Pura vs Dee
Price, ratings, monetisation and update history for both apps, side by side — with what reviewers say about each.
Pura
Control and customize your home and car fragrance experience with a smart diffuser. Schedule scent intensity, diffusion times, and ambient lighting all from your phone.
- Control scent intensity
- Custom diffusion schedules
- Set timers
- Adjust ambient light colors
- Away mode
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Get the best scenting experience possible with Pura’s smart fragrance diffusers for your home and car. Paired with our smart diffuser and premium smart scents, the Pura app allows you to control, customize and personalize your fragrance experience—all from your phone. Simply plug in your diffuser, set it up in the app, and let high-end, clean fragrance enhance every space and mood. The Pura app allows you to control scent intensity, diffusion time with custom schedules and timers, ambient light colors, and has an optional away mode.
Dee
Manage your pet's club status, including points and punch cards. Book grooming or day camp appointments and stay updated on events, sales, and promotions.
- Frequent Barker's Club status
- Points balance tracking
- Punch card management
- Grooming appointments
- Day Camp appointments
- Event notifications
- Sales and promotions alerts
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Dee-O-Gee, where EVERY day is a d-o-g day! Dee-O-Gee’s app enables you to check your Frequent Barker’s Club status, including points balance, punch cards and more! You can also make Grooming or Day Camp appointments and be notified of new events, sales & promotions.
Screenshots
Verdict
The clearest difference is update cadence: Pura at every 2 weeks against Dee's every 49 months. Pura also leads on ratings volume (182K vs 1) and chart position (#134 vs unranked). Dee's advantage is monetization model (free vs free with in-app purchases) and rating (5.0 vs 4.7). On price, ads, in-app purchases and device support there is nothing between them.
Scored on Price · Rating · Positive reviews · Number of ratings · Update frequency · Ads · In-app purchases · Monetization · Best chart rank · Devices · Requires iOS
Both are free to download. Neither carries in-app purchases, so what you see is what you pay.
Dee holds the better App Store score, 5.0 against 4.7. That said, the two scores are not equally well evidenced: Pura has 182K ratings behind it against 1, so its average is the more settled of the two. Written reviews point the same way: 90% of Pura's written reviews are positive against 100% of Dee's.
Pura ships an update every 2 weeks, Dee every 49 months. The most recent releases landed on November 9, 2026 and November 3, 2026 respectively.
| Parameter | Pura | Dee |
|---|---|---|
| Price | Free | Free |
| Rating | 4.7 (182K ratings) | 5.0 (1 ratings) — better |
| Positive reviews | 89.7% of reviews | 100.0% of reviews — better |
| Number of ratings | 182K — better | 1 |
| Update frequency | Every 2 weeks — better | Every 49 months |
| Ads | No | No |
| In-app purchases | No | No |
| Monetization | Free with in-app purchases | Free — better |
| Best chart rank | #134 — better | — |
| Devices | iPhone | iPhone, iPod — better |
| Requires iOS | 17.0 | 13.4 — better |
| Further details — not scored | ||
| Size | 251 MB | 12 MB |
| Age rating | 12+ | 4+ |
| Developer | Pura | Astro Loyalty LLC |
Customer experience
Pura
Dee
Bugs and requests
Pura
Reported bugs
5 issues- Devices randomly disconnecting from WiFi
- Schedules not working as set
- Night light turning on unexpectedly
- App failing to recognize scent cartridges
- Inconsistent subscription and delivery issues
Requested features
5 requests- Allow more granular scheduling options
- Implement a 'back' button in the app
- Add ability to copy/paste schedules across devices
- Provide more scent intensity options
- Develop a manual mode for the devices
Dee
Not enough reviews yet to summarise bugs or requests.
In-app purchases
Pura
No in-app purchases
Dee
No in-app purchases
