KOKU Lite (Keep On Keep Up) vs Thoughtune
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
KOKU Lite (Keep On Keep Up)
This app offers NHS-approved exercises and games designed to enhance strength, balance, and overall healthy aging for older adults. It personalizes routines based on user ability and confidence, aiming to improve mobility, bone health, and reduce fall risks.
- Tailored exercises for strength and balance
- Evidence-based games for healthy aging
- Personalized routines based on ability
- Progress tracking
- Fall risk reduction
- Improved mobility and bone health
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Keep on Keep up is a simple, NHS-approved app that helps older adults improve strength, balance and optimise healthy ageing. Based on scientific research from clinical trials, Keep on Keep up provides tailored exercises and evidence based games which can be easily completed independently at home, by older adults. These simple exercises improve mobility and bone health which in turn, reduces the likelihood of falls. Keep on Keep up also improves health literacy increasing awareness of how to stay safe in the home. How does the app work? Once you have downloaded Keep on Keep up, you will follow two simple steps: A fun onboarding and app walkthrough helps you understand how to use the app Ability and confidence levels are selected to personalise the app to your needs Once you have completed these steps you can begin some simple balance and strengthening exercises. Three daily exercises will be demonstrated for you, including a set of clear instructions from the app’s friendly guide, Wilf, plus all the safety advice you would need. Overtime, daily exercises will become more challenging and you will enjoy the sense of satisfaction as you track your progress within the app. Research behind the app Research to date includes multiple phases of testing and development with older adults and healthcare professionals. The strength and balance exercises are based on the evidence-based OTAGO/FaME exercise programmes specifically developed to improve function and prevent falls. You can feel assured that Keep on Keep up is safe to use as NHS Digital has assessed the platform and certified it as DCB0160 and DCB0129 compliant and of low risk to users. If you have feedback, questions or concerns about the Keep on Keep up app, please get in touch by sending an email to info@kokuhealth.com
Thoughtune
This app offers a wellbeing companion designed to help users navigate challenges and achieve goals. It utilizes psychological techniques to guide individuals through areas like anxiety, depression, and unhealthy habits, backed by an official accreditation.
- Psychometric scales for progress tracking
- Functional Imagery Training (FIT) for motivation
- Cognitive Bias Modification (CBM) for retraining thoughts
- Support for anxiety and depression
- Guidance for unhealthy eating habits
- Assistance with substance/alcohol dependence
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What is Thoughtune? Introducing Thoughtune, your ultimate wellbeing companion! We're here to help you conquer challenges and achieve your goals. Key psychological models suggest that there are five stages of change when attempting to modify our behaviour. Thoughtune provides the appropriate features to assist you in successfully navigating through these stages – which is why access to all features is important. Using powerful psychological techniques, we guide you through tough areas like anxiety, depression, unhealthy eating habits, and substance or alcohol dependence. Thoughtune is where support and effective strategies merge to create lasting positive change. Start your transformation journey with Thoughtune today. How do I know it works? **Thoughtune has obtained an official accreditation** Our app scored 72% in the Global Organisation for the Review of Care and Health Apps (ORCHA) Baseline Review (OBR). ORCHA is one of the leading providers of Health and Care App evaluations and reviews. Join our trusted community, backed by international health and care organizations. **Subscription Plans** - Monthly subscription: £2.99 / month (GB) - Yearly subscription: £29.99 / year (GB) Try Thoughtune today and experience the difference. How do I use the features on Thoughtune? 