Comparison

PipelinePlus vs ThroughTheMarket

Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.

Head to head
About

PipelinePlus

This business development tool helps manage key relationships, track contacts, and convert new customers. It offers features for prioritizing connections, collaborating with colleagues, accessing industry resources, and improving team performance through reporting.

Highlights
  • Prioritize and connect with high-potential contacts
  • Collaborate with colleagues for cross-selling
  • Access industry news and toolkits
  • E-learning curriculum for business development techniques
  • Performance oversight dashboard for management
  • Outlook calendar and CRM integration
Features
Read full description

This app requires a paid PipelinePlus account. If you don’t have a corporate PipelinePlus account, ask your administrator about implementing PipelinePlus at your firm or visit https://www.pipelineplus.com/pricing/ to view pricing options. PipelinePlus is a user-friendly relationship management system that focuses on the relationships that matter most to you and your business. The all-in-one tool tracks existing contacts, converts new customers, and provides guidance throughout the business development life cycle. It has five key features that help you grow your pipeline. 1. TARGETS. Our clean interface helps you prioritize and stay connected to the people in your network with the highest business potential. Because business development is about people, not just tasks. 2. SHARING. Collaborate with your colleagues to close more business. Cross-sell more easily, expand client relationships, and gain better visibility into your business opportunities. 3. ASSETS. If you’re in a management role, we provide access to industry news, PipelinePlus toolkits, and much more. 4. TRAINER. Our e-learning curriculum of videos, worksheets, and action steps delivers tried-and-true techniques that every business developer needs to be successful. 5. REPORTS. If you’re in a management role, we provide a performance oversight dashboard, so you can direct a more productive team. PipelinePlus integrates with your Outlook calendar as well as most CRM platforms, eliminating the need for double-entry.

About

ThroughTheMarket

Read full description

ThroughTheMarket (TTM) is a comprehensive marketing management tool designed to help you plan, track, and analyze your marketing strategies seamlessly. Crafted with user-friendly features, TTM allows you to manage products, create and store marketing plans, track daily tasks, and monitor your Marketing Impact Score. Key Features: User Authentication: Secure login using Firebase. Product Management: Create and manage product details with ease. Marketing Plan Creation: Develop comprehensive marketing plans. Daily Task Tracking: Keep track of your marketing tasks and progress. Marketing Impact Score: Gauge the effectiveness of your marketing efforts. Data Visualization: Visualize your marketing performance with interactive charts and graphs. Personal Settings: Customize your account details and preferences. Whether you're a small business or an established enterprise, TTM empowers you to make strategic, data-driven decisions. Download TTM today and experience the future of marketing management! Terms of Service: https://www.throughthemarket.com/privacy-policy.html https://www.throughthemarket.com/terms-of-service.html

Screenshots

PipelinePlus4 screens
ThroughTheMarket3 screens

Verdict

The call

The clearest difference is in-app purchases: PipelinePlus at none against ThroughTheMarket's 3. PipelinePlus also leads on device support (4 vs 1) and iOS requirement (13.0 vs 16.4). On price, update cadence and ads there is nothing between them.

Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS

CostPrice · In-app purchases · Ads · Monetization

Both are free to download. ThroughTheMarket sells 3 one-off in-app purchases. PipelinePlus asks for nothing beyond the download.

UpkeepUpdate frequency

Both ship on a similar rhythm, roughly every 6 weeks. The most recent releases landed on September 10, 2026 and September 12, 2026 respectively.

Scorecard3 real differences · 6 level
PipelinePlus versus ThroughTheMarket: the parameters behind the verdict, then further details
ParameterPipelinePlusThroughTheMarket
PriceFreeFree
Rating5.0 (2 ratings) — better—
Number of ratings2 — better—
Update frequencyEvery 6 weeksEvery 6 weeks
AdsNoNo
In-app purchasesNo — betterYes
MonetizationPaid—
DevicesiPhone, iPad, iPod, Mac — betteriPhone
Requires iOS13.0 — better16.4
Further details — not scored
Size104 MB30 MB
Age rating4+4+
DeveloperThe Ackert AdvisoryFelix Hempel

In-app purchases

None

PipelinePlus

No in-app purchases

3 purchases

ThroughTheMarket

One-time3
  • AddFree$3.99
  • Premium$9.99
  • Special$14.99

Questions

Is PipelinePlus free?
PipelinePlus is free to download, with no in-app purchases.
Is ThroughTheMarket free?
ThroughTheMarket is free to download, with in-app purchases available.
Do PipelinePlus or ThroughTheMarket have ads?
Neither PipelinePlus nor ThroughTheMarket shows ads.
Which is updated more often, PipelinePlus or ThroughTheMarket?
PipelinePlus ships an update every 6 weeks, and ThroughTheMarket every 6 weeks. Most recently, PipelinePlus was updated on September 10, 2026 and ThroughTheMarket on September 12, 2026.

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