Hy vs Launch Back
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Hy
This all-in-one supermarket app simplifies grocery shopping with features like recipe inspiration, shoppable products, and convenient pickup or delivery options. Manage prescriptions, track rewards, and discover deals tailored to you.
- Grocery ordering and delivery/pickup
- Recipe inspiration and shoppable products
- Pharmacy prescription refills
- Fuel Saver rewards tracking
- Sale item discovery
- Meal planning and cooking tips
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Grocery shopping (and so much more!) is now the easiest part of your day with the Hy-Vee app. This all-in-one supermarket app offers everything you need — from convenient grocery shopping and seasonal meal ideas to expert how-tos, shoppable premium products, and easy pharmacy refills. The Hy-Vee app allows you to order groceries in minutes from anywhere. Enjoy the convenience of having a grocery store at your fingertips! Browse by category, explore sale items, check out products with Fuel Saver rewards, or simply type what you need into the search bar. Unlike other supermarket apps, we empower you to take control of your shopping experience. Make grocery shopping a breeze and find deals tailored to you — all while enjoying continuous improvements based on your feedback. Here are some of the features we think you’ll love: Inspire your meals: Dive into our digital "Discover” experience that provides delicious recipe inspiration for every occasion, from quick weeknight dinners to festive holiday dishes. Plus, discover stylish, shoppable premium cookware and get expert video tips that elevate your cooking. Shop anytime, anywhere: Whether you’re at work, home, or on the go, order groceries and schedule pickup (in as little as two hours) or delivery. Experience the VIP treatment our employees are known for. Find great deals: Easily spot sale items with our sale icon or browse all discounts in one convenient place. Add sale items to your cart effortlessly. Hy-Vee PERKS rewards: Keep track of your Fuel Saver rewards and expiration dates — no need to carry your card. Just scan your PERKS card in the app! Health made easy: Refill prescriptions, check refill status, manage family members’ prescriptions, and stay informed with the latest health recommendations — all within the app. At Hy-Vee we believe in providing a helpful smile in every aisle and going the extra mile for you. We’re proud to serve our communities with quality products, variety, convenience, culinary expertise, and superior customer service leading you to a healthy lifestyle. Grab your groceries and let us support you in the kitchen!
Launch Back
Access eGift cards from major retailers offering up to 12% back. Discover local and national merchant offers for instant rewards by linking your credit card. Support your chosen organization while enjoying significant savings.
- eGift cards with up to 12% back
- Local and national merchant offers
- Link credit card for instant rewards
- Support participating organizations
- Wide variety of savings
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The LaunchBack app gives you and the organization savings multiple ways! - Access to eGift Cards from major stores & restaurants nationwide that can give you up to 12% back! - Offers from both local and national merchants with a wide variety of savings! - Easy and instant rewards by linking your credit card(s) to iSponsor and shopping at participating locations. The best thing about this is that the program gives back to the organization you signed up with so while you get great deals, they get the support and funding they need. It's a win-win!
Screenshots
Verdict
The clearest difference is rating: Hy at 4.2 against Launch Back's 1.8. Hy also leads on ratings volume (20K vs 61) and update cadence (weekly vs every 3 weeks). Launch Back's advantage is review sentiment (27% vs 13%) and monetization model (ad-supported vs free with in-app purchases). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Hy holds the better App Store score, 4.2 against 1.8. That said, the two scores are not equally well evidenced: Hy has 20K ratings behind it against 61, so its average is the more settled of the two. Written reviews complicate that: 13% of Hy's written reviews are positive against 27% of Launch Back's, so the app with the better star average is not the one people write more warmly about.
Hy ships an update weekly, Launch Back every 3 weeks. The most recent releases landed on September 24, 2026 and September 19, 2026 respectively.
| Parameter | Hy | Launch Back |
|---|---|---|
| Price | Free | Free |
| Rating | 4.2 (20K ratings) — better | 1.8 (61 ratings) |
| Positive reviews | 13.3% of reviews | 27.4% of reviews — better |
| Number of ratings | 20K — better | 61 |
| Update frequency | Weekly — better | Every 3 weeks |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Ad-supported — better |
| Devices | iPhone, iPod | iPhone, iPad, iPod — better |
| Requires iOS | 15.6 | 15.1 — better |
| Further details — not scored | ||
| Size | 90 MB | 48 MB |
| Age rating | 12+ | 4+ |
| Developer | Hy-Vee | Leading Edge Fundraising |
Customer experience
Hy
Launch Back
Bugs and requests
Hy
Reported bugs
3 issues- App crashes and freezes
- Persistent login issues
- Incorrect pricing and order discrepancies
Requested features
4 requests- Add ability to edit orders after placement
- Improve search functionality and inventory visibility
- Provide better substitution options
- Streamline app layout and navigation
Launch Back
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Hy
No in-app purchases
Launch Back
No in-app purchases