1. Identify What are Psychometric Scales? Utilize our psychometric scales, which cover 5 problematic areas - anxiety, depression, eating behaviour, substance, and alcohol dependence - to measure your progress accurately and reliably. How do they work? Unlike a rating scale, this method employs multiple questions or statements to provide precise data. So, trust this advanced tool to effectively track your growth. 2. Goals What is FIT? Try Functional Imagery Training (FIT) for a new way to make changes. Using mental imagery, it helps you stay motivated as you reach your goals. Users say it's a game-changer, making exercise, abstinence, and healthy eating something you want to do, not just something you have to do. How does it work? Discover how FIT can transform your approach to change. Backed by two decades of research, it harnesses the power of mental imagery to fuel your motivation. Mental imagery is what gives drug cravings their dominance over other thoughts, but it can also be what makes us work successfully towards a new goal despite obstacles. By blending personalized counselling with targeted exercises, FIT amplifies your drive and confidence, making your goals more achievable than ever. Research shows FIT is a new way of supporting behaviour change by strengthening motivation. 3. Retune What is CBM? Discover the power of Cognitive Bias Modification (CBM) method. It's a computer-based approach that helps reduce harmful automatic behaviours of our 5 problematic areas by retraining your thought processes. How does it work? Experience the transformative effects of CBM. Our computer-based training reshapes your brain's automatic response to emotion material, helping you prioritize the positive over the negative in your surroundings. Find out how CBM can transform your mindset today. 4. Chat How can chat help? Experience the power of social support for positive change. Research suggests social support provides emotional backing, practical help, and accountability, making your journey easier and more motivating. With role models and shared norms, it helps sustain your progress over time. Join us for a supportive community today. 5. Block When do I use the Block feature? Try playing Block our Tetris-style game for 3-minutes to beat cravings! Research has shown it weakens the power and frequency of cravings for food, cigarettes, and alcohol, keeping you strong on your journey to success. Don't let cravings take control – play our game and stay on track to achieve your goals. So don’t forget to Block cravings when they occur!
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Verdict
The clearest difference is rating: KOKU Lite (Keep On Keep Up) at 5.0 against Thoughtune's 1.0. KOKU Lite (Keep On Keep Up) also leads on in-app purchases (none vs 2) and update cadence (every 2 months vs every 6 months). Thoughtune's advantage is device support (3 vs 1). On price, review sentiment, ratings volume and ads there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Thoughtune sells 2 in-app purchases, starting at $2.99 per month. KOKU Lite (Keep On Keep Up) asks for nothing beyond the download.
KOKU Lite (Keep On Keep Up) holds the better App Store score, 5.0 against 1.0. Both are backed by a comparable volume of ratings — 1 and 1 respectively. Written reviews split almost evenly too, at 100% and 100% positive.
KOKU Lite (Keep On Keep Up) ships an update every 2 months, Thoughtune every 6 months. The most recent releases landed on October 17, 2026 and October 24, 2026 respectively.
| Parameter | KOKU Lite (Keep On Keep Up) | Thoughtune |
|---|---|---|
| Price | Free | Free |
| Rating | 5.0 (1 ratings) — better | 1.0 (1 ratings) |
| Positive reviews | 100.0% of reviews | 100.0% of reviews |
| Number of ratings | 1 | 1 |
| Update frequency | Every 2 months — better | Every 6 months |
| Ads | No | No |
| In-app purchases | No — better | Yes |
| Monetization | Free — better | Subscription |
| Devices | iPad | iPhone, iPad, iPod — better |
| Requires iOS | 12.0 | 12.0 |
| Further details — not scored | ||
| Size | 262 MB | 131 MB |
| Age rating | 12+ | 12+ |
| Developer | Reason Digital | Joshua Caleb |
Customer experience
KOKU Lite (Keep On Keep Up)
Thoughtune
In-app purchases
KOKU Lite (Keep On Keep Up)
No in-app purchases
Thoughtune
- Thoughtune Monthly$2.991 Month
- Thoughtune Annual$29.991 Year
Questions
Is KOKU Lite (Keep On Keep Up) free?
Is Thoughtune free?
Which has better reviews, KOKU Lite (Keep On Keep Up) or Thoughtune?
Do KOKU Lite (Keep On Keep Up) or Thoughtune have ads?
Which is updated more often, KOKU Lite (Keep On Keep Up) or Thoughtune?
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