vs Exterio
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
itel NOW
This app streamlines the process of submitting photos and measurements for lab analysis of flooring and building materials. It offers video guidance, progress feedback, and the ability to test materials directly within the app.
- Streamlined claims workflow
- Video guidance for photo and measurement submission
- Checklist and icons for photo review
- Progress feedback on test submissions
- Intuitive navigation
- In-app material testing (carpet, wood, vinyl, siding, roofing)
- Option to send physical samples
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itel NOW takes the feedback received from users of the original itel NOW and integrates it into a more intuitive and responsive user interface. The new UI is combined with the same back-end software systems and accurate lab analysis process, so you’ll still receive lab reports in under 30 minutes. We’re confident you’ll find itel NOW a progressive step forward in claims app technology. itel NOW guides you through taking the necessary photos and measurements for upload to our lab, where every test is performed by an analyst. New features include: • Streamlined claims workflow • Video help to show you how to perform each step • Checklist and at-a-glance icons to help you review your photos • More feedback on the progress of your test submission • More intuitive navigation • Test carpet, wood, laminate, vinyl flooring, siding, and roofing in the app and skip sending the sample • You can also send a sample using the app If you have any feedback or encounter issues, we can help you immediately! Call 800-890-4835 or support@itelinc.com. Live support is available Monday-Friday, 8AM-9PM Eastern Time.
Exterio
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Built by a team with over a decade of exterior CRM experience serving hundreds of contractors today, Exterio is an AI-native CRM built to improve sales performance without sacrificing operations or production. Rebuilt with modern technology, Exterio helps contractors move faster with intelligent automations, follow up better with integrated communications, and present a more professional buying experience with digital sales proposals, all on a clean platform that can run the entire business. This app is a companion for subscribers to the Exterio web product.
Screenshots
Verdict
The clearest difference is update cadence: Exterio at every 10 days against itel NOW's every 6 weeks. Exterio also leads on iOS requirement (15.6 vs 17.0). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
itel NOW ships an update every 6 weeks, Exterio every 10 days. The most recent releases landed on November 2, 2026 and October 31, 2026 respectively.
| Parameter | itel NOW | Exterio |
|---|---|---|
| Price | Free | Free |
| Rating | 4.1 (2K ratings) — better | — |
| Positive reviews | 17.6% of reviews | — |
| Number of ratings | 2K — better | — |
| Update frequency | Every 6 weeks | Every 10 days — better |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free | — |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 17.0 | 15.6 — better |
| Further details — not scored | ||
| Size | 149 MB | 42 MB |
| Age rating | 4+ | 4+ |
| Developer | ITEL Laboratories, Inc. | Roof Chief LLC |
In-app purchases
itel NOW
No in-app purchases
Exterio
No in-app purchases









