Metro Market vs Launch Back
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Metro Market
Simplify your grocery shopping experience with options for delivery, pickup, and in-store purchases. Access digital coupons, weekly ads, and personalized savings to manage your budget effectively. Refill prescriptions and locate nearby stores with this comprehensive shopping tool.
- Grocery delivery and pickup
- Digital coupons and weekly ads
- Personalized savings and rewards
- Scan recipes for ingredients
- Pharmacy prescription management
- Store and fuel center locator
Read full descriptionHide full description
Looking for an easier way to grocery shop, save money and manage your weekly grocery list? The Metro Market app makes grocery shopping simple with Delivery, Pickup and In-store options, digital coupons, weekly ads and personalized savings. Download the Metro Market grocery app to shop groceries online and find the best deals all in one place. Shop Groceries Your Way • Order groceries with Pickup (where available) or Delivery • Scan a recipe to quickly find ingredients and add them to your cart • Shop thousands of additional grocery and household items Save More on Groceries • Browse weekly ads and sales • Clip digital coupons and apply them at checkout • Discover personalized deals, bonus rewards and Cash Back offers • Track and redeem fuel points for gas savings Fast, Convenient Checkout • Use Kroger Pay for fast checkout in-store • Add your Fresh Perks Card Card to Apple Wallet • View purchase history and quickly reorder favorite items Helpful Everyday Tools • Refill and track Metro Market Pharmacy prescriptions • Use the store locator to find the nearest Metro Market store or fuel center Improving Your Experience To provide and personalize our offerings, make recommendations, detect and prevent fraud, and improve our services, we use tools that collect and record your data, which may include your searches for and purchases of health and wellness products. We also may share non-sensitive data with third parties, such as advertising and analytics vendors, social networks, technology providers, and research providers. By continuing to use our websites and apps and shop our store, this means you consent to these practices and accept our Terms (https://www.metromarket.net/i/terms/website-and-app) and our Privacy Policy (https://www.metromarket.net/i/privacy-policy). To use the Metro Market app, you need a Metro Market digital account. You can create a digital account and link your Metro Market Rewards ID through the app. Don't have a Rewards ID? You'll get one when you create your digital account and enroll in Metro Market's Rewards Program. You must be 18 to register for an account or join our rewards program (to obtain a Rewards ID). Terms apply: https://www.metromarket.net/i/terms/website-and-app.
Launch Back
Access eGift cards from major retailers offering up to 12% back. Discover local and national merchant offers for instant rewards by linking your credit card. Support your chosen organization while enjoying significant savings.
- eGift cards with up to 12% back
- Local and national merchant offers
- Link credit card for instant rewards
- Support participating organizations
- Wide variety of savings
Read full descriptionHide full description
The LaunchBack app gives you and the organization savings multiple ways! - Access to eGift Cards from major stores & restaurants nationwide that can give you up to 12% back! - Offers from both local and national merchants with a wide variety of savings! - Easy and instant rewards by linking your credit card(s) to iSponsor and shopping at participating locations. The best thing about this is that the program gives back to the organization you signed up with so while you get great deals, they get the support and funding they need. It's a win-win!
Screenshots
Verdict
The clearest difference is rating: Metro Market at 4.7 against Launch Back's 1.8. Metro Market also leads on ratings volume (4.8K vs 61) and update cadence (weekly vs every 3 weeks). Launch Back's advantage is ads (none vs shown) and monetization model (ad-supported vs free with in-app purchases). On price, review sentiment, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Metro Market holds the better App Store score, 4.7 against 1.8. That said, the two scores are not equally well evidenced: Metro Market has 4.8K ratings behind it against 61, so its average is the more settled of the two. Written reviews point the same way: 32% of Metro Market's written reviews are positive against 27% of Launch Back's.
Metro Market ships an update weekly, Launch Back every 3 weeks. The most recent releases landed on October 24, 2026 and October 22, 2026 respectively.
| Parameter | Metro Market | Launch Back |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (4.8K ratings) — better | 1.8 (61 ratings) |
| Positive reviews | 31.7% of reviews — better | 26.7% of reviews |
| Number of ratings | 4.8K — better | 61 |
| Update frequency | Weekly — better | Every 3 weeks |
| Ads | Yes | No — better |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Ad-supported — better |
| Devices | iPhone, iPad | iPhone, iPad, iPod — better |
| Requires iOS | 16.0 | 15.1 — better |
| Further details — not scored | ||
| Size | 245 MB | 48 MB |
| Age rating | 4+ | 4+ |
| Developer | The Kroger Co. | Leading Edge Fundraising |
Customer experience
Metro Market
Launch Back
Bugs and requests
Metro Market
Reported bugs
4 issues- Constant crashes and freezes
- Inability to update app or account
- Inconsistent behavior across devices
- Incorrect order fulfillment and substitutions
Requested features
5 requests- Improve shopping list functionality
- Streamline checkout process
- Integrate coupons and rewards better
- Provide more flexible pickup/delivery options
- Enhance app stability and performance
Launch Back
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Metro Market
No in-app purchases
Launch Back
No in-app purchases
Questions
Is Metro Market free?
Is Launch Back free?
Which has better reviews, Metro Market or Launch Back?
Do Metro Market or Launch Back have ads?
Which is updated more often, Metro Market or Launch Back?
Other comparisons















